Caffeine (service)

Caffeine
Type of site	Live streaming, streaming video
Area served	Worldwide
Founder(s)	Ben Keighran; ;
URL	caffeine.tv
Commercial	Yes
Registration	Optional
Launched	January 31, 2018; 3 years ago (Pre-Release)
Current status	Active

Caffeine is a social broadcasting platform (live streaming) that delivers live, interactive content at the intersection of gaming, sports, and entertainment. Caffeine has raised $146 million to date from investors in 3 rounds led by 21st Century Fox, Andreessen Horowitz, and Greylock Partners. Caffeine secured a $100 million investment in September 2018 from 21st Century Fox with chairman Lachlan Murdoch joining Caffeine's board, as well as the creation of a newly formed joint venture called Caffeine Studios.^[1] The studio produces exclusive gaming, esports, sports, and live entertainment content that is streamed to Caffeine's audience.^[2]

Both Caffeine and Twitch partnered with celebrities to host pre-game celebrations for Super Bowl 2020.^[3] Caffeines celebrities included JuJu Smith-Schuster and Offset.^[3]

References[]

^ Flynn, Kerry (2019-01-23). "Gaming creators are warming up to Fox-backed Twitch competitor Caffeine". Digiday. Retrieved 2019-10-23.
^ Roettgers, Janko (2018-09-05). "21st Century Fox Invests $100 Million in Social Live-Streaming Startup Caffeine". Variety. Retrieved 2019-10-23.
^ ^a ^b Stephen, Bijan (30 January 2020). "Twitch and Caffeine are hosting their own Super Bowls before the big game". The Verge. Retrieved 23 February 2020.

[1] Flynn, Kerry (2019-01-23). "Gaming creators are warming up to Fox-backed Twitch competitor Caffeine". Digiday. Retrieved 2019-10-23.

[2] Roettgers, Janko (2018-09-05). "21st Century Fox Invests $100 Million in Social Live-Streaming Startup Caffeine". Variety. Retrieved 2019-10-23.

[theverge-SB2020-3] Stephen, Bijan (30 January 2020). "Twitch and Caffeine are hosting their own Super Bowls before the big game". The Verge. Retrieved 23 February 2020.

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