List of Kraft brands

This list of Mondelez International brands (formerly Kraft Foods Inc.) includes brand-name products that were or are still developed, owned or distributed by Mondelez International. The company's core businesses are in beverage, cheese and dairy foods, snack foods, confectionery, and convenience foods.

Current brands[]

Easy Cheese on a pretzel

Ritz "Crackers'n Cheez" Handi-Snacks

Prepared lime Jell-O

A prepared Kraft Dinner

A1 Steak Sauce
My Mother
Africana (Romania)
Ali Coffee
Back to Nature
Better Cheddars
Boca Burger
Bonox
Breakstone's
Bulls-Eye Barbecue Sauce
Cadbury
Café HAG
Calumet Baking Powder Company
Cameo (biscuits)
Capri Sun (juice drink)
Cheesybite
Charada (Peru)
Cheez Whiz
Cheezels (Malaysia)
Chicken in a Biskit
Chipsmore (Malaysia, Singapore)
Claussen (pickles)
Clight
(crackers)
Cool Whip (non-dairy whipped cream)
Côte d'Or (chocolate)
(snack food)
Coronita (Peru)
Country Time (powdered drink mix)
Crystal Light
(Coffee) (Czech republic)
Dairylea/Susanna cheese spread (Europe)
Delicje Szampańskie (jaffa cakes, Poland)
Easy Cheese
Eden (Philippines)
El Caserío (Spain)
(Lithuania)
Field (Peru)
Figaro (Chocolate) (Slovakia, Czeck Republic)
Filipinos (snack food) (Spain, Portugal)
Fontaneda (biscuits) (Spain)
Freia (chocolate) (Norway)
Fudgee-O (Canada)
General Foods International
Gevalia (Sweden)
Győri Keksz (biscuits Hungary)
Grey Poupon (mustard)
Handi-Snacks
Harvest Crisps
Honey Maid indigo
(Australia)
Jacob's (biscuits)
Japp (Scandinavia)
Jell-O (gelatin dessert)
Jet-Puffed Marshmallows
Jiagai (China)
Knox (gelatin)
(dairy, California)
Kong Haakon (Norway)
Kolonáda (Czech Republic)
Kool-Aid (flavored drink mix)
Korona (Chocolate) (Ukraine)
Karuna (Chocolate) (Lithuania)
Kraft BBQ Sauce
Kraft Caramels
Kraft Macaroni and Cheese
Kraft Dinner (Canada)
Kraft Easymac
Kraft Mayo
Kraft Bagelfuls
Kraft Peanut Butter (Canada)
Kraft Singles (pasteurized prepared cheese product)
Kraft Sandwich Spread
Kraker Bran
Lacta (Brazil)
Lacta (Greece)
Liga (Netherlands)
Lunchables
Lyuks (potato chips) (Ukraine)
Maxwell House (coffee)
Mellow Bird's Coffee (United Kingdom)
MiO
Miracle Whip (salad dressing spread)
Miracoli (Germany)
Mostro (Peru)
Nabob (coffee) (Canada)
Non-Stop (Scandinavia)
O'boy (Scandinavia, Estonia)
O'smile (Taiwan)
Onko (coffee)
Opavia (Czech republic, Slovakia)
Orchard Crisps
Oscar Mayer
Grated Parmesan cheese
P'tit Quebec (cheese, Canada)
Pacific crackers (China)
Philadelphia Cream Cheese
Pigrolac
Poiana (Romania)
Polly-O (cheese)
Prince Polo (Poland)
Ritz Metro
Royal baking powder
Seven Seas (salad dressings)
Saimaza (Spain)
Sanka (decaffeinated coffee)
Shake 'n Bake
Simmenthal (canned meat)
Snackabouts
South Beach Living
Starbucks (grocery store items) - Starbucks dissolved the partnership in 2011
Stove Top stuffing
Svoge (Bulgaria)
Swiss Crackers
Sugar Wafers
Taco Bell (grocery store items)
Tang
Tassimo (single-serve coffee machines using pods branded as T-Discs)
Terrabusi (Kraft Foods Argentina)
Terry's chocolate (UK, Ireland)
Tiger Energy Biscuits (Southeast Asian countries)
Toasted Chips
Toblerone
Twisties (Malaysia)
Uguan (China)
Velveeta

Former brands[]

Philadelphia To Go Bagel & Cream Cheese – a former bagel and cream cheese convenience food product that was introduced by Kraft Foods in 2003.^[1]^[2]
Planters

Brands table[]

Key:	Mondelez Brand	Defunct	Owned by others

Name	Area	Market	Year Acquired	Year Disposed	Status	Notes
Altoids	Mints	United States		2005	Sold to Wm. Wrigley Jr. Company
Bird's Custard	Custard	North America, United Kingdom, Ireland		2004	Sold to Premier Foods
Bird's Eye	Frozen foods	North America		2004	Sold to Dean Foods	Now owned by Pinnacle Foods
	Baked Goods	North America		1995	Sold to Bestfoods	Canadian rights owned by George Weston Limited; U.S. rights owned by Grupo Bimbo
Breyers	Ice cream	North America		1993	Sold to Unilever	Oreo ice cream remains Kraft brand made by Breyers
Breyers	Yogurt	North America			Sold to CoolBrands International
Budget Gourmet	Frozen foods	North America		1994	Sold to H.J. Heinz	Part of Bellisio Foods under the Michelina's brand
California Pizza Kitchen (grocery)	Frozen Pizza		2000	2009	Sold to Nestle
Caramel and marshmallow business	Confectionery	North America	2000		Reacquired by Kraft as part of Nabisco purchase in 2000	Sold to Texas Pacific Group in 1995
Celestial Seasonings	Tea	North America	1984	1988	Sold to original owners	Attempted sale to Lipton broke US anti-trust laws
	Cheese spread	North America, United Kingdom, Ireland			Discontinued
	Cheese spread	North America			Discontinued
Chiffon	Margarine	North America		1995	Sold to Nabisco Brands, Inc.	Nabisco's butter substitution business was sold to ConAgra Foods in 1999
Cracker Barrel	Cheese	Canada		2018	Sold to Parmalat Canada
Cream of Wheat Cream of Rice	Breakfast cereal	North America		2007	Sold to B&G Foods
Del Monte	Canned food	Global		2005	Sold to	Including Aylmer, Coronation and other grocery products in Canada
DiGiorno	Pizza			2010	Sold to Nestle
Entenmann's	Baked Goods	North America		1995	Sold to Bestfoods	Owned by Grupo Bimbo
Farley's & Sathers	Confectionery	North America		2002	Sold out as independent
	Mayonnaise, salad cream	United Kingdom, Ireland			Discontinued
	Baked Goods	North America		1995	Sold to Bestfoods	Owned by Grupo Bimbo
Fruit2O	Beverage	North America		2007	Sold to Sunny Delight
Frusen Gladje	Ice Cream	North America		1993	Sold to Unilever
Golden Crown	Margarine	United Kingdom			Discontinued
Koogle	Peanut butter	North America			Discontinued
	frozen entrees	North America			Discontinued
	Foodservice	Global		1995	Sold to Clayton, Dubilier and Rice Inc.
	Cream cheese	Italy, Middle East
Kraft Sausage Rolls	Sausage rolls	United Kingdom			Discontinued
Lender's	Bagels	North America		1996	Sold to Pinnacle Foods	Financed by Blackstone Group
Life Savers	Mints	Canada		1987	Sold to Hershey's	Owned by Wm. Wrigley Jr. Company
Life Savers	Mints	United States		2005	Sold to Wm. Wrigley Jr. Company
	Ice Cream	North America		1993	Sold to Unilever
	Yogurt	North America			Sold to CoolBrands International
Milk-Bone	Dog treat	North America		2006	Sold to Del Monte Foods
Minute Rice	Instant rice	North America		2006	Sold to Riviana Foods
Oroweat	Baked Goods	North America		1995	Sold to Bestfoods	Owned by Grupo Bimbo
Parkay	Butter	North America		1995	Sold to Nabisco Brands, Inc.	Nabisco's butter business was sold to ConAgra Foods in 1999
Post Cereals	Breakfast cereal	Global		2008	Sold to Ralcorp Holdings	Brands included Shredded Wheat to Honey Bunches of Oats
Postum	hot cereal-based beverage	North America		2007	Discontinued
	Cheese spread	North America		1996	Sold to Waterbury Holdings
	Crackers	North America		2008	Discontinued^[3]
Sealtest	Ice Cream	North America		1993	Sold to Unilever
Shredded Wheat	Breakfast cereal	Global		2008	Sold to Ralcorp Holdings	Part of Post Cereals sale
South Beach Living	Packaged Foods	Global		2009	Discontinued
Specialty oils business	Edible oils	Global		1995	Sold to Associated British Foods
	Cheese spread	North America			Discontinued
Stella D'oro	Biscuit	North America		2006	Management buyout, financed by Brynwood Partners	Now owned by Lance Inc.
Stove Top Oven Classics	Frozen food	North America		2003	Discontinued
Tombstone (pizza)	Pizza	North America		2010	Sold to Nestle	The Kraft frozen pizza division is now part of Nestle D.S.D. (direct store delivery).
	Butter	North America		1995	Sold to Nabisco Brands, Inc.	Nabisco's butter business was sold to ConAgra Foods in 1999. It is now discontinued.
Trolli U.S.	Confectionery	North America	2000	2005	Sold to Wm. Wrigley Jr. Company	Now owned by Farley's & Sathers
	Crackers	North America			Discontinued	Defunct From Nabisco Brands
Vegemite	Spread	Australia		2017	Sold to Bega Cheese^[4]	Although marketed in other countries, it has failed to catch on outside home territory.
Velveeta	Processed cheese	North America	1927
Veryfine	Beverage	North America		2007	Sold to Sunny Delight
Vitalite	Margarine	United Kingdom, Ireland		1996	Sold to St. Ivel	It was then purchased by Dairy Crest
	Dry Pasta	North America
Wheat Thins	Snack food	North America

References[]

^ Thompson, Stephanie (January 13, 2003). "New to-go line: Kraft boosts bucks for Philly". AdAge. Retrieved July 18, 2017.
^ Brandweek. Adweek. 2003. p. 8. Retrieved July 18, 2017.
^ Martha Phifer, "Cracked up for crackers". Orlando Sentinel, September 10, 2008. "Royal Lunch" produces no search results at KraftFoods.com, October 11, 2008.
^ Worthington, Brett; Jasper, Clint (19 January 2017). "Vegemite bought by Bega from US food giant Mondelez International". ABC Rural. Australia: ABC News. Retrieved 2018-06-12.

[Thompson._2003-1] Thompson, Stephanie (January 13, 2003). "New to-go line: Kraft boosts bucks for Philly". AdAge. Retrieved July 18, 2017.

[Brandweek_2003_p._8-2] Brandweek. Adweek. 2003. p. 8. Retrieved July 18, 2017.

[3] Martha Phifer, "Cracked up for crackers". Orlando Sentinel, September 10, 2008. "Royal Lunch" produces no search results at KraftFoods.com, October 11, 2008.

[4] Worthington, Brett; Jasper, Clint (19 January 2017). "Vegemite bought by Bega from US food giant Mondelez International". ABC Rural. Australia: ABC News. Retrieved 2018-06-12.

[1]

[2]

[3]

[4]

v t Kraft Foods Group current brands
Baking	Calumet Shake 'n Bake Stove Top
Beverages	Capri Sun Country Time Crystal Light Gevalia Kool-Aid Maxwell House MiO Nabob Sanka Tassimo
Condiments	A.1. Bull's-Eye Clausen Grey Poupon Kraft Mayo Miracle Whip
Convenience food	Boca Burger Jell-O Jet-Puffed Kraft Dinner Lunchables Oscar Mayer Velveeta (pasta)
Dairy	Cheez Whiz Cool Whip Dream Whip Kraft Singles Philadelphia Polly-O Velveeta
Snacks	CornNuts
Category Commons

List of Kraft brands

Contents

Current brands[]

Former brands[]

Brands table[]

See also[]

References[]