Ketto

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Ketto
Ketto logo.jpg
Type of site
Crowdfunding for donations
Available inEnglish
Headquarters,
OwnerKetto Online Ventures Pvt Ltd.
Founder(s)
CEOVarun Sheth
Key people
  • Zaheer Adenwala
  • (CTO)
IndustryCrowdfunding, Charity, E-commerce
Employees200[5]
URLwww.ketto.org
Launched12 December 2012; 9 years ago (2012-12-12)
Current statusActive

Ketto (Pronunciation - “kay-toe”) is an Indian online crowdfunding platform, where any individual/organ across the country can raise funds for causes ranging from medical healthcare to disaster relief.[6][7] Individuals, entrepreneurs and NGOs can raise funds to achieve personal goals, pay medical bills, make a movie or support their favourite local sports team or gymkhana. The company headquarters located in Mumbai, Maharashtra, India,[8] with social worker representatives spread all across the country.

History[]

The company was founded in December 2012 by Varun Sheth, Kunal Kapoor and Zaheer Adenwala. Ketto is the first donation-based peer-to-peer crowdfunding platform in India. Ketto stands for Key to Tomorrow, implying the founders’ mission to create a change in society and connect people to access healthcare and share happiness. Ketto’s Vision is “Healthcare for all”.[7]

Ketto is crowdfunding platform with a network of over 5.5 million donors who have funded around 3.2 Lakh online fundraisers. Ketto is responsible for raising over ₹2000 crores in online donations since its debut in 2012.[9][10]

Business model[]

Ketto allows users to create their own online fundraising campaign page through which they can raise money for charity, personal projects and medical costs. NGOs/charity partners go through a verification process which verifies the authenticity and validity of their submitted documents before account activation.[9]

References[]

  1. ^ "Ketto: Company Page". LinkedIn. Retrieved February 13, 2019.
  2. ^ "If you give people the right to information, they will be ready to donate". Open. Retrieved February 13, 2019.
  3. ^ "Bollywood actor Kunal Kapoor talks about Ketto, his crowdfunding startup which has raised Rs 40 Cr for social causes". Business Insider. Retrieved February 13, 2019.
  4. ^ "Things Every Entrepreneur Needs To Do to Protect Their Company". Entrepreneur Magazine. Retrieved February 13, 2019.
  5. ^ Ketto.org. "Crowdfunding Platform Websites in India". Ketto.org. Retrieved December 2, 2021.
  6. ^ "Ketto launches Healthnest, a healthcare community app to mark the occasion of its 9th anniversary". ANI News. Retrieved December 2, 2021.
  7. ^ a b Pr, Ani (December 1, 2021). "Force for Good: Mumbai's Billabong High International School kids raised funds on Ketto.org for human trafficking survivors". ThePrint. Retrieved December 2, 2021.
  8. ^ Sarkar, Brinda. "Ketto looks to double its headcount in 2021". The Economic Times. Retrieved December 2, 2021.
  9. ^ a b Release, ANI Press. "Ketto launches Healthnest, a healthcare community app to mark the occasion of its 9th anniversary". www.business-standard.com. Retrieved December 2, 2021.
  10. ^ Ketto.org. "Crowdfunding Platform Websites in India". Ketto.org. Retrieved December 2, 2021.

External links[]

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