Street Fight (publication)

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Street Fight
CategoriesHyperlocal Business, Business, Location, AdTech, MarTech
FrequencyDaily + real-time
FounderLaura Rich and David Hirschman
Year founded2011
CompanyHyperlocal Industries
CountryUnited States
Based inBoulder, Colorado
LanguageEnglish
Websitewww.streetfightmag.com

Street Fight is a regularly updated online trade publication covering hyperlocal business, local commerce, mobile, location-based companies and services, advertising technology and relevant business leaders in the space. The publication's self-described mission is to "Follow the dynamic disruption taking place in the local marketing ecosystem. It also addresses new ways to connect with consumers abound, from mobile targeting to point-of-sale systems and even scheduling platforms."[1]

Street Fight was founded by Laura Rich and David Hirschman in 2011, and is based in Boulder, Colorado.[2] The company closed an undisclosed round of funding in September 2011.[3]

Content[]

Street Fight's content channels include AdTech, Search, Mobile, Commerce, Media, Marketers and Case Studies.

Events[]

Street Fight hosts annual events including Street Fight Summit West, taking place each June in San Francisco, and Street Fight Summit East, taking place each October in New York.[4] Since launching in 2011, the summits have hosted speakers from Google, Foursquare, PayPal, Yelp and Forbes. [5] The Poynter Institute called the content at Street Fight's inaugural summit "adventures in the trenches of hyperlocal media."[6][4]

References[]

  1. ^ "About Us". Street Fight. Retrieved July 12, 2017.
  2. ^ "Hyperlocal Industries Boulder - Miscellaneous Publishing Companies". FindTheCompany. Retrieved July 12, 2017.
  3. ^ Lynley, Matthew (September 14, 2011). "Hyper-local business trade publication Street Fight closes funding (exclusive)". venturebeat.com. Retrieved July 12, 2017.
  4. ^ a b Shapiro, Judy (January 22, 2013). "Five Hyper-Local Marketing Trends to Take the Street Fight to the Next Level; Takeaways From the Street Fight Conference". AdAge. Retrieved July 12, 2017.
  5. ^ "Street Fight Summit; The Next Generation in Hyperlocal". Street Fight. Retrieved July 12, 2017.
  6. ^ Caplan, Jeremy (October 27, 2011). "4 lessons for hyperlocal media from inaugural Street Fight Summit". Poynter Institute. Retrieved July 12, 2017.

External links[]

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