Lawrence G. Chait

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Lawrence G. Chait (June 27, 1917 – July 18, 1997) was an American advertising executive who was a pioneer in mail order and direct marketing.

He was chairman of Lawrence G. Chait & Co., Inc. He was President of the Direct Marketing Club of New York. His political activities landed him on the master list of Nixon political opponents.

References[]

  • Staff report (January 21, 1970). Ad man looks into future. Minneapolis Star Tribune
  • Staff report (July 28, 1997). Lawrence Chait, 80, Pioneer in Mail Order. New York Times


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