The daily drama premiered on KBS1 on October 12, 2020 and aired every weekday at 20:30 (KST), till March 26, 2021.[5]
The 94th episode, aired on February 18, 2021 logged an audience rating of 22.5% nationwide: the highest rating recorded by the series during its run.[6]
A family drama revolving around a flower shop filled with beautiful flowers 365 days in a year. It tells the story of children who experienced parental divorce and remarriage and grew up fighting in a world of prejudice, fiercely overcoming difficulties in work and love.[7]
Na Hye-mi as Kim Bo-ra, 28 yo, a Weather caster of DBS Press Bureau, with a good face and heart. Won-tae and Hae-shim's eldest daughter.[9]
Choi Woong as Kang Dae-ro, a youth creator, who dreams and works and a passionate delivery man.[10]
Jung Min-ah as Shin Ah-ri, 28 yo, a broadcasting writer who has nothing scary in the world. With a brittle hair and gun-shining eyes. The second daughter of Junghan.
Kim Jung-heon as Na Jun-su, 30 yo, a tough and competent start-up CEO. Representative of the 'Day Break' market.[11]
Supporting[]
Do Ji-won as Hae-sim, 52 yo, florist, president of 'Piera Florist', mother of Bo-ra[12]
Kim Yoo-seok as Sin Joong-han, 54 yo a 'Plus Market' Sales Manager, attentive and prudent, deep and caring[13]
Jeong Han-yong as Maengsoo Lee, lived as a school teacher and then retired as a principal. Hae-shim's father.
Moon Hee-kyung as Noh Geum-suk (54 yo), Jun-su's mother, Hae-shim's High School Alumni.
Kim Seung-wook as Na Seung-jin (in 60s), Jun-su's father, CEO of 'I Production'.
Jo Mi-ryung as Lee Ji-ran, (50 years old), Director of DBS broadcasting station.
Taehwa Seo as Kim Won-tae (55 yo), Managing Director of 'Plus Market'.
Lee Kan-hee as Jeong Nan-young (52 yo) Forge's mother. Ah-ri's birth mother.
Kim Haye-on as Jeong byori (12 years old), Nan-young's daughter.
Song Chan-ik as Park Ja-geun (27 years old/), Assistant director of 'Natural People Live'.
Jang Sung-yoon as Lee Eun-bi, a Natural person lives', the youngest artist.
Others
Park Chul-min as Han Eok-shim, (in 70s), Natural person.
Kim Dong-hui as Secretary Kim (in 30s) Junsu's secretary.
As per Nielsen Korea, the 101th episode logged a national average viewership of 22.4% with 3.6 million viewers watching the episode, thereby taking the series at 19th place among 'Top 50 series per nationwide viewers in Korea'.[50]
No Matter What : South Korea viewers per episode (millions)
^Song, Eun-kyung. "나혜미-최웅, KBS 새 일일드라마 '누가 뭐래도' 주인공" [Hye-mi Na-Woong Choi, the main character of KBS' new daily drama'No matter who says]. Yonhap. Retrieved October 8, 2020.
^"나혜미·최웅, KBS 새 일일드라마 '누가 뭐래도' 주인공" [Na Hye-mi and Choi Woong, the main characters of KBS' new daily drama'No matter who says]. Gyeongbuk Daily. September 16, 2020.
^"정헌, '누가 뭐래도' 주연 발탁…대세 행보" [Jungheon,'No matter what anyone says' was selected as the lead... Trend]. Hankyung. September 16, 2020.
^"누가 뭐래도" [Luxury actresses, “No matter what anyone says”]. 누가 뭐래도. September 17, 2020.
^Choi, Ji-eun (September 18, 2020). "김유석X정한용X김승욱X박철민X서태화 '누가 뭐래도' 출연 확정" [Kim Yoo-seok x Jeong Han-yong x Kim Seung-wook x Park Chul-min x Seo Tae-hwa's'No matter what anyone says' confirmed appearance]. 톱데일리.
^"누가 뭐래도 OST Part.1" [No matter what anyone says OST Part.1]. Melon. Retrieved October 18, 2020.
^"누가 뭐래도 OST Part.2" [No matter what anyone says OST Part.2]. Melon. Retrieved October 26, 2020.
^"누가 뭐래도 OST Part.3" [No matter what anyone says OST Part.3]. Melon. Retrieved November 2, 2020.
^"누가 뭐래도 OST Part.4" [No matter what anyone says OST Part.4]. Melon. Retrieved November 8, 2020.
^"누가 뭐래도 OST Part.5" [No matter what anyone says OST Part.5]. Melon. Retrieved November 8, 2020.
^"누가 뭐래도 OST Part.6" [No matter what anyone says OST Part.6]. Melon. Retrieved November 15, 2020.
^"누가 뭐래도 OST Part.7" [No matter what anyone says OST Part.7]. Melon. Retrieved November 16, 2020.
^"누가 뭐래도 OST Part.8" [No matter what anyone says OST Part.8]. Melon. Retrieved November 23, 2020.
^"누가 뭐래도 OST Part.9" [No matter what anyone says OST Part.9]. Melon. Retrieved November 30, 2020.
^"누가 뭐래도 OST Part.10" [No matter what anyone says OST Part.10]. Melon. Retrieved December 5, 2020.
^"누가 뭐래도 OST Part.11" [No matter what anyone says OST Part.11]. Melon. Retrieved December 6, 2020.
^"누가 뭐래도 OST Part.12" [No matter what anyone says OST Part.12]. Melon. Retrieved December 12, 2020.
^"누가 뭐래도 OST Part.13" [No matter what anyone says OST Part.13]. Melon. Retrieved December 13, 2020.
^"누가 뭐래도 OST Part.14" [No matter what anyone says OST Part.14]. Melon. Retrieved December 20, 2020.
^"누가 뭐래도 OST Part.15" [No matter what anyone says OST Part.15]. Melon. Retrieved December 20, 2020.
^"누가 뭐래도 OST Part.16" [No matter what anyone says OST Part.16]. Melon. Retrieved December 26, 2020.
^"누가 뭐래도 OST Part.17" [No matter what anyone says OST Part.17]. Melon. Retrieved December 26, 2020.
^"누가 뭐래도 OST Part.18" [No matter what anyone says OST Part.18]. Melon. Retrieved December 30, 2020.
^"누가 뭐래도 OST Part.19" [No matter what anyone says OST Part.19]. Melon. Retrieved January 3, 2021.
^"누가 뭐래도 OST Part.20" [No matter what anyone says OST Part.20]. Melon. Retrieved January 3, 2021.
^"누가 뭐래도 OST Part.21" [No matter what anyone says OST Part.21]. Melon. Retrieved January 10, 2021.
^"누가 뭐래도 OST Part.22" [No matter what anyone says OST Part.22]. Melon. Retrieved January 10, 2021.
^"누가 뭐래도 OST Part.23" [No matter what anyone says OST Part.23]. Melon. Retrieved January 17, 2021.
^"누가 뭐래도 OST Part.24" [No matter what anyone says OST Part.24]. Melon. Retrieved January 17, 2021.
^"누가 뭐래도 OST Part.25" [No matter what anyone says OST Part.25]. Melon. Retrieved January 24, 2021.
^"누가 뭐래도 OST Part.26" [No matter what anyone says OST Part.26]. Melon. Retrieved January 24, 2021.
^"누가 뭐래도 OST Part.27" [No matter what anyone says OST Part.27]. Melon. Retrieved January 30, 2021.
^"누가 뭐래도 OST Part.28" [No matter what anyone says OST Part.28]. Melon. Retrieved February 2, 2021.
^"누가 뭐래도 OST Part.29" [No matter what anyone says OST Part.29]. Melon. Retrieved February 7, 2021.
^"누가 뭐래도 OST Part.30" [No matter what anyone says OST Part.30]. Melon. Retrieved February 7, 2021.
^"누가 뭐래도 OST Part.31" [No matter what anyone says OST Part.31]. Melon. Retrieved February 12, 2021.
^"누가 뭐래도 OST Part.32" [No matter what anyone says OST Part.32]. Melon. Retrieved February 12, 2021.
^"누가 뭐래도 OST Part.33" [No matter what anyone says OST Part.33]. Melon. Retrieved February 20, 2021.
^"누가 뭐래도 OST Part.34" [No matter what anyone says OST Part.34]. Melon. Retrieved February 21, 2021.
^"누가 뭐래도 OST Part.35" [No matter what anyone says OST Part.35]. Melon. Retrieved March 6, 2021.
^"누가 뭐래도 OST Part.36" [No matter what anyone says OST Part.36]. Melon. Retrieved March 22, 2021.