WorldNow

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WorldNow was a New York-based software company founded by Gary Gannaway. WorldNow offered an integrated media platform enabling broadcasters, operators and media companies to easily create, acquire, manage, analyze, monetize and distribute media assets (text, images and videos) across all digital platforms and on-air systems in a unified, end-to-end workflow.[1][2] Through its turnkey multi-tenant software-as-a-service solution, WorldNow unified web content management, IP video management and delivery, mobile, over-the-top, analytics, social and advertising in one integrated solution.[3][4] Worldnow's customers included CBS, COX, Dispatch, Fox Television, Meredith Corporation, Media General and Raycom Media.[5]

In August 2015, WorldNow was acquired by San Francisco-based in a $45 million cash and stock deal, itself later acquired by and becoming a subsidiary of Nexstar Media Group.

Products[]

WorldNow's multi-tenant end-to-end platform could be licensed separately or as a fully integrated solution.[6][7] WorldNow's platform as a service model provides complete control to develop, design and deploy custom workflows and consumer experiences with a complete set of rich APIs and SDKs.[8][9] WorldNow's products include: web content management, online video platform, over-the-top (OTT), cross platform media logistics, mobile web and application and advertising monetization platform.[1][10]

Notable clients[]

WorldNow's first client was Raycom Media, which also owned a 37% minority stake in the company. In 2012, Fox Television Stations migrated its websites to WorldNow's platform from one it had co-developed with LIN Media, becoming WorldNow's second largest client (as of 2015, they have since switched to Lakana).[11] In 2011, Meredith Corporation (which had previously used WorldNow before dropping it for services from Internet Broadcasting) began a four-year contract with WorldNow to operate its station websites.[12] In January 2013, Media General reached a deal to move its eighteen stations to WorldNow, beginning with WFLA-TV. Media General planned to finish the migration within the first quarter of 2013 (since its takeover by the principal staff of LIN Media, Media General has since adopted LIN's WordPress.com-based websites).[13] Waterman Broadcasting Corporation began using WorldNow for its websites in 2011.

References[]

  1. ^ a b WorldNow (16 October 2014). "WorldNow Wins NewsBay Media's News Technology Award for Superior Technology and Product... -- NEW YORK, Oct. 16, 2014 /PRNewswire/ --". prnewswire.com.
  2. ^ WorldNow (18 September 2014). "Minnesota-Based Broadcast Company Rejoins WorldNow to launch sites for 14 Stations". prnewswire.com.
  3. ^ Staff (19 September 2014). "Cordillera Adds WorldNow At 14 Stations". tvnewscheck.com.
  4. ^ Harry A. Jessell (16 April 2012). "Fox Stations Moving To WorldNow Platforms". tvnewscheck.com.
  5. ^ Worldnow (4 December 2014). "Worldnow Renews More Than 100 Stations And Launches 20 New Sites". prnewswire.com.
  6. ^ "Worldow - About". Worldnow.
  7. ^ Worldnow (29 January 2015). "Worldnow Awarded The 2015 Innovation Award for its Leadership in Innovation and... -- NEW YORK, Jan. 29, 2015 /PRNewswire/ --". prnewswire.com.
  8. ^ "Minnesota-Based Broadcast Company Rejoins WorldNow to launch sites for 14 Stations". digitaljournal.com.
  9. ^ "Worldnow Renews More Than 100 Stations And Launches 20 New Sites". The Business Journals.
  10. ^ http://www.worldnow.com/integrated-media-platform/
  11. ^ Jessell, Harry A. "Fox Stations Moving to WorldNow Platforms". TVNewsCheck. Retrieved 20 April 2012.
  12. ^ "WorldNow Brings Meredith Back Into Its Orbit". TVNewsCheck. Retrieved 5 July 2012.
  13. ^ "Media General Taps WorldNow CMS". NetNewsCheck. Retrieved 13 February 2013.


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