Anna (Finnish magazine)

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Anna
CategoriesWomen's magazine
FrequencyWeekly
Year founded1963
First issueAugust 1963
CompanyOtava Media
CountryFinland
Based inHelsinki
LanguageFinnish

Anna is a Finnish language women's magazine based in Helsinki, Finland. Founded in 1963 it is one of the earliest women magazines in the countery.

History and profile[]

Anna was launched in 1963.[1] The cover of the first issue which was published in August 1963 featured Johanna Toivonen, a Finnish fashion model and stewardess.[2] The magazine is part of Otava Media and published on a weekly basis.[3][4] Its target audience is middle-class women.[5]

The magazine encourages the emancipation of women,[1] and in the 1980s described itself as a feminist magazine.[5] However, in 2013 a female journalist of the magazine was fired due to her negative writings about L'Oreal which was a major advertiser for the magazine.[6] During this incident the editor-in-chief of the magazine was Emma Koivula who urged her to resign from the post.[6]

Anna focuses on the profiles of Finnish female politicians[1] and also covers the international career path of Finnish fashion models.[2] Uma Aaltonen is one of the contributors of the magazine.[7] In 2003 Anna sold 502,000 copies.[8] As of 2008 the magazine had more than 100,000 readers.[1]

References[]

  1. ^ a b c d Erkka Railo (2014). "Women's Magazines, the Female Body, and Political Participation". NORA - Nordic Journal of Feminist and Gender Research. 22 (1): 49. doi:10.1080/08038740.2013.869620.
  2. ^ a b Laura Saarenmaa (2013). "The Cosmopolitan Imagination in the Cold War Context: Finnish Fashion Models and National Fantasies of International Success". Fashion Theory. 12 (3): 322. doi:10.2752/175174113X13597248661783.
  3. ^ "anna". Otava Media. Retrieved 21 August 2021.
  4. ^ Laura Saarenmaa; Iiris Ruoho (2014). "Women's magazines in the Nordic style: Politics, politicians and the welfare state". European Journal of Communication. 29 (3): 297. doi:10.1177/0267323114523887.
  5. ^ a b Johanna Leinonen (Summer 2017). "Hierarchies of Desirability: Racialized Cartographies in Media Discourses on Relationships between Finns and Foreigners (1982–1992)". Scandinavian Studies. 89 (2): 221. doi:10.5406/scanstud.89.2.0217.
  6. ^ a b "Journalisti-lehti: Annan toimittaja haluttiin sivuun". Helsingin Sonamat (in Finnish). 24 May 2013. Retrieved 25 August 2021.
  7. ^ "Ulla-Maija "Uma" Aaltonen on kuollut". Yle Uutiset (in Finnish). Retrieved 21 August 2020.
  8. ^ Kaisa Nykanen; Tarja Suominen; Merja Nikkonen (2011). "Representations of hysterectomy as a transition process in Finnish women's and health magazines". Scandinavian Journal of Caring Sciences. 25 (3): 610. doi:10.1111/j.1471-6712.2010.00861.x.

External links[]

Official website

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