The Manc

From Wikipedia, the free encyclopedia
The Manc Group
The manc logo on black background.jpg
Type of site
  • Entertainment
  • News
Available inEnglish
Founded2014
Headquarters
Manchester
,
U.K.
Area servedGreater Manchester
Founder(s)Sam Ridgway
URLthemanc.com
AdvertisingDisplay & Patrnerships
Current statusActive

The Manc is a British social media publisher and news and entertainment company with a focus on the region of Greater Manchester after which the brand is named (the idea of Manc or having a Manchester dialect); and where it is located.[1] The Manc was founded by Sam Ridgway[2] who also acts as the publisher's Editor-in-Chief.[3]

History[]

In 2014 The Manc began by posting nostalgic pictures of Manchester on Facebook. The page rapidly grew in popularity but founder Ridgway was soon hired by UNILAD as their first employee.[4] Ridgway kept his viral page alive during his tenure at UNILAD, but in October 2018 the firm went into administration and were acquired by LADbible – at which point Ridgway left the organisation to focus on The Manc's future.

Following a pivot towards news and away from a strategy of only photographs and pictures, in 2019, The Manc became the North West's largest social news platform online, beating Manchester's largest news outlet (the Manchester Evening News) and Wales Online with over nine million interactions on Facebook. It also made CrowdTangle's Top 10 National News Outlets in 2019.[5]

In July 2020, as the COVID-19 pandemic lockdown began to lift across the UK for the hospitality sector, Ridgway and his team put the backing of The Manc's large following forward for a social cause.[6] Their aim was to “bring the buzz back” into Manchester's hospitality industry.

References[]

  1. ^ "About The Manc". The Manc. Retrieved 19 August 2020.
  2. ^ "Meet the man behind The Manc, the local news publisher with the most engaged social community in Britain". Prolific North. 22 January 2020. Retrieved 19 August 2020.
  3. ^ "About The Manc". The Manc. Retrieved 19 August 2020.
  4. ^ "Meet the man behind The Manc, the local news publisher with the most engaged social community in Britain". Prolific North. 22 January 2020. Retrieved 19 August 2020.
  5. ^ "Social Media at Work for The Manc Q1 and Q2 2020". LinkedIn. Retrieved 19 August 2020.
  6. ^ "The Manc launches campaign to help Manchester's hospitality and leisure businesses get back on their feet". Business Manchester. 30 June 2020. Retrieved 19 August 2020.

External links[]

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