Bosom Friend

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For a similar term, see Friendship.

Bosom Friend
Editor-in-chiefHu Xunbi
CategoriesCelebrity magazines
Women's magazines
FrequencyBimonthly
Circulation3,150,000 (January 2010)
PublisherBosom Friend Publishing
FounderHu Xunbi
Year founded1985; 37 years ago (1985)
CompanyBosom Friend Publishing Group
CountryChina
Based inWuhan
LanguageChinese
ISSN1000-4157
OCLC33019940

Bosom Friend (Chinese: 知音) is a Chinese language bimonthly celebrity and women's magazine published in Wuhan, China. The magazine is among the leading titles in the country.[1]

History and profile[]

Bosom Friend was established in Wuhan in 1985.[2][3][4] The magazine is part of Bosom Friend Publishing Group[5] and is published by Bosom Friend Publishing on a bimonthly basis.[4] During its early period the magazine was published monthly[6] and then biweekly.[7] In 2004 its publisher was the Hubei Women's Federation.[8]

The target audience of Bosom Friend is lonely and undereducated Chinese housewives[3] as well as elderly men living in small towns.[9] Hu Xunbi is both the founder and the editor-in-chief of the magazine,[9][10] which launched its Hong Kong edition in 2005.[11]

Circulation[]

Bosom Friend had a circulation of 1.7 million copies in 1987.[12] In 1994 it was the sixth largest magazine by advertisement revenue in China.[13] The circulation of the magazine was 1,280,000 copies in 1996.[8]

Bosom Friend had a circulation of 4,269,000 copies in 2000.[8] In 2001 it was the fifth best-selling general interest magazine worldwide with a circulation of 4,230,000 copies.[14] In 2003 Bosom Friend was the third best-selling magazine in China and its circulation was 2,450,000 copies.[15] In 2006 it was the largest fourteenth magazine worldwide with a circulation of 2,500,000 copies.[16] In January 2010 the magazine sold 3,150,000 copies.[7]

References[]

  1. ^ Michael Keane; Christina Spurgeon (May 2004). "Advertising Industry and Culture in Post-WTO China" (PDF). Media International Australia (111): 104–117.
  2. ^ "Magazines. Bosom Friend". China Media Guide. Retrieved 18 May 2015.
  3. ^ a b James F. Scotton; William A. Hachten (8 March 2010). New Media for a New China. John Wiley & Sons. p. 64. ISBN 978-1-4051-8796-1.
  4. ^ a b "China. FIPP Magazine Trends 2006/2007" (PDF). Amazon News. Retrieved 18 May 2015.
  5. ^ "China. Consumer Magazines". G2Mi. 15 April 2015. Archived from the original on 4 March 2016. Retrieved 18 May 2015.
  6. ^ "Flourishing Age of Periodicals". China Daily. 18 March 2003. Retrieved 18 May 2015.
  7. ^ a b "China" (PDF). Media Convergence Asia Pacific. Retrieved 18 May 2015.
  8. ^ a b c Jie Tao; Bijun Zheng; Shirley L. Mow (2004). Holding Up Half the Sky: Chinese Women Past, Present, and Future. Feminist Press at CUNY. p. 279. ISBN 978-1-55861-465-9.
  9. ^ a b Wang Ru (18 September 2013). "Bosom". Women of China. Retrieved 18 May 2015.
  10. ^ "Magazine Publishing in the Chinese Mainland". Publishing in China: An Essential Guide. 2005. Retrieved 18 May 2015.
  11. ^ ""bosom friend" A the issue of system of Lu Chi delay that appear on the market is the greatest resistance". 52 lsd. 23 November 2014. Retrieved 18 May 2015.
  12. ^ Wang Ru (29 January 2013). "Zhiyin Magazine- stories that speak to the heart sell". China Today. Archived from the original on 31 December 2015. Retrieved 31 December 2015.
  13. ^ John Philip Jones (22 October 1999). International Advertising: Realities and Myths. SAGE Publications. p. 270. ISBN 978-1-4522-6458-5.
  14. ^ "Top 50 General Interest magazines worldwide (by circulation)" (PDF). Magazine. Archived from the original (PDF) on 17 January 2015. Retrieved 18 May 2015.
  15. ^ "Media Rates Slowly on Rise". Brand Republic. 28 November 2003. Retrieved 18 May 2015.
  16. ^ Helmut K Anheier; Yudhishthir Raj Isar (17 September 2008). Cultures and Globalization: The Cultural Economy. SAGE Publications. p. 460. ISBN 978-1-4462-0261-6.
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