Coven (1997 film)

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Coven
Coven (film).jpg
VHS cover
Directed byMark Borchardt
Written byMark Borchardt
Produced byMark Borchardt
StarringMark Borchardt
Tom Schimmels
Miriam Frost
Robert Richard Jorge
Mike Schank
Edited byMark Borchardt
Music byPatrick Nettesheim
Production
company
Northwest Productions
Distributed byNorthwest Productions
Release date
  • 1997 (1997)
Running time
36 minutes
CountryUnited States
LanguageEnglish

Coven (pronounced COE-ven) is a 1997 direct-to-video short horror film directed by Mark Borchardt. The making of the film was documented in the 1999 award-winning independent film American Movie.[1] It was shot in black-and-white with local talent around Milwaukee.

Plot summary[]

Mike (Borchardt) is a writer struggling with a lack of artistic productivity. To deal with the pressures he feels from within and without, he escalates his abuse of alcohol. One day, when faced with overwhelming deadlines, he takes a large quantity of pills with alcohol, resulting in an overdose and hospitalization. When Steve (Tom Schimmels) takes notice of Mike's increasing volatility and isolation, he confronts the defensive writer, showing genuine concern for his friend's self-destructive behavior in the process. It is suggested, by the lack of others at the intervention, that Steve may be the only friend Mike has left. Steve asks Mike to join him at a support group with which he is affiliated and, after gaining some perspective, Mike agrees. Soon, however, Mike comes to realize that the group has a deeper occult agenda and uses extreme, sometimes supernatural, tactics to "help" new members remain clean and sober.

Sales and distribution[]

Coven was largely funded by Mark's uncle Bill Borchardt's savings with the understanding that Mark had to sell 3,000 copies in order for Bill to make his money back.[2] However, Bill died shortly after the release of Coven. Bill, along with Mark and an assortment of friends and neighbors, star in the film. The movie was sold through the (now defunct) website www.northwestproductions.com.[3] By 2004, Borchardt had sold 5,100 copies of "Coven" at $14.95.[4]

Critical reception[]

The critical reception for Coven was mixed. The film holds a rating of 43% on Rotten Tomatoes, based on seven reviews.[5]

In popular culture[]

Coven established Borchardt as an amateur filmmaker. American Movie helped Mark get noticed by a broader audience, which led to appearances (along with co-producer Mike Schank) in television programs such as Family Guy[6] and Greg the Bunny, in which they parody scenes from the movie.

References[]

  1. ^ Thomas, Kevin (Nov 12, 1999). "Movie Review; 'American Movie' Turns Camera on Indie Filmmaker". Los Angeles Times. Retrieved 2009-09-15.
  2. ^ Morrow, Fiona (Jun 23, 2000). "The loser who made Milwaukee famous". The Independent. London. Archived from the original on January 1, 2010. Retrieved 2009-09-15.
  3. ^ "2 LOCAL FILM STUDENTS DAZZLE REDFORD, OTHERS, WITH OFFBEAT MOVIE ABOUT A MOVIE". Milwaukee Journal Sentinel. Mar 7, 1999. Retrieved 2009-09-15.
  4. ^ "'AMERICAN MOVIE'S' BORCHARDT SEEKS TO FINISH 'NORTHWESTERN'". Capital Times. Feb 2, 2004. Archived from the original on January 25, 2013. Retrieved 2009-09-15.
  5. ^ "Coven (2000)". Rotten Tomatoes. Retrieved 21 July 2021.
  6. ^ "Borchardt and Shank make cameo on "Family Guy"". OnMilwaukee.com. Jan 8, 2006. Retrieved 2009-09-15.

External links[]

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