Microapp

A microapp is an interactive software module designed to perform like a fully coded application or website.

Requirements and characteristics[]

Microapps are normally accessible on any device, display, or operating system without installation to the viewer's device. To qualify as a microapp, the entity must:

be built and deployed without customized code
bring together various media types into a single experience
function offline
have advanced security and compliance features
be functionally-extensible
comply with granular data demands.

Microapps are differentiated from traditional mobile applications by how they are delivered to the end user. Consequently, they can be embedded in websites or viewed online to bypass app stores and are typically built to provide a focused experience to the user.^[1]

Usage[]

Microapps are typically used for commercial purposes^[2] to reduce development costs for projects not requiring the large scope of a traditional mobile application. They are often used to showcase in-depth information or enrich marketing material with interactivity.^[3]

References[]

^ "Micro Apps: What They Are and Why You Should Not Ignore Them – DZone Mobile". dzone.com. Retrieved 2018-10-23.
^ Swaddle, Paul (26 Jan 2017). "MicroApps: One Of The Trends To Watch Out For". Digital Doughnut.
^ "- Whispir". Executing An Effective Micro App Strategy | Whispir. Retrieved 2018-10-23.

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[1] "Micro Apps: What They Are and Why You Should Not Ignore Them – DZone Mobile". dzone.com. Retrieved 2018-10-23.

[2] Swaddle, Paul (26 Jan 2017). "MicroApps: One Of The Trends To Watch Out For". Digital Doughnut.

[3] "- Whispir". Executing An Effective Micro App Strategy | Whispir. Retrieved 2018-10-23.

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