WATN-TV

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WATN-TV
WATN-TV (2021).svg
Memphis, Tennessee
United States
ChannelsDigital: 25 (UHF)
Virtual: 24
BrandingABC 24 Memphis (general)
ABC 24 News Right Now (newscasts)
Programming
Affiliations
Ownership
OwnerTegna Inc.[1]
(Tegna Memphis Broadcasting, Inc.)
WLMT, WBIR-TV, KTHV, KFSM-TV
History
First air date
September 10, 1978 (43 years ago) (1978-09-10)
Former call signs
WPTY-TV (1978–2013)
Former channel number(s)
  • Analog:
  • 24 (UHF, 1978–2009)
Former affiliations
  • Primary:
  • Independent (1978–1990)
  • Fox (1990–1995)
  • Secondary:
  • The WB (1999–2003)
Call sign meaning
ABC for Tennessee
Technical information
Licensing authority
FCC
Facility ID11907
ERP1,000 kW
HAAT340 m (1,115 ft)
Transmitter coordinates35°16′33″N 89°46′38″W / 35.27583°N 89.77722°W / 35.27583; -89.77722
Links
Public license information
Profile
LMS
Websitewww.abc24.com

WATN-TV, virtual channel 24 (UHF digital channel 25), is an ABC-affiliated television station licensed to Memphis, Tennessee, United States. Owned by McLean, Virginia–based Tegna Inc., it is part of a duopoly with CW affiliate WLMT (channel 30). Both stations share studios at the Shelby Oaks Corporate Park on Shelby Oaks Drive in the northeast section of Memphis,[2] while WATN-TV's transmitter is located in the Brunswick section of unincorporated northeast Shelby County.

History[]

As an independent station, then Fox affiliate[]

The station first signed on the air on September 10, 1978, as WPTY-TV, and was the first station on the UHF band and first independent station in the market, as well as the first new commercial station to sign on in Memphis since WREG-TV (channel 3) debuted 23 years earlier.[3] Memphis had a longer wait for an independent station than other cities its size. Although Memphis itself had almost 650,000 people at the time channel 24 signed on, the Memphis market has always been a medium-sized market because the surrounding suburban and rural areas aren't much larger than Memphis itself. By contrast, Nashville got an independent as early as 1968 (the present WZTV, now a Fox affiliate). WPTY-TV originally operated from studios located at 2225 Union Avenue in Memphis.

It was owned by Petry Television (the source of its call letters),[3] and ran a general entertainment format featuring cartoons, movies, sitcoms, westerns and drama series. WPTY also carried CBS, NBC and ABC programs whenever WREG-TV, WMC-TV (channel 5) and WHBQ-TV (channel 13) preempted network shows in favor of local programs. By 1983, WPTY gained competition when the TVX Broadcast Group signed on WMKW (channel 30, now WLMT), sparking a rivalry between the two independents. In February 1984, Petry sold the station to Precht Communications for $13 million.[4]

TVX signed a deal to affiliate all of its stations with Fox in 1987, which resulted in WMKW becoming Memphis' Fox affiliate. Precht Communications sold the station to Chase Broadcasting in 1988. On July 1, 1990, Fox pulled its affiliation from channel 30 (by then known as WLMT) and gave it to WPTY. This occurred because WLMT had been sold a few months earlier, and TVX's affiliation agreement with Fox included a clause stating that if an under-performing TVX station was sold, it ran the risk of losing its affiliation.[5] At that time, WPTY began to be carried on a few cable systems in the Mississippi portion of the ColumbusTupeloWest Point market; this situation continued when WLOV-TV became a Fox affiliate in October 1995 and ultimately ended when WKDH signed on as an ABC affiliate in June 2001.

Chase Broadcasting merged with Renaissance Broadcasting in 1992. Due to Federal Communications Commission (FCC) rules which limited the number of stations a company could own, Renaissance was forced to put WPTY and several other stations up for sale. WPTY was purchased by Clear Channel Communications (now iHeartMedia) later that year. In 1993, Clear Channel entered into a local marketing agreement (LMA) with WLMT's then-owner MT Communications, allowing the once rivals to pool resources and programming.

As an ABC affiliate[]

In 1995, WPTY was set to be displaced as Memphis' Fox outlet after Fox unexpectedly bought longtime ABC affiliate WHBQ-TV; the purchase was finalized on July 5, 1995. However, News Corporation had to run WHBQ as an ABC affiliate for over five months after the sale was completed. ABC ultimately chose to affiliate with WPTY; the two stations switched affiliations on December 1, 1995.

The station gradually took on the look of a traditional network affiliate, carrying mostly first-run syndicated shows and a few sitcom reruns while WLMT ran cartoons, movies, sitcoms and some reality/talk shows. In 1999, WPTY picked up a secondary affiliation with The WB, airing the network's schedule in late nights. This was because Memphis, despite its relatively large size, didn't have enough stations for a separate WB affiliate. Previously, WB programming appeared on the superstation feed of Chicago's WGN-TV, as well as a special feed created by Time Warner Communications, TV Memphis. The changes took effect on October 4.[6] In 2001, Clear Channel bought WLMT outright from Max Media, creating the first television duopoly in the Memphis market. Clear Channel moved WB programming to WLMT in 2003.

Newport Television and Nexstar ownership[]

Former logo as WPTY, used from 2010 to 2013.

On April 20, 2007, Clear Channel entered into an agreement to sell its entire television station group to Newport Television, a company controlled by private equity firm Providence Equity Partners. Newport announced on July 19, 2012, that it would sell 12 of its stations, including WPTY and WLMT, to Nexstar Broadcasting Group.[7] The transaction was finalized on December 3.

On June 1, 2013, WPTY, WLMT and WJKT's operations were moved to a converted former MCI call center on the city's northeast side. Nexstar invested $5 million in constructing the new facilities, which included high definition cameras and other new studio equipment, a new set repurposed from sister station KLRT-TV in Little Rock (which consolidated its news department with KARK-TV earlier that year after Nexstar purchased the station through Mission Broadcasting as a result of the Newport deal), equipment to allow reporters from its new sister station KARK to appear on-air, and a shift away from automation for the production of its newscasts (the station formerly used Ross Overdrive for newscast automation, but continues to use other Ross products in the new facilities). As a result of these changes, WPTY became the final station in the Memphis market to begin broadcasting its local newscasts in high definition. Alongside the new studio and HD transition, WPTY re-launched as "Local 24" and changed its call letters to WATN-TV as part of a campaign coinciding with the move.[8][9]

Sale to Tegna Inc.[]

On December 3, 2018, Nexstar announced it would acquire the assets of Chicago-based Tribune Media—which has owned WREG-TV since December 2013—for $6.4 billion in cash and debt. Nexstar was precluded from acquiring WREG directly or indirectly while owning WATN/WLMT, as FCC regulations prohibit common ownership of more than two stations in the same media market, or two or more of the four highest-rated stations in the market. (Furthermore, any attempt by Nexstar to assume the operations of WREG through local marketing or shared services agreements would have been subject to regulatory hurdles that could have delayed completion of the FCC and Justice Department's review and approval process for the acquisition.) As such, Nexstar decided to sell WATN to a separate, unrelated company to address the ownership conflict. WLMT does not rank among the top four in total-day viewership and therefore is not in conflict with existing FCC in-market ownership rules; however, Nexstar opted to sell that station alongside WATN.[10][11][12][13][14][15][16][17][18][19]

Ultimately, on March 20, 2019, Nexstar announced that it would keep the higher-rated WREG-TV, and sell WATN-TV and WLMT (excluding WJKT) to McLean, Virginia-based Tegna Inc. once its acquisition of Tribune was consummated. This was part of the company's sale of nineteen Nexstar- and Tribune-operated stations to Tegna and the E. W. Scripps Company in separate deals worth $1.32 billion; this would make the duopoly sister stations to NBC affiliate WBIR-TV in Knoxville and CBS affiliate KTHV in Little Rock.[1][20] The sale was completed on September 19, 2019.[21] (Tegna was spun off from the newspaper-focused Gannett Company, which also owns The Commercial Appeal, which, ironically, was co-owned with WMC-TV from its 1948 sign-on until founding owner Scripps-Howard Broadcasting sold channel 5 to Bert Ellis in 1993.)

Programming[]

WATN-TV carries most of the ABC network schedule. Current syndicated programming on the station includes Dr. Phil, The Ellen DeGeneres Show, The Nick Cannon Show, and You Bet Your Life.

WATN airs any Memphis Grizzlies games that are selected for NBA on ABC broadcasts.

News operation[]

Local 24 News former news open at 6.

WATN-TV presently broadcasts 22 hours of locally produced newscasts each week (with four hours each weekday and one hour each on Saturdays and Sundays). In addition, WATN produces an hour-long nightly 9 p.m. newscast for WLMT.

After becoming an ABC affiliate, Clear Channel decided to invest in a news department for WPTY. When it launched on December 1, 1995, newscasts were initially branded as NewsWatch 24 and featured an energetic, youthful and almost "grunge" look. From the start, in addition to the newscasts on channel 24, the station has also produced a prime time newscast on WLMT, initially titled NewsWatch 30 at 9, in competition with the in-house 9 p.m. newscast that WHBQ debuted when it joined Fox. Several years later, WPTY rebranded as ABC 24 News (with the WLMT newscast being renamed UPN 30 News at 9) and began to modify its style to reach a broader audience.

In 2002, WPTY adopted the Eyewitness News format (which was previously used by WHBQ until 1997), and adopted a harder-edged, more aggressive and often "confrontational" approach to its reporting style. The change resulted in most of its original news anchors and reporters leaving or being laid off, with a complete overhaul in the station's image and presentation. During this time, WPTY's news operation had its share of recognition and awards. It was honored in 2005 with Associated Press broadcasting awards for "Best Breaking News", "Best Newscast", "Best Reporter" and "Best Sportscast". The station was also honored in 2005 with an Edward R. Murrow and regional Emmy Award as the "Best Weekend Newscast".

In 2006, the Associated Press honored WPTY with nine awards including "Best Overall Newscast". However, since its news department began, WPTY's newscasts have lagged in last place in the ratings, placing far behind long-dominating rivals WREG, WMC and WHBQ. In 2009, with continued low ratings, and under its new Newport Television ownership, the station brought in new management, leading to several staff layoffs. Gradually, WPTY's newscasts dropped most of the confrontational and aggressive style. In November 2010, after eight years of operating under the Eyewitness News name, WPTY reverted to the previous ABC 24 News brand. On April 29, 2012, WPTY began broadcasting its newscasts in 16:9 widescreen standard definition.

When the station became WATN on June 1, 2013, it ushered in a complete overhaul of its news programming. With the move to its new Shelby Oaks studio, WATN began broadcasting newscasts in high definition on that date;[8] the newscasts were also rebranded as Local 24 News. On October 7, 2013, WATN debuted a local talk program, Local Memphis Live (replacing Live! with Kelly and Michael, which was dropped in early September) that competed with WHBQ's newscast and WREG's own news/talk program in the 9 a.m. timeslot. The show was briefly known as Memphis This Morning and provided Coronavirus-related information during the 2020 COVID-19 pandemic before being dropped in favor of 25 Words or Less in December 2020.[22][23]

On September 27, 2021, WATN once again reverted to the ABC 24 News brand, which the station had used twice before. This change drops the Local branding, which is commonly known to be used by Nexstar stations. The relaunch included a new logo and an shuffle of syndicated programs. Notable changes include the move of The Ellen DeGeneres Show from 4 p.m. to 9 a.m. and the addition of The Nick Cannon Show and You Bet Your Life.[24] The 11 a.m. newscast was also reduced from one hour to thirty minutes to make way for Daily Blast Live.

Notable former on-air staff[]

  • Dayna Devon – weeknight anchor/reporter (1997–1999, now at KTLA)

Technical information[]

Subchannels[]

The station's digital signal is multiplexed:

Channel Video Aspect PSIP Short Name Programming[25]
24.1 720p 16:9 WATN-HD Main WATN-TV programming / ABC
24.2 480i Laff Laff
24.3 Cozi Cozi TV
24.4 Twist Twist
24.5 Crime True Crime Network
24.6 Quest Quest

From April 2011 to July 30, 2012, the station carried TheCoolTV on its second digital subchannel, which was available locally on Comcast digital channel 915. After the expiration of Newport's deal to carry the network, the subchannel affiliated with the Live Well Network, which was carried on WPTY-DT2 until mid-March 2013, when it was pulled from the station.

On June 15, 2016, Nexstar announced that it has entered into an affiliation agreement with Katz Broadcasting for the Escape, Laff, Grit, and Bounce TV networks (the last one of which is owned by Bounce Media LLC, whose COO Jonathan Katz is president/CEO of Katz Broadcasting), bringing one or more of the four networks to 81 stations owned and/or operated by Nexstar, including WATN-TV (Bounce TV and Grit are already available in Memphis on digital subchannels of WMC-TV).[26]

Analog-to-digital conversion[]

WATN-TV (as WPTY-TV) discontinued regular programming on its analog signal, over UHF channel 24, on June 12, 2009, as part of the federally mandated transition from analog to digital television.[27] The station's digital signal remained on its pre-transition UHF channel 25, using PSIP to display WATN-TV's virtual channel as 24 on digital television receivers.

See also[]

References[]

  1. ^ a b "Nexstar Selling 19 TVs In 15 Markets For .32B". TVNewsCheck. NewsCheckMedia. March 20, 2019. Retrieved March 20, 2019.
  2. ^ "Memphis News & Weather | Memphis, TN" (PDF).
  3. ^ a b "City's Fourth TV Station Starts Telecasting Today". The Commercial Appeal. September 10, 1978. p. 1B. Retrieved November 7, 2021.
  4. ^ Meltzer, Marc (February 25, 1984). "WPTY price put at $13 million". The Commercial Appeal. p. B4. Retrieved November 7, 2021.
  5. ^ Walter, Tom (1990-05-30). "Fox to flip channel to WPTY-TV's 24". The Commercial Appeal.
  6. ^ "WPTY shuffles, moves the WB network to "free" TV late nights". The Commercial Appeal. 1999-09-23.
  7. ^ "Newport Sells 22 Stations For $1 Billion". TVNewsCheck. July 19, 2012. Retrieved July 19, 2012.
  8. ^ a b "Nexstar Readies Major Memphis Overhaul". TVNewsCheck. May 30, 2013. Retrieved May 30, 2013.
  9. ^ "Call Sign History for WPTY-TV". FCC.
  10. ^ "Acquisition of Tribune Media Company" (PDF). Nexstar Media Group. December 3, 2018.
  11. ^ Mark K. Miller (December 3, 2018). "Nexstar Buying Tribune Media For $6.4 Billion". TVNewsCheck.
  12. ^ Peter White; Dade Hayes (December 3, 2018). "Nexstar Confirms $4.1B Tribune Media Acquisition To Become Leading Local TV Station Owner". Deadline Hollywood. Penske Media Corporation.
  13. ^ Gerry Smith; Nabila Ahmed; Eric Newcomer (December 3, 2018). "Nexstar to buy WGN owner Tribune Media for $4.1 billion". Chicago Tribune. Bloomberg News.
  14. ^ Arjun Panchadar; Sonam Rai (December 3, 2018). "Nexstar to buy Tribune Media for $4.1 billion". Reuters.
  15. ^ Jon Lafayette (December 3, 2018). "Nexstar Announces Deal to Buy Tribune for $6.4B". Broadcasting & Cable.
  16. ^ Adam Jacobson (December 3, 2018). "It's Official: Nexstar Takes Tribune In Billion-Dollar Stock Deal". Radio-Television Business Report. Streamline-RBR, Inc.
  17. ^ Harry A. Jessell; Mark K. Miller (December 3, 2018). "Nexstar To Spin Off $1B In Stations". TVNewsCheck.
  18. ^ "Nexstar Media Group Enters into Definitive Agreement to Acquire Tribune Media Company for $6.4 Billion in Accretive Transaction Creating the Nation's Largest Local Television Broadcaster and Local Media Company" (Press release). Nexstar Media Group. December 3, 2018. Retrieved December 3, 2018.
  19. ^ "Nexstar Media Group Enters Into Definitive Agreement To Acquire Tribune Media Company" (Press release). Tribune Media. December 3, 2018. Retrieved December 3, 2018.
  20. ^ Nabila Ahmed; Anousha Sakoui (March 20, 2019). "Nexstar to Sell Stations to Tegna, Scripps for $1.32 Billion". Bloomberg News. Bloomberg, L.P.
  21. ^ "TODAY.... Nexstar Takes Control of Tribune".
  22. ^ 25 Words or Less - Local 24 | Facebook, retrieved 2021-09-20
  23. ^ "Otis Sanford's Point Of View on Memphis This Morning". localmemphis.com. 9 September 2020. Retrieved 2021-09-20.
  24. ^ "Local Memphis and Local 24 becoming ABC24 on September 27". localmemphis.com. 17 September 2021. Retrieved 2021-09-20.
  25. ^ RabbitEars TV Query for WATN
  26. ^ "Bounce TV, Grit, Escape, Laff Multicast Deal Covers 81 Stations, 54 Markets". Broadcasting & Cable. June 15, 2016. Retrieved June 21, 2016.
  27. ^ List of Digital Full-Power Stations

External links[]

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