Pakistan Recovery Fund

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The Pakistan Recovery Fund is a disaster relief fund started by Charles, Prince of Wales to aid Pakistan after the 2010 monsoon season.

History[]

The 2010 Pakistan floods combined to create a moving body of water that resulted in the worst floods in Pakistan's history. The devastation caused by the floods impacted upon the lives of over 20 million people.

The Prince of Wales, concerned with the people of and situation in Pakistan, initiated a recovery fund, which aims to raise significant investment in funding and support in-kind and goods over the next two years. The fund was one of a number of charitable initiatives under the auspices of the Prince's Charities group: The Prince's Charities

Beyond the ongoing life and health threatening effects, the floods have had a significant negative impact on Pakistan's development prospects over the coming years. Essential infrastructure including roads, bridges, housing, schools, medical facilities, farm structures and markets has been severely damaged, causing an estimated damage of $9.7 billion.

A group of concerned individuals, companies and institutions have already answered the Prince's request to form the recovery fund. The focus is to encompass support for specific; quality assured initiatives and organizations in addressing issues of education, health, livelihoods and homes. This reflects His Royal Highness's interest in these areas, and his desire to see long-term solutions that will have demonstrable effect on the lives of the affected, the economic prosperity of the country and sustainable approaches to averting such disasters again.

  • The initiative was primarily a major fundraising initiative and initiated around £2million worth of relief effort.
  • The funds were allocated to quality assured projects via select partners.
  • The Prince's charity the British Asian Trust utilised their expertise on leading the project assessment process as well as assisting developing fundraising.
  • The Prince attended a major gala fundraising event in October 2010 in the U.K

Building International Leadership[]

The Prince of Wales was keen to encourage a wide range of individuals and institutions who could recognise both the humanitarian need as well as the socio-economic imperatives to help lead the initiative.

The following supported this initiative as members of the international leadership team: Etihad Airlines Etihad:Deutsche Bank Deutsche Bank: The Hashoo Foundation: James Caan, Mr Naguib Kheraj. The International Steering Group was chaired by Mr John O'Brien MBE, The Prince of Wales's appointed campaigner and then senior partner at Knighton White knighton white.

General campaign participation

A key part of the campaign was be the development of voluntary groups around key locations in the world, allowing supporters to fundraise around the initiative. Corporate support, donations, employee participation all will be encouraged. Various discreet sponsorship opportunities also exist in Washington, D.C., Los Angeles, London, Dubai/Abu Dhabi and in Pakistan itself.

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