Margaret Molloy

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Margaret Molloy is an Irish businesswoman. Based in New York City, she is the Global Chief Marketing Officer & Head of New Development at renowned brand consulting, experience, strategy, and design firm Siegel+Gale.[1] Molloy is a member of Global Irish Network, an advisory group to the Government of Ireland.[2] She has been described as an unofficial ambassador of Ireland.[3] Molloy is also the Board Chairperson for the New York Hub of The Marketing Society, an influential global community of over 3,000 senior marketers.[2] In addition to her duties as U.S. chair of The Marketing Society, she serves on the board of directors of ANA Business Marketing NYC and on the board of the Origin Theater.[2] Molloy has been published in Harvard Business Review, Fast Company and beyond, and is a frequent contributor to LinkedIn and Forbes.[4] Molloy is also the creator of #WearingIrish, a groundbreaking platform that promotes awareness of Irish fashion design.[5]

Early life and education[]

The eldest of six, Molloy grew up on a dairy farm in Tubber, County Offaly, Ireland. In 1993, she earned a Bachelor of Arts degree in business and Spanish from the Ulster University , Northern Ireland and La Universidad de Valladolid, Spain.[2] She moved to the United States in 1994 and in 2000, earned a Master of Business Administration from Harvard Business School. Margaret currently resides in Manhattan with her husband, economist Jim O'Sullivan and their two sons, Finn and Emmet O’Sullivan.[6][7]

Career[]

Molloy's first role was with Irish state agency Enterprise Ireland.[2] She then went to Harvard Business School to complete her MBA. Afterwards, she worked in various marketing and management positions including SVP of Marketing at professional network Gerson Lehrman Group and leading teams at Siebel Systems (Oracle) where she was a member of the CEO's Circle.[4] In 2013, she was appointed global chief marketing officer and Head of New Development at Siegel+Gale.[7] Margaret drives breakthrough marketing that grows company profile, profit, and team pride. A strategic marketer with a tech DNA, she has a 20-year track record as a business-to-business growth instigator, achieved by uniting brand building with demand generation. Her career spans enterprise tech, professional and financial services, and agencies, and is unified by a focus on sales and marketing alignment. A builder of high-performance teams, she believes the CMO must set a clear vision for business performance and that execution is the ultimate differentiator. Her no-nonsense style and connector model has made her a highly influential CMO and convener of panels and roundtables.[4] When the COVID-19 pandemic-induced shut down began in New York in March 2020, Margaret Molloy began to host a web series for CMOs that attracted top global marketing leaders to panels to discuss how they are responding to the pandemic.[8] She is the host of the "How CMOs Commit" podcast (https://podcasts.apple.com/us/podcast/how-cmos-commit-with-margaret-molloy/id1528378875).[9]

WearingIrish[]

In early 2016, Molloy launched #WearingIrish to promote Irish fashion by inviting friends to wear garments or accessories by Irish designers during the month of March, and to post their photos on social media using the hashtag #WearingIrish. The platform exposes Ireland's talented fashion designers to new markets, showcasing the originality and skill of Irish design on the global stage.[10] Molloy states, "as a marketer, I am fascinated by the possibilities that social media provides for ordinary citizens to show their support for brands and causes. Connecting all three interests — fashion, marketing, and Irish heritage — I saw an opportunity for people to come together on social media to support Irish designers."[11] In 2019, Molloy and #WearingIrish were featured in a Nationwide special on RTÉ One, Ireland's most watched TV channel.[citation needed]

Some of the brands selected to participate in Wearing Irish: Aine, Triona, Dubarry, Helen Steele.[12]

Awards and Honors[]

Molloy received the 2017 B2B Marketer of the Year award (The Drum).[1]

In April 2019, along with leading names in the advertising and marketing industry, Margaret was profiled on How I Got Here: 7 Ad Industry Origin Stories. Other accolades include Image Magazine's "Overseas Irish Business Woman of the Year 2017", IrishCentral's "2018 Creativity and Arts Award in Fashion and Design.", Top 50 Power Women, and Top 100 Irish Americans in Business. She was recognized by Forbes as one of the top 10 CMOs on Twitter (@MargaretMolloy). Molloy was also listed by Richtopia as one of the Top 100 Chief Marketing Officers internationally.[13] In November 2019, she was honored by the .[citation needed]

References[]

  1. ^ Jump up to: a b "Margaret Molloy". Siegel+Gale. Retrieved 2019-07-31.
  2. ^ Jump up to: a b c d e "Margaret Molloy LinkedIn".
  3. ^ Flaherty, Rachel; Tipton, Gemma; McQuillan, Deirdre; Digby, Marie Claire; Kenny, Ciara. "Here's to Ireland's unofficial ambassadors flying flags around the world". The Irish Times. Retrieved 2020-07-19.
  4. ^ Jump up to: a b c "Margaret Molloy Linkedin".
  5. ^ "WearingIrish website".
  6. ^ "Margaret Molloy/Siegel+Gale". Irish America. Retrieved 28 January 2019.
  7. ^ Jump up to: a b "Guide to the Ireland House Oral History Collection AIA.030: Molloy, Margaret". Tamiment Library and Robert F. Wagner Labor Archives. September 2018. Retrieved 28 January 2019.NB As of January 2019 "Molloy" is misfiled after "Moloney" in this guide
  8. ^ "Siegel Gale Events – Future of Branding". Retrieved 2020-07-19.
  9. ^ "How CMOs Commit with Margaret Molloy on Apple Podcasts". Apple Podcasts. Retrieved 2020-10-17.
  10. ^ Costello, Rose (1 March 2017). "You don't need a green jersey to support #WearingIrish". The Irish Times. Retrieved 2 March 2019.
  11. ^ Molloy, Margaret (29 January 2019). "28 Questions Answered On #WearingIrish". Medium.com. Retrieved 1 March 2019.
  12. ^ Molloy, Margaret (2018-01-31). "Directory of Irish Fashion Designers". Medium. Retrieved 2019-08-09.
  13. ^ Cag, Derin (2016-11-02). "Top 100 Most Influential Chief Marketing Officers (CMOs)". Richtopia. Retrieved 2019-08-09.

External links[]

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