Rachel Levin (influencer)
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Rachel Levin | |||||||||||||
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Personal information | |||||||||||||
Born | Rachel Claire Levin February 24, 1995 Philadelphia, Pennsylvania, U.S. | ||||||||||||
Nationality | American | ||||||||||||
Occupation | YouTuber | ||||||||||||
Website | www | ||||||||||||
YouTube information | |||||||||||||
Also known as | RCLBeauty101 | ||||||||||||
Channel | |||||||||||||
Years active | 2010–present | ||||||||||||
Genre |
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Subscribers | 14.5 million[1] | ||||||||||||
Total views | 3.9 billion[1] | ||||||||||||
Catchphrase(s) | "What a Life" | ||||||||||||
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Updated: December 20, 2021 |
Rachel Claire Levin (born February 24, 1995), better know online as RCLBeauty101 is an American YouTuber and beauty guru, known for her YouTube channel RCLBeauty101.
A native of Philadelphia, Pennsylvania,[2] Levin was noted as the number one social media influencer under 21 in the world on Zefr's.[3] At times, RCLBeauty101 has been the fastest growing YouTube channel in the world.[4] Levin has been featured on the front cover of magazines such as Adweek. Fans of her channel are referred to as Levinators.[5]
As a result of her large fan base, she has become a household name amongst the teenage demographic, according to The Philadelphia Inquirer.[5]
Career[]
Levin started uploading videos of makeup routines onto her YouTube channel, as a hobby, when she was 15 years old.[5] Levin's first video, called "How to Conceal Under Eye Dark Circles", was first published on December 15, 2010. She began vlogging in December 2010. At age 16, she was quoted in The Wall Street Journal[6] in an article "Mixing Makeup for the Webcam" regarding her cosmetics DIYs. She has been featured in a Forbes Magazine article, titled "Rachel Levin: A YouTuber With A Positive Message". She was featured in an episode of Steve Harvey. She also has 3.3 million followers on Instagram.[7]
Levin launched her own makeup brand RCLÓ Cosmetics in 2020. Celebrity makeup artists rave about the products.
Levin launched her music career in 2020 when she debuted her first single, "Myself", under Sun & Sky Records.[8]
Personal life[]
Levin's father is a doctor in Pennsylvania and her mother is a lawyer.[9][5] Levin is a graduate of Lower Merion High School. She attended Penn State Brandywine for college, but dropped out after a year. In August 2015, RCLBeauty101 became the fastest growing YouTube channel in the world.[4]
Awards and nominations[]
Year | Award | Category | Result |
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2015 | Teen Choice Awards | Choice Web Star: Fashion/Beauty | Nominated[10] |
Streamy Awards | Breakout Creator | Nominated | |
Lifestyle | Nominated[11] | ||
2016 | YouTube Beauty Guru | Nominated[12] |
References[]
- ^ a b "About Rclbeauty101". YouTube.
- ^ Graham, Jenny (July 2014). "Teen Queen". Philadelphia Life Magazine.
- ^ Rody-Mantha, Bree (December 9, 2015). Rachel Levin tops Zefr list of influencers under 21. StreamDaily.
- ^ a b Cohen, Joshua (September 28, 2015). Top 100 Most Subscribed YouTube Channels Worldwide. Tubefilter.
- ^ a b c d Wellington, Elizabeth (June 23, 2016). "At 21, Main Line YouTube star Rachel Levin can move a product, pack a mall". The Philadelphia Inquirer.
- ^ Dizik, Alina (September 21, 2011). "Mixing Makeup For The Webcam". Wall Street Journal.
- ^ "Tips on How to Become a Social Media Star!". IMDb. 6 April 2016.
- ^ "Sun and Sky Entertainment - Rachel Levin". sunandskyentertainment.com. Retrieved 2020-02-20.
- ^ https://www.facebook.com/events/chabad-of-the-main-line/shabbat-100-feat-youtuber-rachel-levin/472664676408190/
- ^ Heller, Corinne (August 16, 2015). "Teen Choice Awards 2015 Nominations: Wave 3 Nominees Include Caitlyn Jenner, Taylor Swift and More!". E! Online. Retrieved 18 August 2015.
- ^ Hamedy, Saba (August 12, 2015). "Streamy Awards announce nominations for fifth annual show". Los Angeles Times. Retrieved 18 August 2015.
- ^ Lee, Ashley (March 1, 2016). The Complete Nominations List. Hollywood Reporter.
External links[]
- 1995 births
- Living people
- American cheerleaders
- 20th-century American Jews
- American YouTubers
- Pennsylvania State University alumni
- People from Philadelphia
- Women video bloggers
- American women bloggers
- American bloggers
- Social media influencers
- DIY YouTubers
- Lifestyle YouTubers
- Beauty and makeup YouTubers
- Lower Merion High School alumni
- Fashion YouTubers
- Comedy YouTubers
- 21st-century American women
- 21st-century American Jews
- 20th-century American women