Radio One (India)

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94.3 Radio One

City	Mumbai, Delhi, Bangalore, Ahmedabad, Chennai, Kolkata and Pune
Broadcast area	National
Branding	Radio One 94.3
Links
Website	www.radioone.in

94.3 Radio One is a commercial radio network in India. It was launched on 18 September 2007^{[citation needed]} with stations in the seven cities Mumbai, Delhi, Bangalore, Ahmedabad, Chennai, Kolkata and Pune.

Brief Info[]

The network was launched in 2002 at Go 92.5, operating on the 92.5 MHz brand before relaunching itself as Radio One with a new frequency in 2006.^[1][2][3]

The network is one of the few broadcasting in English (called "international format") in all of India's three biggest cities: Mumbai, Delhi and Bangalore.^[4] Targeting an upscale sophisticated audience. All stations broadcast at 94.3 MHz except the one in Ahmedabad which is at 95.0 MHz.

94.3 Radio One was ranked as India's most attractive radio brand 2017 (out of two radio brands listed), and at place 531 among all brands, in the annual publication India's Most Attractive Brands.^[5][6]

The network is owned by Next Radio Ltd, a subsidiary of . The former Managing Director and CEO of Next Radio was Vineet Singh Hukmani. He was also a shareholder director in the company.^[7]

Radio One is now bought by HT Media Pvt. Ltd. thus expanding Hindustan Time's FM service with three brands. (Fever 104 FM , Radio Nasha and ).

94.3 Radio One Delhi, Mumbai and Bangalore also stream live on ONLINE at http://1cast.in (World Wide Web URL) AND the company has also launched India's first online audio business channel - Business ONE, in January 2018 (the business channel operates 9am-4pm mon-fri).^[8][9]

94.3 Radio One celebrated its 11th anniversary in September 2018 by launching a pioneering 'audience tracker' , the first by any media company in India, that tracks the consumption habits of its upscale audience across brands and categories^[10]

94.3 Radio One is the first media brand in India to win the famed PHILIP KOTLER award for excellence in Marketing Differentiation^[11]

About Radio One India[]

Radio One runs India's largest International format Radio Network in Delhi, Mumbai and Bangalore. Radio One appeals to intelligent and evolved listeners – which the brand calls "International Indians”. The international Indians live in India, geographically, but are at par on psychographics, with their global counterparts - in terms of awareness, sensibilities and motivations. They cherish uniqueness - unique taste in music is symbolic of the unique trail of their lives. They prefer international music - it maybe something they have grown up listening to or it simply sets them apart as listeners – in any case, it showcases their evolved taste. They are determinedly individualistic in the way they obtain and use information, make choices and create opinions. Their ears are open to music, talks, and shows, etc. which are peppered with a dose of uniqueness. It’s this strong sense of self and individual identity which makes them want to be distinctive and discerning in their lifestyle choices, which also manifests in their choice of content. They are what they consume. Radio One gives its listeners exactly this and more. With content pegged in five major buckets which resonates with its audience, the brand has successfully built communities around food, music, sports, travel and fitness and gone way beyond just music. With shows that showcase global lifestyle related to travel, food, cinema backed by experiences of celebrities such as Ranveer Singh, Rajeev Masand, to globally celebrated RJs like Ryan Seacrest, Casey Kasem, to associations with global events like U2 concert, or global brands such as Hard Rock Café, Radio One truly emerges as India’s favorite global lifestyle destination. The brand has also built various path breaking properties and associations with and – which has emerged as the country’s most valued multi-genre music and experiential festival. The recent wave of Start-ups gets satiated by the brand’s exclusive property – Start-up Sit-down, which features established start-up founders, highlights their journeys thereby inspiring all the budding founders and entrepreneurs. Radio One is operational in 7 Indian cities namely Delhi, Mumbai, Bangalore, Kolkata, Chennai, Pune and Ahmedabad. It runs India's largest International format Radio Network in Delhi, Mumbai and Bangalore; the CHR format in Pune and Ahmedabad; Hindi Retro format in Kolkata, and cool Tamil format in Chennai. Radio One is part of the Fever Network which houses three distinct radio stations – , Radio Nasha and Radio One. spans across 22 stations and 15 cities, providing the widest array of content, music and advertising options for our listeners and advertisers.

References[]

Vineet Singh Hukmani steps down as MD & CEO after 12 successful years in Radio One

https://www.exchange4media.com/announcements-news/vineet-singh-hukmani-steps-down-as-md-ceo-of-943-radio-one-india-96184.html

External links[]

• Official website
• Radio One on Twitter

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