Salsarita's Fresh Mexican Grill
Type | Private |
---|---|
Industry | Restaurants |
Founded | 2000[1] |
Headquarters | Charlotte, North Carolina, U.S. |
Number of locations | 80+ |
Area served | United States |
Website | salsaritas.com |
Salsarita's Fresh Mexican Grill is a chain of fast casual Tex Mex restaurants in the United States serving Mexican-style cuisine. The chain was founded in 2000 by Bruce Willette. It was purchased by Phil Friedman in 2011.[2] Friedman has rapidly expanded the number of Salsarita's, claiming that to achieve success, "It's finding the best operations person and then together growing and increasing same-store sales."[3] Friedman has stated that he wants to grow Salsarita's into a super regional chain.[4]
Most Salsarita's locations offer beer and wine, with a few having full-sized bars.[5] In 2014, the chain worked with PuckerButt Pepper of South Carolina to create the "World's Hottest Burrito" using Carolina Reaper peppers.[6]
References[]
- ^ "About Salsarita's - Our Story | Learn More About Us". Salsarita's. Retrieved 28 October 2019.
- ^ "Former McAlister's CEO Friedman Buys Salsarita's". QSR magazine. 22 June 2011. Retrieved 28 October 2019.
- ^ "Salsarita's CEO on the secret to growing fast casual brands". Fast Casual. 10 January 2018. Retrieved 28 October 2019.
- ^ Thomas, Jennifer. "CEO: Salsarita's poised to become 'super regional' concept". Charlotte Business Journal. Retrieved 29 October 2019.
- ^ "Salsarita's positions itself for growth". Fast Casual. 13 June 2010. Retrieved 29 November 2019.
- ^ Thomas, Jennifer (25 February 2014). "Salsarita's, PuckerButt Pepper team up on 'World's Hottest Burrito'". Charlotte Business Journal. Charlotte, North Carolina: American City Business Journals. Retrieved 30 Dec 2019.
External links[]
Categories:
- Fast casual restaurants
- Mexican-American cuisine
- Mexican restaurants in the United States
- Companies based in Charlotte, North Carolina
- Fast-food chains of the United States
- Fast-food franchises
- Fast-food Mexican restaurants
- Restaurant chains in the United States
- Cuisine of the Western United States
- Restaurants established in 2000
- Restaurants in North Carolina
- American companies established in 2000
- Tex-Mex restaurants