Lav pivo
 | |
| Manufacturer | Carlsberg Srbija |
|---|---|
| Alcohol by volume | 5.0% |
| Style | Lager |
| Website | www |
Lav pivo (Serbian Cyrillic: Лав пиво) is a Serbian beer brand. Produced and bottled by Carlsberg Srbija in the town of Čelarevo (Bačka Palanka municipality), it has the second-biggest market share among the beer brands in Serbia, behind their rivals Jelen.[1] Lav means 'lion' in Serbian.
In addition to Serbia, it is also widespread in Montenegro and Bosnia and Herzegovina.
Lav sponsors the Serbia national football team. Lav's television campaign features a series of commercials featuring actor Nenad Jezdić.
Lav comes in three varieties: the regular one with 5.0% alcohol, the stronger one with 7%, known as Lav 7, and a "smooth" variety known as Lav Premium.
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References[]
Categories:
- Economy of Vojvodina
- Beer in Serbia
- Bačka Palanka
- Serbian brands
- Beer and brewery stubs