Alan Goodman

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For the biological anthropologist, see Alan H. Goodman.
Alan Goodman
Born
Alan Eliot Goodman

(1953-02-21) February 21, 1953 (age 68)
Flemington, New Jersey, US
EducationColumbia College, Columbia University
OccupationMedia branding executive, Television writer/director/producer
Years active1974–present

Alan Goodman is an American media executive, writer, and television producer. He has worked in media since 1981.

Early life and education[]

Goodman began his media career while still in high school as a reporter at The Hunterdon County Democrat in Flemington, New Jersey. When entering Columbia University in 1970, he joined the college radio station, WKCR-FM where he first encountered his future collaborators, Albie Hecht and Fred Seibert.[1]

Cable television[]

In 1981, Goodman was part of the team that launched MTV: Music Television, alongside his college radio alum Fred Seibert.[1] Goodman supervised hundreds of animations and their accompanying soundtracks depicting the MTV trademark designed by Manhattan Design.[2][3]

Seibert and Goodman resigned from MTV and started their company "Fred/Alan" in New York. Together, they consulted with MTV's sister channel, Nickelodeon, which was having challenges finding audiences for their quality kids programming. They led the efforts to rebrand the network as "The First Kids' Network"[4] and help build its new vocabulary, promotional strategies and execution[5] to get the word out the America's cable homes.

Fred/Alan were MTV Networks' advertising agency, conceiving and creating Nick-at-Nite and launching VH-1.[6]

Goodman worked with MTV Networks, the parent company of both MTV and Nickelodeon, for over 30 years.[7][8]

Writing and production[]

There are few mediums that Goodman hasn't written for over the years including newspapers, radio, television, advertising, jazz record liner notes and digital.

He created or co-created the television series Kids' Court, The Movie Masters (both with Albie Hecht) Hey Dude, The Mystery Files of Shelby Woo, among others. Goodman co-created the Nickelodeon Kids' Choice Awards.[9] Goodman wrote scripts for several television shows including Hey Dude, Clarissa Explains It All, Clifford's Puppy Days and JoJo's Circus. He was the co-producer and show runner for two seasons of Clarissa Explains It All.[9]

Since 1984 Goodman has been the primary writer and creative director for the brochures and website for one of the most respected[10] jazz reissue record labels, Mosaic Records limited edition jazz boxes.[11] This work is in addition to his liner note writing for various independent jazz recording labels.[12][13]

During his consulting engagement at BBC America, Goodman wrote and produced entertainment news content and specials for the network.

References[]

  1. ^ a b WKCR-FM, Columbia University
  2. ^ "Over the Edge with MTV" By John Canemaker, Print Magazine, S/O 1992
  3. ^ The MTV Network IDs
  4. ^ "Part 2.2: How Nickelodeon became Nickelodeon became Nick-Nick-Nick-Nick-Nick-Nick-Nick-Nick-Nickelodeon." By The Fred/Alan Archive
  5. ^ "The Nickelodeon brand, developed by Fred/Alan, and logo, designed by Tom Corey & Scott Nash"
  6. ^ "This Guy's Name is Fred" December 26, 2016 Dorkly
  7. ^ Catching Up With Alan November 30, 2017 FredSeibert Dot Com
  8. ^ Macaulay Honors College, City University of New York 2014
  9. ^ a b "Catching up with Alan Goodman"
  10. ^ Mike Zwerin (May 12, 1999). "Passion and Smarts Rule Mosaic Records : When Small Is Beautiful". NYTimes.com. Retrieved September 30, 2021.
  11. ^ "Mosaic Records 1984-1992". FredAlan.org. 2005. Retrieved September 2, 2021.
  12. ^ "Hank Jones 'Bop Redux' Muse Records". FredSeibert.com. 2009. Retrieved September 2, 2021.
  13. ^ . MosaicRecords.com (Official site). 2021 https://www.mosaicrecords.com/. Retrieved Sep 30, 2021. {{cite web}}: Missing or empty |title= (help)

External links[]

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