Hjemmet

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Hjemmet
EditorLise Hansen
CategoriesFamily magazine
FrequencyWeekly
Circulation161,585 (2013)
PublisherHjemmet Mortensen AB
Year founded1909; 113 years ago (1909)
CompanyEgmont Group
CountryNorway
Based inOslo
LanguageNorwegian
WebsiteHjemmet Denmark
Hjemmet Norway

Hjemmet, pronounced "yemmeh" (English: Home) is a Norwegian weekly family magazine published in Oslo, Norway.

History and profile[]

Hjemmet was launched by the Hjemmet Mortensen AB in 1909,[1] which merged with Ernst G. Mortensen, Egmont Group, in 1992.[2] After the merge it became owned by the Egmont Group[3] which also owns Hjemmet (Norway) and Hemmets Journal (Sweden).[4] The publisher is the Hjemmet Mortensen AB.[5] The editor is Lise Hansen. The magazine is headquartered in Oslo.[6]

The magazine contains features, articles on food and interior decoration and crosswords. It is described as a family weekly[7][8] and targets family-oriented women in their 40s or older.[3] However, 27% of its readers were men in 2013.[9]

Circulation[]

Hjemmet sold 238,857 copies in 2002.[6] In 2003 its circulation was 237,000 copies, making it the best-selling general interest magazine in Norway.[10] The circulation of the magazine was 182,555 copies in 2010.[1] For the first six months of 2013 its circulation was 169,258 copies.[9] Hjemmet was the best-selling magazine in Norway with a circulation of 161,585 copies in 2013.[5] The Danish version of the magazine which is also published weekly had a circulation of 197,000 in 2003[11] and 108,000 copies in 2013.[12]

See also[]

List of Norwegian magazines

References[]

  1. ^ a b Brita Ytre-Arne. "Women's magazines and their readers" (PhD Thesis). University of Bergen. Retrieved 20 September 2014.
  2. ^ Mary Kelly; Gianpietro Mazzoleni; Denis McQuail (2004). The Media in Europe: The Euromedia Handbook. SAGE Publications. p. 159. ISBN 978-0-7619-4132-3. Retrieved 30 September 2013.
  3. ^ a b Ann Kristin Gresaker (2013). "Making religion relevant?" (PDF). Nordic Journal of Religion and Society. 26 (1). Archived from the original (PDF) on 25 September 2015. Retrieved 8 December 2014.
  4. ^ "Magazines". Egmont. Retrieved 30 September 2013.
  5. ^ a b "Top ten titles by circulation 2013". Nordicom. Retrieved 9 January 2015.
  6. ^ a b The Europa World Year: Kazakhstan - Zimbabwe. Taylor & Francis Group. 2004. p. 3231. ISBN 978-1-85743-255-8. Retrieved 9 July 2016.
  7. ^ Brita Ytre-Arne (2013). "Changing Magazine Journalism" (PDF). Nordicom Review. 34 (Special Issue): 75–88. Retrieved 20 September 2014.
  8. ^ Ole Jacob Madsen; Brita Ytre-Arne (2012). "Me at My Best: Therapeutic Ideals in Norwegian Women's Magazines". Communication, Culture & Critique. 5: 20–37. doi:10.1111/j.1753-9137.2011.01118.x.
  9. ^ a b "Egmont Magazines" (PDF). Egmont. Archived from the original (PDF) on 3 October 2013. Retrieved 30 September 2013.
  10. ^ "World Magazine Trends. Norway" (PDF). FIPP. Retrieved 23 May 2015.
  11. ^ Mike Friedrichsen; Astrid Kurad (23 May 2007). "The Magazine Market in Denmark and Germany" (Conference Paper). All Academic. Retrieved 28 February 2015.
  12. ^ "Consumer-paid magazines by circulation". StatBank Denmark. Retrieved 28 February 2015.

External links[]

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