Journal of Marketing
The topic of this article may not meet Wikipedia's general notability guideline. (June 2020) |
Discipline | Marketing |
---|---|
Language | English |
Edited by | Christine Moorman |
Publication details | |
History | 1936-present |
Publisher | American Marketing Association (United States) |
Frequency | Bimonthly |
9.43[1] (2019) | |
Standard abbreviations | |
ISO 4 | J. Mark. |
Indexing | |
CODEN | JMKTAK |
ISSN | 0022-2429 (print) 1547-7185 (web) |
LCCN | 38024264 |
OCLC no. | 1782320 |
Links | |
The Journal of Marketing is a bimonthly scholarly journal that publishes peer-reviewed research in marketing. It is published by the American Marketing Association. Established in 1936, It is the fourth-oldest major journal covering marketing issues; the others are Harvard Business Review (1920), Journal of Retailing (1925), and Journal of Business (1928).[2]
Editors[]
Christine Moorman, T. Austin Finch, Sr. Professor of Business Administration at the Fuqua School of Business, Duke University is Editor in Chief. Approximately 48 associate editors and an editorial review board participate in the journal's publication.
Special issues[]
The journal has published special issues on various topics over the years, including one on mapping the boundaries of marketing that was sponsored by the Marketing Science Institute.
Awards[]
The journal presents three article-focused honors on an annual basis. The AMA/MSI/ Award honors the best article from the most recent volume, the Hunt/Maynard Award honors recent contributions to marketing theory, and the JM/Jagdish Sheth Foundation honors articles that have made long term impact. [3]
References[]
- ^ "Journal of Marketing - Impact Factor, Overall Ranking, h-index, SJR, Rating, Publisher, ISSN, and other Important Metrics". Resurchify. Retrieved 21 October 2020.
- ^ Baumgartner, Hans; Pieters, Rik (2003). "The Structural Influence of Marketing Journals: A Citation Analysis of the Discipline and Its Subareas over Time". Journal of Marketing. 67 (2): 123–139. doi:10.1509/jmkg.67.2.123.18610. JSTOR 30040527. S2CID 167805619.
- ^ "Article Awards | Journal of Marketing".
- English-language journals
- Marketing journals
- Publications established in 1936
- Bimonthly journals
- Academic journals published by learned and professional societies