Lady M (boutique)

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Lady M
TypePrivate
IndustryConfectionery
GenreBakery
Founded2001; 21 years ago (2001) in New York City
FounderEmi Wada[1]
Key people
Ken Romaniszyn (CEO)
ProductsCakes and confections
Websitewww.ladym.com

Lady M is a luxury confections brand established in 2001, most famous for its signature Mille Crêpes Cakes. It operates over 50 boutiques worldwide.

History[]

One of Lady M's founders, Emi Wada, invented the mille crêpes cake and sold them in her Paper Moon Cake Boutiques in Japan starting in 1985.[1] The mille crêpe cakes she created consist of 20 thin handmade crêpes layered with light pastry cream and topped with a caramelized crust.[2]

In 2001, Wada helped found Lady M as a wholesale business delivering cakes to hotels and restaurants in New York City. By 2004, the Lady M cakes had become so popular that the company decided to open a store in Manhattan's Upper East Side.[3] Wada later relinquished ownership in Lady M so she could concentrate on business back home in Japan.[1]

Current Lady M CEO Ken Romaniszyn joined the business in 2008, and has overseen its introduction and growth of online shipping, its expansion into new markets, and its launch of new product lines.[4]

Following success in Hong Kong and Taiwan, Lady M opened its first boutique in mainland China in Shanghai in 2017 to huge crowds.[5] It has expanded rapidly in the country in subsequent years.[3]

In 2021, Lady M opened its first champagne bar at its Singapore boutique in the ION Orchard mall.[6]

Locations[]

By the start of 2022, Lady M operated boutiques in the following locations.[7]

Asia[]

China
  • Beijing (3)
  • Hangzhou (2)
  • Hong Kong (8)
  • Macau (2)
  • Nanjing (1)
  • Ningbo (1)
  • Shanghai (6)
  • Tianjin (1)
  • Wenzhou (1)
  • Wuxi (1)
Singapore (6)
Taiwan
  • Taichung (1)
  • Taipei (3)

North America

United States
  • Arcadia, CA (1)
  • Boston, MA (1)
  • Chicago, IL (1)
  • Irvine, CA (1)
  • Los Altos, CA (1)
  • Los Angeles, CA (1)
  • New York City, NY (6)
  • San Jose, CA (1)
  • Washington, DC (1)
  • Woodbury, NY (1)

References[]

  1. ^ a b c Alpad, Christina (June 7, 2018), "Meet the inventor of the mille crepe", The Manila Times
  2. ^ Tatusian, Tenny (August 8, 2013), "Lady M Cake Boutique and the mille crepes have arrived -- finally", The Los Angeles Times
  3. ^ a b Li, Garbirel (2018-11-10). "The Louis Vuitton of Cakes: Exclusive Interview with Founder of Lady M". Pandaily.
  4. ^ Demarest, Abigail Abesamis (2021-10-29). "Luxury Confections Brand Lady M Celebrates 20 Years In Business". Forbes.
  5. ^ Richardson, Betty (September 4, 2017), "Lady M Cake Opens, Then Closes Due to Insane Lines", that's Shanghai
  6. ^ Hee, Jolene (August 11, 2021), "Lady M Champagne Bar debuts with champagne mille crepes and bubbly afternoon tea at Ion Orchard", AsiaOne
  7. ^ "Lady M Boutiques". Retrieved 2022-01-08.

External links[]

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