Diffus Design

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Diffus Design

Type	Private
Founded	2004
Founder	Michel Guglielmi Hanne-Louise Johannesen
Headquarters	Copenhagen , Denmark
Website	www.diffus.dk

Diffus Design is a design company and consultancy based in Copenhagen, Denmark. Diffus Design was founded in 2004 by Michel Guglielmi and Hanne-Louise Johannesen as a creative partnership. In 2008 Diffus Design was established as a company.

Diffus Design creates products based on sensor technology merged with traditional materials and craft, with a focus on intelligent textiles, wearable technology, tangible interfaces, composite materials and interactive installations. Diffus Design is in close working relations to other organizations e.g. Forster Rohner, Inntex and Alexandra Instituttet^[1] as well as Delft University of Technology.^[2][3]

Diffus Design also undertakes consultancy and research in the fields of interaction design, intelligent textiles and architecture as well as product design for global clients within a wide range of industries, from industrial production to fashion and infrastructure planning.^[4]

Diffus Design participates as partners in two European Union research projects funded by the Seventh Framework Programme; CREATIF and Light.Touch.Matters.

The Creatif project is based in the area of smart fabrics. The aim of the project is to design and develop software and a smart fabric printer that can print electronic materials containing inks with interactive capabilities. The consortium consists of three creative partners Diffus Design, Base Structures and Zaha Hadid Architects^[5] and four technical and research based partners University of Southampton, Institut für Textiltechnik Aachen, Grafixoft and Ardeje.

Light.Touch.Matters is a cooperation between product designers, material scientists and the industry. Light.Touch.Matters is to create smart materials that can sense touch and movement and respond with light. The base technologies for the Light.Touch.Matters. project are piezo plastics and flexible OLEDs.^[6] The consortium consist of 17 partners from 9 EU countries.

Selected projects[]

• Eclipse the solar bag
• The Climate Dress
• Wall (E)Motion

Awards[]

• 2011: – First prize for the Climate Dress in the Design That Performs contest, hosted by Samsung
• 2014: – The Red Dot Design Award 2014: Product Design. Red Dot is awarded by Design Zentrum Nordrhein Westfalen in Essen, Germany.

Exhibitions[]

• 2013-2014: "Shifting Paradigms of Identity: Creative Technology and Fashion" at Kent State University Museum, Ohio, USA.
• 2013: Salone Internazionale del Mobile, as part of "DANISHLIVINGRoom", Milano, Italy
• 2013: "Moving Materials" exhibition, Red Dot Design Museum, Essen, Germany
• 2013: "Barcelona Fashion Week", 080 Barcelona Fashion, Barcelona, Spain
• 2012: "Health Environment Climate" exhibition at the Danish Royal Opera, Copenhagen, Denmark
• 2011: "Design Act exhibition", Moscow, Russia
• 2010: Expo 2010 Shanghai, China

External links[]

• Official site: Diffus Design
• CNN Blueprint: Bionic fashion: Wearable tech that will turn man into machine by 2015
• El Pais: La invasión de la eco moda
• La Repubblica: Dieci prodotti che trasformeranno gli uomini in robot
• Sleekdesign: Climate dress, la robe traqueuse de CO2

References[]