360voice
Type of site | Blog host |
|---|---|
| Available in | English |
| Owner | Live Gamer |
| Created by | Trapper Markelz and Steve Sopp |
| URL | 360voice |
| Registration | Optional (free) to view blogs / required (free) to obtain a blog |
| Launched | April 17, 2006 |
| Current status | Closed |
360voice was a website where gamers could read or subscribe via RSS to a blog about what their friends are doing every day on Xbox Live, including tracking gameplay and issuing gamerscore challenges. It is the major product of It Can Talk Systems Inc., a company founded by Trapper Markelz and Steve Sopp in 2006.[1][2] For example, one may view all the games played by Xbox Live director Larry Hryb (better known as "Major Nelson") on his 360voice blog.[3] It has been recognized as part of a new trend in technology where inanimate objects acquire the ability to blog about their owners' activities.[4]
Experience Challenge[]
360voice has been the home to advertising programs such as the Old Spice Experience Challenge, and has been recognized as part of a trend within advertising to depart from standard media buys and focus on associating brands with online activities that an audience are participating in.[5]
History[]
In April 2008, the company was acquired by GamerDNA under undisclosed terms.[6][7][8] In December 2008, the domain name of 360voice.com[9] was moved to 360voice.gamerdna.com.[10] The site is part of the gamerDNA Media network.
In June 2014 it was announced[11] that the site would no longer receive updates and was closed in 2015.
References[]
- ^ "Xbox Domain Interview". May 2006.
- ^ Brian Crecente (April 27, 2006). "Kotaku". Archived from the original on April 9, 2009.
- ^ "Major Nelson's Xbox Blog". Archived from the original on 28 October 2010. Retrieved 14 September 2010.
- ^ Mike Musgrove (August 31, 2006). "When the Machines Talk, They Talk About You". The Washington Post.
- ^ Brian Morrissey (December 11, 2007). "Old Spice Seeks Gaming Experience". Adweek.
- ^ "Mass High Tech". April 28, 2008. Archived from the original on September 13, 2012.
- ^ "GamerDNA makes acquisition". Boston Business Journal. April 28, 2008.
- ^ Wade Roush. "GamerDNA Targets Xbox Community". Xconomy.
- ^ "The latest from the Dev Blog". Archived from the original on January 5, 2009. Retrieved 14 September 2010.
- ^ "The latest from the Dev Blog". Archived from the original on 13 October 2010. Retrieved 14 September 2010.
- ^ The Next Chapter in the 360voice Story, June 12, 2014, 360 Voice Blog 2012 and Beyond
 | This article about a social networking service is a stub. You can help Wikipedia by . |
- American social networking websites
- American gaming websites
- Defunct video game companies of the United States
- Internet properties established in 2006
- Companies based in Massachusetts
- 2006 establishments in Massachusetts
- Internet properties disestablished in 2015
- 2015 disestablishments in Massachusetts
- Social networking service stubs