Great Singapore Sale
The Great Singapore Sale | |
---|---|
Frequency | Annually |
Location(s) | Island-wide |
Years active | 1994-present |
Inaugurated | 31 May 1994 |
Next event | 6 June 2021 - 7 July 2021 (Lazada GSS) |
Website | www |
The Great Singapore Sale (often abbreviated as GSS or Malay: Jualan Raksasa Singapura, Chinese: 新加坡热卖会, Tamil: மாபெரும் சிங்கப்பூர் விற்பனை) is a shopping event that happens annually in Singapore.[1] Although it is called a sale, the Great Singapore Sale is in fact an event that is organised by the Singapore Retailers Association,[2] and co-organised by stores and malls to promote the tourism industry in Singapore.
In 2013, MasterCard Singapore launched the Princess Singapore Campaign where they collaborated with famous Singapore bloggers[3] to promote the initiative. That year, over US$1.5 billion was spent by MasterCard Cardholders during the Great Singapore Sale 2013.[4]
In 2020, due to the circuit breaker measures as a result of COVID-19 pandemic in Singapore, the Great Singapore Sale was cancelled on 3 May and moved online as e-GSS from 24 August, making it the first online GSS in its 26-year-run.[5]
In 2021, The Great Singapore Sale teamed up with online shopping platform Lazada Group[6] and transformed the retail scene.
References[]
- ^ YourSingapore.com - Great Singapore Sale
- ^ Singapore Retailers Association Archived 2007-07-15 at the Wayback Machine
- ^ Great Singapore Sale Shopping Trail with FEVO – the Prepaid MasterCard Archived 2014-01-01 at the Wayback Machine
- ^ US$1.5 Billion Spent By MasterCard Cardholders During Great Singapore Sale 2013 Archived 2014-01-01 at the Wayback Machine
- ^ Tay, Tiffany Fumiko (4 May 2020). "Great Singapore Sale cancelled this year amid Covid-19 outbreak". The Straits Times. Retrieved 23 May 2020.
- ^ Tamg, See Kit (12 May 2021). "Great Singapore Sale teams up with Lazada; says move is 'timely' amid return to Phase 2 restrictions". Channel News Asia. Retrieved 30 June 2021.
External links[]
- Recurring events established in 1994
- Retailing in Singapore
- 1994 establishments in Singapore