Amber Atherton

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Amber Atherton
Born (1991-02-09) 9 February 1991 (age 30)
Hong Kong

Amber Atherton (born 9 February 1991, in Hong Kong[1]) is a british entrepreneur, currently she is the Head of Strategic Communities at Discord. Atherton joined Discord through the acqui-hire[2]of her community software startup Zyper in January 2021.[3][4] She is known for co-creating and appearing in the reality television series Made in Chelsea. She also founded the e-commerce company My Flash Trash[5][6][7] and visual recognition app Rubric.[8][9]

Career[]

Atherton began modelling as a teenager, appearing in Love magazine, i-D magazine and Tatler. She coded as a child and set up various businesses[10] before founding cult e-commerce company My Flash Trash when she was 17. She sold My Flash Trash in 2016 for an estimated £2 million.[11][12][13]

Atherton gained celebrity as a creator of the popular UK reality television show Made in Chelsea.[14][15] She has since focused on enterprise,[16] appearing as a Business Buddy on the BBC's Young Dragon's Den show, Pocket Money Pitch and judging the UK's national enterprise challenge.[17] Atherton was listed as the "5th-Most Powerful Person in Digital Fashion" by British Vogue in 2011.[18]

Atherton was featured in Forbes 30 under 30, Europe: Retail & E-Commerce in 2016.[19]

References[]

  1. ^ Levin, Angela (11 June 2013). "My perfect weekend: Amber Atherton, star of 'Made in Chelsea'". The Daily Telegraph.
  2. ^ Fried, Ina (26 January 2021). "Exclusive: Discord hires teams from two startups in bid to diversify audience". Axios.
  3. ^ Hanson, Jane. "Today's Young Female Founders Know How To Find The Yes". Forbes. Retrieved 3 April 2021.
  4. ^ "'Find people who complement your weaknesses'". BBC News. Retrieved 3 April 2021.
  5. ^ Partington, Lucy (2 November 2015). "Here are Amber Atherton's Christmas beauty essentials". Cosmopolitan.
  6. ^ Lynch, Russell (16 November 2015). "Entrepreneurs: Amber Atherton finds true calling with My Flash Trash". Evening Standard. Retrieved 1 January 2017.
  7. ^ Krentcil, Faran (27 March 2014). "Is Amber Atherton the Next Victoria Beckham?". Elle. Retrieved 26 February 2017.
  8. ^ Titcomb, James (26 April 2017). "Can this app write the perfect Instagram caption?". The Daily Telegraph.
  9. ^ Pike, Naomi (25 April 2017). "There's Now An App For Creating The Perfect Instagram Caption". British Vogue.
  10. ^ McGrath, Nick (2 July 2013). "Amber Atherton: 'I undercut my school by selling uniforms'". The Daily Telegraph. Retrieved 2 January 2017.
  11. ^ Geoghegan, Jill (2 August 2016). "My Flash Trash sold to Hong Kong manufacturing group". Drapers. Retrieved 2 January 2017.
  12. ^ "How Sudden Celebrity Changes Everything When You're Running A Startup". Business Insider. Retrieved 1 January 2017.
  13. ^ "How Amber Atherton Used Reality TV to Grow Her Jewelry Business". fashionista.com. Retrieved 1 January 2017.
  14. ^ Felstead, Binky (12 March 2015). Being Binky. Simon and Schuster. ISBN 9781471134586.
  15. ^ Hombach, Jean-Pierre. Paris Hilton The Shocking Starlet. Lulu.com. ISBN 9781471611032.
  16. ^ "Young entrepreneurs: Amber Atherton, My Flash Trash | Startups.co.uk: Starting a business advice and business ideas". Startups.co.uk: Starting a business advice and business ideas. 22 March 2016. Retrieved 1 January 2017.
  17. ^ "Youth movement – The Best You Magazine". thebestyoumagazine.co. Retrieved 1 January 2017.
  18. ^ Alexander, Ella (8 December 2011). "Digital Power List". British Vogue. Retrieved 1 January 2017.
  19. ^ O'Connor, Clare. "Amber Atherton, 24 - pg.1". Forbes. Retrieved 20 January 2018.

External links[]

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