Gelert (company)

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Gelert Ltd.
IndustryCamping and leisure
Founded13 June 1975 (1975-06-13)
HeadquartersMartland Park, Wigan
Area served
Worldwide
ProductsCamping, walking, and mountaineering equipment
Number of employees
40
ParentFrasers Group
Websitewww.gelert.com

Gelert is a British camping and outdoor clothing importer founded in Gwynedd, north Wales. Since 2013, it has been owned by Frasers Group.

History[]

The company is named after the dog Gelert of Prince Llywelyn the Great, who was Prince of Gwynedd. It started in in Gwynedd in 1970.[1] In 2003 it announced plans for a £4.5 million expansion to its Porthmadog base,[2] which opened in 2004. It has the exclusive licence to the QuickPitch tent[3] designed by Bournemouth University graduate Franziska Conrad.

In 2012 the company closed its Porthmadog headquarters, which it relocated to its Widnes site.[1] In June 2013 the company went into administration and was taken over by Sports Direct International PLC.[4]

Products[]

Camping shop selling Gelert equipment

The products it sells are:

  • Tents
  • Sleeping bags
  • Rucksacks
  • Walking equipment
  • Outdoor cooking equipment
  • Torches and camping lights
  • Outdoor clothing and walking boots
  • Equestrian clothing
  • Fishing clothing
  • Workwear
  • Pet equipment and some pet food

References[]

  1. ^ a b "Gelert to close Porthmadog base and relocate staff to Widnes", WalesOnline, 15 June 2012. Retrieved 24 November 2013.
  2. ^ "Leisure gear firm expands", BBC News, 22 May 2003.
  3. ^ QuickPitch Archived March 10, 2012, at the Wayback Machine
  4. ^ Owen Hughes (26 June 2013) "Gelert bought out by Sports Direct securing 100 jobs ", Daily Post. Retrieved 26 November 2013.

External links[]

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