Justin Paul (scholar)

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Justin Paul
Born
Kerala, India
EducationPhD
Alma materIndian Institute of Technology-Bombay, Christ College
Scientific career
FieldsBusiness administration
InstitutionsUniversity of Puerto Rico

Justin Paul is a professor of business administration at the University of Puerto Rico and editor-in chief of the International Journal of Consumer Studies.[1][2] Previously, Paul served as a faculty member with Rollins College,[3] the University of Washington and Nagoya University of Commerce and Business, Japan.[4]

Career[]

Paul started his career as a bank officer in India. He left his bank job and did his PhD.[citation needed] He was an assistant professor and department chair at Indian Institute of Management (IIM). Currently, he serves as an associate editor of Journal of Business Research, European Management Journal[5] and Journal of Strategic Marketing [6] and sits on the editorial board of several academic journals such as Journal of International Management.[7]

He holds two titles- ‘Distinguished Scholar’ conferred by Indian Institute of Management (IIM),[8][9] and ‘Distinguished Professor’ by Symbiosis Institute of Business Management, India.[10] He is known as proponent of Masstige Theory/ Model and measure for brand management, CPP Model for internationalization of the firms, 7-P Framework for international marketing and SCOPE framework for the success of small firms.

Paul is an author of eight books including Business Environment (4th edition), Export-Import Management (2nd edition), International Marketing (2nd edition),[11][12] Services Marketing, Management of Banking and Financial Services (4th edition), International Business (6th edition), Economic Environment & Policies for Business, and Digital Transformation in Business and Society[13] published by McGraw-Hill, Oxford University Press and Pearson, Cengage and Palgrave Macmillan respectively.

Previously, Paul served as a visiting professor with the University of Chicago, Vienna University of Economics and Business- Austria, Aarhus University-Denmark and visited over 60 countries for academic activities. Paul is also an author of 4 case studies published by Ivey Business School & Harvard Business School. The case studies are titled as: Louis Vuitton in Japan,[14] Ferro Industries- Exporting Challenge and L’oserie: Turnaround Challenges.

Books[]

  • Justin, Paul (2018). Business Environment: Text and Cases (4 ed.). McGraw-Hill. ISBN 978-9353162498.
  • Justin, Paul; Aserkar, R (2013). Export-Import Management (2 ed.). Oxford University Press. ISBN 9780198089407.
  • Paul, Justin; Kapoor, K (2012). International Marketing (2 ed.). McGraw-Hill. ISBN 978-1259001802.
  • Paul, Justin; Suresh, P (2018). Management of Banking and Financial Services (4 ed.). Pearson Education India. ISBN 978-9353062378.
  • Paul, Justin (2009). International Business (6 ed.). Prentice Hall. ISBN 978-81-203-2426-8.
  • Paul, Justin; Kaushal, Leena; Sebastian, VJ (2012). Managerial Economics. Cengage. ISBN 9788131516874.

Selected publications[]

  • Paul, J., Parthasarathy, S., & Gupta, P. (2017). Exporting challenges of SMEs: A review and future research agenda. Journal of world business, 52(3), 327-342.

References[]

  1. ^ "International Journal of Consumer Studies". Wiley Online Library.
  2. ^ "Malayali named chief editor of global academic journal". The New Indian Express.
  3. ^ "Rollins College | Orlando, FL". Rollins College.
  4. ^ "International MBA | NUCB Business School - Japan". NUCB Business School: MBA Japan.
  5. ^ https://www.journals.elsevier.com/european-management-journal/editorial-board
  6. ^ https://www.tandfonline.com/action/journalInformation?show=editorialBoard&journalCode=rjsm20[bare URL]
  7. ^ "Journal of International Management Editorial Board". Elsevier.com.
  8. ^ "Current Distinguished Visiting Scholars". IIMK.
  9. ^ "Visiting professor wins international business award". The Sandspur. 10 April 2019.
  10. ^ "DISTINGUISHED PROFESSOR @ SIBM PUNE". Sibm.
  11. ^ "Book Review". Foreign Trade Review. 45 (2): 125–128. 1 July 2010. doi:10.1177/0015732515100205. ISSN 0015-7325. S2CID 220064052.
  12. ^ Lecturer, Pragya Bhawsar (26 February 2010). "International Marketing Text and Cases, by Justin Paul and Ramneek Kapoor". Journal of Teaching in International Business. 21 (1): 71–72. doi:10.1080/08975931003644655. ISSN 0897-5930. S2CID 153935846.
  13. ^ "Digital transformation in business and society:theory and cases". Asia Pacific Business Review.
  14. ^ "Louis Vuitton in Japan". Harvard.edu.

External links[]

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