WCOL-FM

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WCOL-FM

City	Columbus, Ohio
Broadcast area	Columbus metro area
Frequency	92.3 MHz (HD Radio)
Branding	92.3 WCOL
Programming
Format	Country music HD2: New Country
Ownership
Owner	iHeartMedia (iHM Licenses, LLC)
Sister stations	WNCI, WODC, WTVN, WXZX, WYTS, WZCB
History
First air date	1948; 73 years ago (1948)
Former call signs	WCOL-FM (1948–78) WXGT (1978–90)
Call sign meaning	COLumbus
Technical information
Facility ID	25037
Class	B
ERP	22,000 watts
HAAT	230 meters (750 ft)
Transmitter coordinates	39°58′16.0″N 83°01′40.0″W / 39.971111°N 83.027778°W / 39.971111; -83.027778
Links
Webcast	Listen live (via iHeartRadio) HD2: Listen Live
Website	wcol.iheart.com

WCOL-FM (92.3 FM) – branded 92.3 WCOL – is a commercial country music radio station licensed to Columbus, Ohio, serving the Columbus metro area. Owned by iHeartMedia, the WCOL-FM studios are located in Downtown Columbus, while its transmitter resides northwest of downtown on the WBNS-TV tower. In addition to a standard analog transmission, WCOL-FM broadcasts over one HD Radio channel, and streams online via iHeartRadio.^[1]

History[]

WCOL-FM's HD Radio Channels on a SPARC Radio with PSD.

WCOL-FM first came on the air in 1948. In the early 1970s, it carried religious programming in the daytime and rock music in the evening.

During the 1970s, WCOL-FM was known as "Stereo Rock 92, The New WCOL FM" and largely played Rock 'N' Roll, from the late 1970s and throughout the 1980s, the station used the WXGT call letters and relaunched as "The All New 92X FM, WXGT". When 92X was launched it went to aTtop 40/CHR format. During this period then locally famous Suzy Waud hosted evenings; in the latter part of the mid-to-late 1980s, 92X went into a Rock 40 format.

92X launched the careers of several major market disc jockeys during the 1980s, including the late great Joseph "Smokin' Joe" Dawson (later at B96 in Chicago), Gary Spears (also later at B96 and then at KIIS-FM in Los Angeles), Baltazar (who went to WQHT a.k.a. Hot 97 in New York after that, and then he went to WJMN, & now he's on WBQT both in Boston), and Douglas Ritterling, whose on-air name was Doug Ritter (who later went to KITS a.k.a. Live 105 in San Francisco) and Jon Zellner who went on to run programming at Sirius XM and iHeartMedia. WXGT dominated the CHR/AOR a.k.a. the Rock/40 hybrid format in Columbus, Ohio during most of the decade.^{[citation needed]}

On November 5, 1990, WXGT changed to oldies as "Cool 92" under the WCOL-FM call letters.^[2] When the country format was ushered in on February 14, 1992, the station stunted over the course of several days by broadcasting a computerized numeric countdown.

The WCOL call sign had also been used on an AM band station, which was the area's primary Top 40 station in the 1960s and early 1970s and was branded as "The New WCOL" and "Super 'COL" It briefly returned to its Top 40 roots in the early 1990s simulcasting "Cool 92" and in automated form as "Real Oldies 1230 AM WCOL" from 2003 to 2004. That station is now known as WYTS and is an affiliate of the Fox Sports Radio network.

WCOL-FM is one of two country music outlets in Columbus metro as it faces competition with WCLT-FM for country music listenership in Columbus. However, WCOL-FM is the only country station in Columbus that covers the entire metropolitan area with a full-powered signal.

References[]

External links[]

• Official website
• FCC History Cards for WCOL
• WCOL in the FCC FM station database
• WCOL on Radio-Locator
• WCOL in Nielsen Audio's FM station database