Satra
| Industry | Import and distribution of Soviet Union products, metal processing |
|---|---|
Area served | United States, United Kingdom, Australia |
| Products | Motorcycles, automobiles, tractors |
Satra Corporation was a New York based international trading and metal processing company.[1] It is primarily known in the United Kingdom for its Satra Motors Limited subsidiary, which was the official importer and distributor of Soviet Union cars and motorcycles in that country from 1973 to 1979. Satra is an acronym for "Soviet American Trade Association".[2]
Subsidiaries[]
Satra Motors imported, modified, and distributed Soviet cars, such as Lada and Moskvich, and motorcycles made by Ural, Dnepr, Voskhod, Minsk, and the IZh whose Planeta and Jupiter were marketed. The motorcycles were sold in Britain and Australia under a single brand name, Cossack.[3]
Satra Motors was based in Carnaby, Bridlington, East Riding of Yorkshire on the old airfield. As well as recruiting and supporting a dealer network, Satra Motors also operated its own retail locations. Satra Belarus Limited, also imported and distributed tractors from Belarus in the United Kingdom and the United States. Facilities in the United States were located in Milwaukee, Wisconsin, with additional facilities in Toronto, Ontario, Canada.
Cossack motorcycles[]
The term Cossack Motorcycle can apply to any number of motorcycles, made in the former Soviet Union, a reference to the horseback riding Cossacks.[citation needed] Some are derived from the design of the 1938 BMW R71 sidecar motorcycle. Examples include the Russian Ural or the Ukrainian Dnipro.
Cossack was also the brand name applied to all Soviet motorcycles distributed by Satra Belarus from 1973 to 1979, originally located in Surrey, southern England,[4] later moving to Carnaby in eastern England and being used by the Australian importer, Capitol Motors until May 1976 when their motorcycle division closed. These included the flat twins, but also smaller capacity machines, like the Voskhod 175 cc which was rebadged as a "Cossack".
Ural, Dnipro, IZh, Voskhod and Minsk were some of the former Soviet Union manufacturers whose bikes were imported and rebadged.[2]
Notes[]
- ^ Sloane, Leonard (1977-01-15). "Obscure Satra Got a Soviet Plum". The New York Times. ISSN 0362-4331. Retrieved 2019-09-19.
- ^ Jump up to: a b "Cossack Motorcycles". RussianMotorcycles. Archived from the original on May 25, 2007. Retrieved 2006-12-18.
- ^ "The Cossack brand". B-Cozz. Retrieved 2019-09-19.
- ^ Motorcyclist Illustrated, October 1974, p.63 The Cosssack Range. Voskhod 175, Jupiter 350, Ural 650. Satra Belarus Limited, Canada Road, Byfleet, Surrey, KT14 7JX Accessed and added 2015-03-09
References[]
- "Business Summary: Western pays 20.6 million pounds for Lada distribution", The Times, London, England: – via General OneFile (subscription required), October 24, 1987
- Kramer, David (July 23, 1985), "Soviet nickel embargo could be ending: Satra", American Metal Market, – via General OneFile (subscription required), vol. 93, p. 2
- Goldman, Marshall I. (1975), Détente and Dollars: Doing Business with the Soviets, Basic Books, pp. 139, 190, 304, ISBN 978-0465016129[dead link]
- Levinson, Charles (2013), International Trade Unionism, Routledge, p. 163, ISBN 9781134460694
- "New firm to advance Soviet aerospace exports/joint ventures. (Satra Aerospace)", Defense Daily, Access Intelligence, December 4, 1990, archived from the original on June 29, 2014
- "Selling the Lada", New York Magazine, p. 13, October 13, 1980, ISSN 0028-7369
External links[]
- AvtoVAZ
- Auto dealerships of the United Kingdom
- Motorcycles by brand
- Defunct companies based in New York City
- Soviet Union–United Kingdom relations
- Companies of the Soviet Union
- Foreign trade of the Soviet Union