EveryTime I Cry

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For the Terri Clark song, see Everytime I Cry.

"EveryTime I Cry"
Max is seen with her head, right shoulder, and left hand above dark colored water
Single by Ava Max
ReleasedJune 8, 2021 (2021-06-08)
GenreElectropop
Length2:57
LabelAtlantic
Songwriter(s)
Producer(s)
Ava Max singles chronology
"My Head & My Heart"
(2020) 		"EveryTime I Cry"
(2021)
Music video
"EveryTime I Cry" on YouTube

"EveryTime I Cry" is a song by American singer Ava Max, released on June 8, 2021, through Atlantic Records. The electropop song was written by Max, Caroline Pennell, Lauren Aquilina, and producers Cirkut and Sean Myer, with lyrics describing the effect of women's empowerment during difficult situations. An accompanying music video was directed by Max and Charlotte Rutherford and depicts the singer on the desert which transforms into a lush landscape with her tears, which was compared to previous music videos by TLC and Shakira.

Background and release[]

On May 12, 2021, Max uploaded a portion of "EveryTime I Cry" on Twitter.[1] She announced the release date and cover art of the song on June 3, 2021,[2] and stated that it is a "continuation" of her debut studio album, Heaven & Hell (2020).[3][4] "EveryTime I Cry" was released on June 8, 2021,[5] which was accompanied by a lyric video on YouTube.[6] The song was written by Max, Caroline Pennell, Lauren Aquilina, and producers Cirkut and Sean Myer.[7]

Composition and critical reception[]

"EveryTime I Cry" is an electropop song,[8][9] with the chorus containing house elements.[10] It opens with synthesizers, as the song climaxes into a "groovy beat".[11] The song's lyrics describe the impact of women's empowerment during difficult situations,[3][12][13] which consequently allows a person to courageously confront their emotions.[10] Writing for BroadwayWorld, Sarah Jae Leiber acknowledged that "EveryTime I Cry" is "an undisputed summer smash" and an "adrenaline-fueled track", opining that it is "pure electropop perfection".[9] Carolyn Droke of Uproxx described the song as "electrifying".[11] The New York Times writer Jon Caramanica positively compared "EveryTime I Cry" to the discography of Dua Lipa.[14]

Music video[]

An accompanying music video was released on July 23, 2021, which was directed by Max and Charlotte Rutherford.[15] It depicts Max awakening in an abandoned landscape while appearing injured. She is seen on top of a tree above a waterfall covered with lily pads, as her tears form an ocean.[16] Uproxx writer Rachel Brodsky compared the visual's computer-generated imagery (CGI) landscapes to the music videos of TLC's 1995 song "Waterfalls" and Shakira's 2001 song "Whenever, Wherever".[17]

Track listing[]

Credits and personnel[]

Credits adapted from Tidal.[7]

  • Amanda Ava Koci – vocals, songwriting
  • Henry Walter – songwriting, production, instruments, programming
  • Sean Myer – songwriting, production
  • Caroline Pennell – songwriting
  • Lauren Aquilina – songwriting
  • Chris Gehringer – mastering
  • Serban Ghenea – mixing
  • John Hanes – engineering

Charts[]

Chart performance for "EveryTime I Cry"
Chart (2021) Peak
position
Belgium (Ultratop 50 Wallonia)[22] 10
Croatia (HRT)[23] 37
CIS (Tophit)[24] 131
France (SNEP)[25] 145
Germany (Official German Charts)[26] 88
Hungary (Rádiós Top 40)[27] 6
Hungary (Single Top 40)[28] 40
Netherlands (Dutch Top 40)[29] 22
Netherlands (Single Top 100)[30] 62
New Zealand Hot Singles (RMNZ)[31] 29
Norway (VG-lista)[32] 39
Poland (Polish Airplay Top 100)[33] 10
Slovakia (Rádio Top 100)[34] 21
Sweden (Sverigetopplistan)[35] 55
Switzerland (Schweizer Hitparade)[36] 98
UK Singles (OCC)[37] 99

Release history[]

Release dates and formats for "EveryTime I Cry"
Region Date Format(s) Version Label(s) Ref.
Various June 8, 2021
Original Atlantic [18]
France June 9, 2021 Contemporary hit radio Universal [10]
Italy June 11, 2021 Warner [38]
Various July 6, 2021
  • Digital download
  • streaming
 Pink Panda remix Atlantic [19]
Russia July 11, 2021 Contemporary hit radio Original [24]
Various July 16, 2021
  • Digital download
  • streaming
 R3hab remix [20]
Russia July 26, 2021 Contemporary hit radio [39]
Various July 30, 2021
  • Digital download
  • streaming
 Sigala remix [21]

References[]

  1. ^ Ava Max [@AvaMax] (May 12, 2021). "Everytime I Cry" (Tweet). Retrieved June 10, 2021 – via Twitter.
  2. ^ Rossini, Matteo (June 4, 2021). "Ava Max, annunciato il nuovo singolo EveryTime I Cry" [Ava Max, announced the new single EveryTime I Cry] (in Italian). Sky TG24. Archived from the original on June 7, 2021. Retrieved June 12, 2021.
  3. ^ Jump up to: a b Venegas, Ivi (June 8, 2021). "Ava Max Vuelve A Levantarnos De La Silla Con 'Everytime I Cry', Su Nueva Canción" [Ava Max Raises Us From The Chair Again With 'Everytime I Cry', Her New Song]. Los 40. Archived from the original on June 9, 2021. Retrieved June 10, 2021.
  4. ^ "Ava Max releases new song, but warns fans it's not "the new era"...yet". WRMF. June 8, 2021. Archived from the original on June 9, 2021. Retrieved June 10, 2021.
  5. ^ Munzenrieder, Kyle (June 9, 2021). "Ava Max Doesn't Take Herself Too Seriously". W. Archived from the original on June 10, 2021. Retrieved June 10, 2021.
  6. ^ "'EveryTime I Cry' el nuevo sencillo de Ava Max" ['EveryTime I Cry' the new single from Ava Max]. Billboard Argentina (in Spanish). June 9, 2021. Archived from the original on June 10, 2021. Retrieved June 10, 2021.
  7. ^ Jump up to: a b "EveryTime I Cry - Credits". Archived from the original on June 9, 2021. Retrieved June 9, 2021 – via Tidal.
  8. ^ "Išgirskite: JAV popžvaigždė Ava Max pristato vasarai skirtą dainą 'EveryTime I Cry'" [Hear: US pop star Ava Max presents summer song 'EveryTime I Cry']. Lithuanian National Radio and Television. June 9, 2021. Archived from the original on June 9, 2021. Retrieved June 10, 2021.
  9. ^ Jump up to: a b Leiber, Sarah Jae (June 8, 2021). "Ava Max Releases New Single 'Everytime I Cry'". BroadwayWorld. Archived from the original on June 8, 2021. Retrieved June 9, 2021.
  10. ^ Jump up to: a b c Berthelot, Théau (June 9, 2021). "Ava Max revient avec "EveryTime I Cry", un tube libérateur" [Ava Max returns with "EveryTime I Cry", a liberating hit]. Purebreak Charts (in French). Archived from the original on July 10, 2021. Retrieved July 10, 2021.
  11. ^ Jump up to: a b Droke, Carolyn (June 8, 2021). "Ava Max Finds Power In Vulnerability With Her Electrifying 'Everytime I Cry' Single". Uproxx. Archived from the original on June 8, 2021. Retrieved June 10, 2021.
  12. ^ Cheng, Vivian (July 12, 2021). "Interview: Rising Pop Star Ava Max on Female Empowerment & Finally Embracing Fame". BlackBook. Archived from the original on July 14, 2021. Retrieved July 14, 2021.
  13. ^ G, Audeyer (June 9, 2021). "Ava Max revient avec Everytime I Cry, un titre sur la renaissance (Audio)" [Ava Max returns with Everytime I Cry, a title about the rebirth (Audio)] (in French). Virgin Radio (France). Archived from the original on June 10, 2021. Retrieved June 10, 2021.
  14. ^ Caramanica, Jon (June 11, 2021). "Lorde's Sunburst, and 10 More New Songs". The New York Times. Archived from the original on June 12, 2021. Retrieved June 12, 2021.
  15. ^ Ava Max (July 23, 2021). "Ava Max - EveryTime I Cry (Official Video)". Archived from the original on July 23, 2021. Retrieved July 23, 2021 – via YouTube.
  16. ^ "Watch Ava Max save the planet with her tears in new video for 'EveryTime I Cry'". WRMF. July 23, 2021. Archived from the original on July 23, 2021. Retrieved July 23, 2021.
  17. ^ Brodsky, Rachel (July 23, 2021). "Ava Max Created An Abundant New World Out Of Teardrops In Her Lush 'Everytime I Cry' Video". Uproxx. Archived from the original on July 23, 2021. Retrieved July 23, 2021.
  18. ^ Jump up to: a b Releases for the single:
  19. ^ Jump up to: a b Releases for the Pink Panda Remix:
  20. ^ Jump up to: a b Releases for the R3hab Remix:
  21. ^ Jump up to: a b Releases for the Sigala Remix:
  22. ^ "Ultratop.be – Ava Max – EveryTime I Cry" (in French). Ultratop 50. Retrieved August 22, 2021.
  23. ^ Komerički, Goran (July 12, 2021). "ARC 100 – datum: 12. srpnja 2021" [ARC 100 – date: 12 July 2021] (in Croatian). Hrvatska radiotelevizija. Archived from the original on July 19, 2021. Retrieved July 19, 2021.
  24. ^ Jump up to: a b Ava Max — EveryTime I Cry. Tophit. Retrieved July 23, 2021.
  25. ^ "Top Singles (Week 33, 2021)". SNEP. Retrieved August 24, 2021.
  26. ^ "Offiziellecharts.de – Ava Max – EveryTime I Cry" (in German). GfK Entertainment Charts. Retrieved August 20, 2021.
  27. ^ "Archívum – Slágerlisták – MAHASZ" (in Hungarian). Rádiós Top 40 játszási lista. Magyar Hanglemezkiadók Szövetsége. Retrieved August 13, 2021.
  28. ^ "Archívum – Slágerlisták – MAHASZ" (in Hungarian). Single (track) Top 40 lista. Magyar Hanglemezkiadók Szövetsége. Retrieved July 8, 2021.
  29. ^ "Nederlandse Top 40 – week 33, 2021" (in Dutch). Dutch Top 40 Retrieved August 14, 2021.
  30. ^ "Dutchcharts.nl – Ava Max – EveryTime I Cry" (in Dutch). Single Top 100. Retrieved July 24, 2021.
  31. ^ "NZ Hot Singles Chart". Recorded Music NZ. July 26, 2021. Retrieved July 24, 2021.
  32. ^ "VG-lista – Topp 20 Single 2021–24". VG-lista. Archived from the original on June 24, 2021. Retrieved June 18, 2021.
  33. ^ "Listy bestsellerów, wyróżnienia :: Związek Producentów Audio-Video". Polish Airplay Top 100. Retrieved August 23, 2021.
  34. ^ "ČNS IFPI" (in Slovak). Hitparáda – Radio Top 100 Oficiálna. IFPI Czech Republic. Note: insert 202133 into search. Retrieved August 23, 2021.
  35. ^ "Veckolista Singlar, vecka 24". Sverigetopplistan. Archived from the original on June 24, 2021. Retrieved June 18, 2021.
  36. ^ "Swisscharts.com – Ava Max – EveryTime I Cry". Swiss Singles Chart. Retrieved August 8, 2021.
  37. ^ "Official Singles Chart Top 100". Official Charts Company. Retrieved June 18, 2021.
  38. ^ "AVA MAX "EveryTime I Cry" | (Radio Date: 11/06/2021)". Radio Airplay SRL. Archived from the original on June 9, 2021. Retrieved June 10, 2021.
  39. ^ "Ava Max - Everytime I Cry (R3hab Remix)". TopHit. Retrieved July 26, 2021.
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