Egg Beaters

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Egg Beaters
EggBeaters logo.jpg
Product typeliquid eggs and egg whites
OwnerConAgra Foods, Inc.[1][2]
Introduced1972; 49 years ago (1972)[1]
Websitewww.eggbeaters.com

Egg Beaters is a product marketed in the United States as a healthy substitute[3] for whole eggs. It is a substitute for whole/fresh eggs (from the shell) that contains less cholesterol, but it is not an egg substitute (in the sense of a food to replace eggs for people with egg allergies). Egg Beaters is primarily egg whites with added flavorings, vitamins, and thickeners xanthan gum and guar gum.[4][5][6] It contains real egg whites, but no egg yolks.[3][7]

Past and present[]

The Egg Beaters product was introduced in 1972 at a time when there was a widespread public perception in various countries that any dietary cholesterol (at all) was horrible for cardiovascular health. Because egg yolks have plenty of cholesterol, this notion created a market demand for a way to eat eggs or egg-like foods without ingesting dietary cholesterol. The Egg Beaters product served this demand with egg whites that were convenient (required no eggshell handling and no yolk separating by the user) and yet still had the pleasing yellowness and texture of regular beaten (whole) eggs. The product was originally sold frozen as "Fleischmann's Egg Beaters". Advertisements at the time stated, "Fleischmann's has substituted yolk-like ingredients for the cholesterol packed yolk of a fresh egg." A 16 oz. package cost 79 cents in 1973.[8] The refrigerated version was introduced in 1994.[9] For a brief time, the company sold Egg Beaters With Yolk, which contained a small amount of yolk.[10]

The product was originally introduced by Standard Brands which merged with Nabisco in 1981 to form Nabisco Brands, Inc.[11] ConAgra acquired Nabisco's refrigerated food business in late 1998.[12]

Egg Beaters are sometimes included as part of a heart healthy diet.[13][14][15] Dr. J. David Spence, a professor of neurology and clinical pharmacology at Western University and a cholesterol researcher, has recommended Egg Beaters for people who are at high risk for heart attacks and strokes.[16]

Variations[]

Egg Beaters are sold frozen or refrigerated in various size containers[17] and seven varieties, Original, 100% Egg Whites, Garden Vegetable, Cheese & Chives, Southwestern Style, Three Cheese, and Florentine. Most contain no fat or cholesterol, and all provide substantially less food energy (calories), fat, and cholesterol than whole eggs.[18]

References[]

  1. ^ a b "ConAgra timeline: 1890-2015". Omaha World Herald. 8 December 2017. Retrieved 19 December 2017.
  2. ^ John Reese (27 October 2017). "Validea Joel Greenblatt Strategy Daily Upgrade Report - 10/27/2017". Nasdaq. Retrieved 19 December 2017.
  3. ^ a b Eggbeaters website-Health Benefits Archived 2011-01-18 at the Wayback Machine Accessed 1/22/2011
  4. ^ Eggbeaters website FAQ Nutrition Archived 2011-01-19 at the Wayback Machine Accessed 1/22/2011
  5. ^ Mandy Oaklander (25 October 2016). "Why You Need to Stop Eating Egg Whites". TIME. Retrieved 19 December 2017.
  6. ^ Ryan Mac (23 November 2013). "Bill Gates' Food Fetish: Hampton Creek Foods Looks To Crack The Egg Industry". Forbes. Retrieved 19 December 2017.
  7. ^ James Hamblin (10 May 2017). "How to Read Eggs". The Atlantic. Retrieved 19 December 2017.
  8. ^ Salisbury Daily Times (February 28, 1973)
  9. ^ Eggbeaters website - History Archived 2011-01-07 at the Wayback Machine. Archived, on 8 February 2011
  10. ^ Vanessa L Facenda "ConAgra Egg Substitute Beats a Path to Gen Yers." Brandweek, February 18, 2008, 14.
  11. ^ Nabisco History
  12. ^ Gunset, George (22 July 1998). "Conagra To Acquire 2 Nabisco Units". Chicago Tribune. Retrieved 23 February 2013.
  13. ^ David Becker, M.D. and Patti Morris (1 February 2016). "A month to change your heart: Day 1". Philadelphia Inquirer. Retrieved 19 December 2017.
  14. ^ "Eggs' Pros and Cons". Washington Post. 18 March 2008. Retrieved 19 December 2017.
  15. ^ Svati Kirsten Narula (11 July 2014). "Why a fancy food startup is selling vegan mayo to America's poorest shoppers". Quartz. Retrieved 19 December 2017.
  16. ^ Kristin Wartman (27 August 2012). "Sunny-Side Up: In Defense of Eggs". The Atlantic. Retrieved 19 December 2017.
  17. ^ Eggbeaters website-Products Archived 2011-01-18 at the Wayback Machine Accessed 1/22/2011
  18. ^ Eggbeaters website-Coompare to Shell Eggs Archived 2011-01-19 at the Wayback Machine Accessed 1/22/2011

External links[]


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