Alexander Doll Company

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Madame Alexander Doll Company
IndustryToys and dolls
FoundedNew York City, USA (1923 (1923))
FounderBeatrice Alexander
Headquarters
New York, New York
,
U.S.
Area served
US, Canada, UK
OwnerMadame Alexander Doll Company, LLC
Madame Alexander's Wendy doll, from the 2004 Total Moves collection

Madame Alexander Doll Company is an American manufacturer of collectible dolls. The business was founded in 1923 by Beatrice Alexander, a New York City woman who designed and sewed cloth dolls. Styling herself Madame Alexander—which also became the trade name for her dolls—she went on to create dolls replicating famous personalities and characters from books, films, music, and art. Among her notable creations are dolls replicating the Dionne quintuplets, Scarlett O'Hara, and the royal family and attendees at the 1953 coronation of Queen Elizabeth II. Alexander began making hard plastic dolls after World War I and vinyl plastic dolls in the 1960s. In the 1980s, the company released one million dolls annually. Beatrice Alexander ran the business for 65 years and sold it in 1988. The company has produced over 6,500 doll styles and characters.

Popular models[]

Popular Madame Alexander dolls include: Mary, Queen of Scots Portrait Doll, Heidi, the characters from Little Women, and a series of international dolls dressed in native costumes. Alexander also created many topical doll series, such as "The First Ladies of the United States," depicting each in her inaugural gown, as well as "The Opera Series", and "Fairy Tale Series."

The company's 8-inch Wendy doll was introduced in 1953[citation needed], and its first fashion doll, Cissy, was introduced in 1955. Pussycat, a vinyl baby doll, made its debut in 1965. Alexandra Fairchild Ford is a line of 16-inch collectible fashion dolls created for adult collectors.[1]

A December 2005 article in Forbes magazine, in collaboration with Toy Industry Association, analyzed the most popular American toys by decade. Madame Alexander collectible dolls led the list from 1920 to 1929. [2]

In 2009, Madame Alexander began creating dolls for Dollie & Me, matching clothing for girls and dolls. In June 2012, Madame Alexander Doll Company was sold to Kahn Lucas, owner of Dollie & Me.[3]

The Madame Alexander Doll Club is separate from Madame Alexander Doll Company, but the company supports club efforts by creating limited-edition dolls for club events. The club holds events and conventions all over the United States. The Review is the club's magazine. https://madc.online/pages/membership

Isaac Mizrahi of designed costumes for Madame Alexander dolls under the Isaac Mizrahi New York label."[4] The collection premiered at the American International Toy Fair in New York, February 2014.[4]

References[]

  1. ^ Back To Basics Alexandra Fairchild Ford Doll – Review of Back to Basics Alexandra Fairchild Ford Doll. Collectdolls.about.com (2010-06-11). Retrieved on 2010-11-27.
  2. ^ "Most Popular Toys of the Last 100 Years: Madame Alexander Collectible Dolls". Forbes. Archived from the original on 2013-01-02. Retrieved 2009-12-24.
  3. ^ "Kahn Lucas Acquires Madame Alexander Doll Brands". 26 June 2012.
  4. ^ Jump up to: a b Lockwood, Lisa (November 4, 2013). "Isaac Mizrahi Inks Deal With The Alexander Doll Co". WWD. Retrieved 5 November 2013.

External links[]

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