Mokulele Airlines

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Mokulele Airlines
Mokulele Airlines Logo 2016.png
IATA ICAO Callsign
9X FDY Friendly
Founded1994 (as Mokulele Flight Service)
AOC #141A246O[1]
HubsKahului
Honolulu
Fleet size14
Destinations10
Parent companySouthern Airways Express
HeadquartersPalm Beach, Florida
Key peopleStan Little Jr (CEO)

Richard Schuman (VP of Hawaii Operations)

Rebecca Inaba (Founder)
Employees235
Websitemokuleleairlines.com
Piper Navajo
Mokulele flew Piper Navajo Chieftains for years, with Hawai'i scenes branding each of the 3 aircraft it once flew.
Mokulele Cessna 208B Grand Caravan
Shuttle America Embraer 170 operating for Mokulele Airlines

Southern Airways Express, doing business as Mokulele Airlines,[2] is an American commuter airline operating in Hawaii.[3] The airline operates scheduled inter-island and charter flights among all Hawaiian islands with airports. Mokulele Airlines was the first FAA Part 135 Scheduled Airline to have approved iPad "Flight bags" for its pilots. In 2019, it was acquired by Southern Airways Express, but it continues to operate as its own brand within the larger airline.[4] In June 2020, Makanai Kai Air was also acquired by Southern, and its aircraft now fly in Mokulele livery.

History[]

Mokulele Flight Service and Mokulele Airlines[]

The airline was founded in 1994 as Mokulele Flight Service by Rebecca "Kawehi" Inaba and was the first airline in Hawaii to be founded by a Native Hawaiian woman. In 2005 it was acquired by Boyer Industries LLC, headed by former baggage handler turned entrepreneur William "Bill" Boyer Jr., who became the airline's CEO.[5] The company, at this point, had a fleet of three Piper Navajo Chieftains and was operating only charters and sightseeing trips to Hawaiʻi Volcanoes National Park, as well as scenic flights around the Big Island and Maui. Mr. Boyer worked on obtaining scheduled authority for Mokulele to begin service to Kahului, Maui from both Kailua-Kona and Hilo, Hawai'i.

In September 2006, the airline announced that it had reached an agreement with Mesa Air Group and its go! division, whereby Mokulele would operate Cessna Grand Caravan aircraft to Kapalua, Molokai, and Lanai under the name go!Express. Service began with flights from Kapalua to Honolulu, Kahului, and Kona on April 17, 2007.[6][7] Service began for flights to Molokai on July 21, 2007, and flights to Lanai on October 6, 2007.

In January 2008, the airline reached an agreement with Aloha Airlines to provide cargo service to Molokai, Lanai, and Kapalua under the name Aloha Cargo Express beginning in April using a Cessna 208 Cargomaster.[8] Following Aloha's March 2008 bankruptcy, Boyer indicated that he had an agreement with Aloha CEO David Banmiller to work with the buyer of Aloha's cargo operations to continue the Mokulele-Aloha contract. Boyer also stated that the airline would go ahead with cargo operations under its own name, Mokulele Air Cargo.[9]

In October 2008, Mokulele announced that it had reached an agreement with Republic Airways Holdings to provide inter-island jet service. On November 19, Republic's Shuttle America began operating two Embraer 170 regional jet aircraft on flights between Honolulu, Lihue, and Kona under the Mokulele name, with additional aircraft and destinations to be added in 2009.[10] As a result of Mokulele's entrance into markets that compete directly with go!, that airline later announced that it would end the go!Express agreement with Mokulele in April 2009.[11]

In December 2008, Mokulele Airlines announced partnerships with two larger North American airlines. The first, with Alaska Airlines, allows members of Alaska's Mileage Plan frequent flyer program to earn and redeem miles on Mokulele flights, with a code-sharing agreement hoped for in early 2009.[12] The second, with WestJet Airlines, provides access to Mokulele's inter-island flights to WestJet's customers, including sightseeing air tours. Each airline was to promote the other on their respective websites.[13] Mokulele continued to operate flights on behalf of go! Express while also operating its own, independent brand.

After running into financial difficulties earlier in the year, the airline announced in March 2009 that Republic had taken a 50% stake in the company. Boyer relinquished the CEO position to Republic vice president Scott Durgin, moving to head the airline's sales and marketing efforts. Republic also assumed control of the Cessna Grand Caravan aircraft operated by Mokulele.[14] A few days later, Mesa announced that the change of CEO allows the airline to terminate its agreement with Mokulele early, and would terminate the agreement effective March 24, 2009 and nullifying Mokulele agreement to operate Caravans as "go! express."[15]

go! Mokulele joint venture[]

In October 2009, Mokulele announced that it was going to join go! and become go! Mokulele.[16][17] Peter Forman, an airline historian, said that the merger would cause air fares in Hawaii to increase, since go! and Mokulele no longer compete with one another.[18] The merger agreement includes a joint venture, with 75% of the joint venture owned by Mesa and 25% owned by Mokulele shareholders.[19] Mesa decreased the size of the operation to just 4 Cessna Grand Caravans.

New Mokulele Airlines[]

In November 2011, Mesa Air Group announced that it had sold the go! Mokulele turboprop operation, operated by Mokulele Airlines, to Scottsdale, Arizona-based Transpac Aviation Inc. go!Mokulele's turboprop services continued to be operated by Mokulele under a code share agreement.[20] On Friday, December 9, Mokulele grounded its fleet in conjunction with an internal record-keeping audit. Flights resumed the following Monday.[21]

In December 2011, the airline unveiled plans to begin operating a charter service from Honolulu to Rockford, Illinois and London. When the service was approved by the U.S. Department of Transportation the following month, the schedule showed a Boeing 767-200ER leased from Air Transport International would operate the flights, with the Honolulu to Rockford segment beginning on April 13, 2012, and the Rockford to London segment starting May 4.[22] On April 8, the airline delayed the start of service until at least October.[23] In early 2012, Mesa Air Group announced it would rebrand its jets operations back to the go! name as the name go!Mokulele and Mokulele was causing some brand confusion among the two companies. The airline also abandoned its non-turboprop charter plans so it could focus on service in the isles.

Original logo, 1998–2012
Logo, 2012–2013
Logo, 2013–2016

In April 2012, the airline started operating daily service between Maui and Lanai.[24] In July 2012, the airline returned to Kapalua Airport in West Maui, with flights from Honolulu to Kapalua twice per day.[25]

In October 2012, the airline brought a new city to the network, Hana, located on the far east side of Maui. The flights operate twice a day under a partnership with the owners of the resort in Hana. The airline also outsourced eight flights a day to Schuman Aviation - Makani Kai, to bring additional frequencies on the Maui - Kona route, bringing the total daily flights to fifteen on peak days, each way. When Island Air announced plans to retire their fleet of Dash 8 aircraft, Mokulele jumped on the opportunity and ordered additional Caravans to fill the gap.[26]

In March 2014, Mesa Airlines announced the shut down of its go! division in Hawai'i - ending the codeshare relationship between Mesa and Mokulele, allowing the airline to now operate additional flights that were previously prohibited by the codeshare agreement. On April 11, 2014, Mokulele began commuter flights linking Honolulu and Kahului Airport in Maui.[27] The airline also began working with Hawai'i Department of Transportation and Oahu County officials on linking Kahului and Barbers Point/Kalaeloa/John Rodgers Field in West Oahu, and on May 13, 2014, confirmed that flights would begin on July 1.[28][29]

Starting in February 2015, Mokulele Airlines entered into a one-year wet-lease agreement with Sun Air to provide up to 4 aircraft and crews for Sun Air's EAS Pittsburgh flying. In May 2015, Mokulele and officials publicly announced plans to launch new service in Florida scheduled to begin on November 15, 2015; but it withdrew its plans, claiming that it needed more time to conduct research and that it had been threatened by competitor Silver Airways.[30][31][32]

On November 26, 2015, Mokulele Airlines changed its ICAO code to MHO, and its callsign to "Mahalo" for its Hawai‘i flight operations. 2016 also saw the company start a brand-refresh and new services in California.

California expansion[]

In February 2016, Mokulele Airlines re-applied for Essential Air Service subsidy for Imperial County Airport and Visalia Municipal Airport after SeaPort Airlines terminated service in late January. Imperial County selected Mokulele, but Visalia voted instead to shift from EAS to request $3.7 million from the Community Flexibility Pilot Program, which pays cities to forego subsidized air service for 10 years in favor of a direct payment of two years’ worth of subsidies.[33][34] Officials expressed concern over low ridership and a pilot shortage, and Mokulele proposed using the same type of aircraft that SeaPort Airlines flew.[35]

In March 2016, the airline announced that it was considering serving Visalia without a subsidy, but did not pursue.[36] The airline's service to Los Angeles International Airport from Imperial County Airport began on May 23 and from Santa Maria Public Airport on October 10, 2016; with Inyokern Airport scheduled for early 2017.[37][38] Los Angeles flights were scaled back after congestion added significant taxi and flight times to its operations out of Los Angeles, all related to runway construction at the airport.

Southern Airways Express Acquires Mokulele[]

On February 8, 2019 Southern Airways Express purchased the assets of Mokulele Flight Service, Inc. from Transpac Holdings.[39] The company believed by adding Mokulele Airlines to its portfolio, it can lead to additional growth and opportunities, notably its relationship with American Airlines. On May 24, 2019, Mokulele announced it would restore the link between Kahului, Maui and Lana'i City on June 17, 2019, a route it had flown until 2016.[40] The full merger with Southern Airways was completed in February 2020.

Electric Aircraft[]

In early 2019, Mokulele provided one of its Cessna Grand Caravan to a startup company called Ampaire, based in Los Angeles.[41] The company will equip the Caravan with an electric powertrain with plans to introduce commercial service by 2023. Demonstration flights of the Electric EEL were completed in December 2020 on the Kahului to Hana route to test the propulsion system in an operational environment.[42] In early 2021, Ampaire was acquired by commuter airline, Surf Air. Mokulele predicts to implement the new power-plant system on Essential Air Service routes for the next contract period (in 2025).

Makani Kai Air Merger[]

In 2020, Southern Airways Express announced the merger of its subsidy Mokulele with Makani Kai Air. Flights will continue to operate and be sold under the Mokulele brand. Operations began to combine on June 15, 2020, and were completed by the end of the year.[43] Makani Kai Air owner Richard Schuman has joined Southern/Mokulele as Executive Vice President - Hawaii.

Awards[]

Mokulele Airlines has historically been voted as "Hawai'i's #1 Island Hopper" or Commuter Airline by the local news media, along with awards for the "Best Air Tour".

In 2019, Trip Advisor ranked Mokulele Airlines as the Best Specialty/Leisure Airline in North America.[44]

Destinations[]

Southern Airways Express operates flights under the Mokulele brand to the following destinations within the state of Hawaii:

City Airport IATA Code Destinations Notes
Island of Hawaii
Kailua-Kona Kona International Airport KOA Kahului
Kapalua
Waimea-Kohala Waimea-Kohala MUE Kahului EAS Community
Hilo Hilo International Airport ITO Kahului
Island of Maui
Hana Hana Airport HNM Kahului EAS Community
Kahului Kahului Airport OGG Hana
Hilo
Ho'olehua
Kailua-Kona
Lanai City
Waimea-Kohala
Kapalua Kapalua Airport JHM Honolulu
Kailua-Kona
Island of Molokai
Hoʻolehua Molokai Airport MKK Honolulu
Kahului
Kalaupapa
Kalaupapa Kalaupapa Airport LUP Honolulu
Ho'olehua 		EAS Community
Island of Oahu
Honolulu Daniel K. Inouye International Airport HNL Ho'olehua
Kalaupapa
Kapalua
Lanai City
Island of Lanai
Lanai City, Hawaii Lanai Airport LNY Honolulu
Kahului

Former Destinations[]

City Airport IATA Code Destinations Notes
California California
Burbank Hollywood Burbank Airport BUR Burbank
Imperial Imperial County Airport IPL Los Angeles EAS Community | Now branded as Southern Airways Express
Los Angeles Los Angeles International Airport LAX Imperial
Santa Maria 		Former Hub | Now branded as Southern Airways Express
Santa Maria (CA) Santa Maria Public Airport SMX Burbank
Los Angeles
Hawaii Hawaii
Lihue Lihue Airport LIH Honolulu Branded as go!Express | Some flights operated by Shuttle America

Accidents and Incidents[]

Date Flight Number Information
21 October 2013 MHO1770 Mokulele Flight 1770 made an emergency landing on the Piilani Highway on Maui after its engine failed while en route from Kahului Airport to Waimea-Kohala Airport on Hawaii. There were no injuries.[45] The aircraft was moved to a parking lot adjacent to the highway during the NTSB investigation and was later dismantled.

References[]

  1. ^ "Federal Aviation Administration - Airline Certificate Information - Detail View". av-info.faa.gov. Retrieved 2019-06-27.
  2. ^ "Contract of Carriage Archived 2012-11-30 at WebCite." (Archive) Mokulele Airlines. Retrieved on November 29, 2012.
  3. ^ "Contract of Carriage[permanent dead link]." Mokulele Airlines. Retrieved on February 23, 2010.
  4. ^ Staff, Web (2019-02-13). "Mokulele Airlines acquired by Florida-based Southern Airways". KHON. Retrieved 2019-02-14.
  5. ^ Gillie, John (2006-09-27). "Laid-off worker strikes isle airline deal". Honolulu Star-Bulletin. Tacoma News Tribune. Retrieved 2007-10-07.
  6. ^ "go! and Mokulele Airlines Establish Code Share Agreement" (Press release). Mesa Air Group. 2006-09-14. Retrieved 2006-10-11.
  7. ^ "go!Express launches". Pacific Business News. 2007-04-18. Retrieved 2007-04-18.
  8. ^ Segal, Dave (2008-01-29). "Deal expands air cargo options". Honolulu Star-Bulletin. Retrieved 2008-01-29.
  9. ^ Segal, Dave (2008-04-25). "Mokulele goes ahead with cargo expansion". Honolulu Star-Bulletin. Retrieved 2008-04-25.
  10. ^ Sudick, Jennifer (2008-10-16). "Mokulele expands in isle market". Honolulu Star-Bulletin. Retrieved 2008-10-16.
  11. ^ Segal, Dave (2009-01-13). "Go! cuts quarterly loss for third time". Honolulu Star-Bulletin. Retrieved 2009-01-13.
  12. ^ Consillio, Kristen (2008-12-05). "Mokulele offering deals for travel between isles". Honolulu Star-Bulletin. Retrieved 2008-12-08.
  13. ^ "WestJet, Mokulele announce partnership". Pacific Business News. 2008-12-08. Retrieved 2008-12-08.
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  15. ^ Segal, Dave (2009-03-23). "Mesa ends deal with Mokulele". Honolulu Star-Bulletin. Retrieved 2009-03-23.
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  17. ^ Song, Jaymes. "Mokulele, go! airlines merge." Associated Press. October 14, 2009. Retrieved on October 19, 2009.
  18. ^ David, Mari-Ela. "Airline expert expects fares to go up in Mokulele and go! merger." KHNL. October 14, 2009. Updated October 15, 2009. Retrieved on October 19, 2009.
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  21. ^ "Mokulele resumes interisland turboprop flights". Pacific Business News. December 12, 2011. Retrieved December 12, 2011.
  22. ^ Leaf, Brian (January 23, 2012). "Feds OK Rockford airport's charters to London, Hawaii". The Rockford Register Star. Retrieved January 24, 2012.
  23. ^ Leaf, Brian (April 8, 2012). "Rockford airport's flights to London, Hawaii put on hold". The Rockford Register Star. Retrieved April 9, 2012.
  24. ^ "April News and Discounts – Kahului Lanai starting at $42.49, 25% Keiki discount for travel in April" (Press release). Mokulele Airlines. Retrieved July 22, 2012.
  25. ^ "Mokulele Airlines returns to Kapalua and West Maui, flights start July 1" (Press release). Mokulele Airlines. Retrieved July 22, 2012.
  26. ^ "Mokulele Airlines to boost service to Maui's Kapalua airport".
  27. ^ Thomaselli, Rich (April 15, 2014). "Shutdown of Go! Airlines Creating Turbulence in Hawaii". TravelPulse. Retrieved April 24, 2014.
  28. ^ Segal, Dave (April 20, 2014). "Mokulele aims for July 1 to start Kalaeloa flights". Honolulu Star-Advertiser. Retrieved April 24, 2014.
  29. ^ Segal, Dave (May 13, 2014). "Tickets go on sale for Mokulele's Kalaeloa Airport service". Honolulu Star-Advertiser. Retrieved 16 May 2014.
  30. ^ [1] Archived 2015-07-05 at the Wayback Machine Potential Airline says Aloha!
  31. ^ "Mokulele suspends Florida Keys plans; blames Silver Airways". ch-aviation.com.
  32. ^ "Delayed arrival | KeysNews.com". keysnews.com. Archived from the original on 2016-03-21. Retrieved 2016-03-16.
  33. ^ "EL CENTRO: Council sticks with Mokulele, moving forward with veterans memorial". Imperial Valley Press Online. Retrieved 2016-03-16.
  34. ^ Maldonado, Tony; Vigran, Nancy. "Visalia Council Votes In Favor of Shifting Airport Toward Cargo, Private Aviation". Valley Voice. Retrieved 2016-03-16.
  35. ^ Vigran, Nancy. "Destiny of Visalia Airport Put on Hold for Two Weeks". Valley Voice. Retrieved 2016-03-16.
  36. ^ Vigran, Nancy. "Council Votes to End Air Service Subsidies, Airline Still Interested". Valley Voice. Retrieved 2016-03-16.
  37. ^ Delgado, Edwin (April 9, 2016). "Mokulele ready to bring Essential Air Service to the mainland". Imperial Valley Press. Retrieved April 16, 2016.
  38. ^ "IYK moves forward in restoring air service". The News Review - Ridgecrest CA. Retrieved 2016-10-08.
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  40. ^ "Mokulele announces new service to Lanai". Maui News. Retrieved April 25, 2019.
  41. ^ Schmidt, Bridie (2019-02-05). "California startup converts Cessna plane to electric". The Driven. Retrieved 2020-06-10.
  42. ^ "Surf Air Mobility Acquiring Electric Aviation Pioneer Ampaire". Business Jet Traveler. 2021-02-22. Retrieved 2021-03-16.
  43. ^ "Makani Kai Air". makanikaiair.com. Retrieved 2020-08-08.
  44. ^ "Top Airlines in North America 2019 - TripAdvisor Travelers' Choice Awards". www.tripadvisor.com. Retrieved 2019-04-26.
  45. ^ Kakesako, Gregg (October 22, 2013). "FAA probes plane's emergency landing on Maui highway". Honolulu Star-Advertiser. Retrieved 2017-08-22.

External links[]

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