POCO (company)
Type | Company |
---|---|
Industry | Consumer electronics |
Founded | August 2018 As an independent company 17 January 2020 (India) 24 November 2020 (Global) | (as a sub-brand of Xiaomi)
Area served | Worldwide |
Key people | Kevin Qiu (Head of POCO Global) Anuj Sharma (Country Director, POCO India) |
Products | Smartphones |
Parent | Xiaomi |
Website | www www |
POCO, formerly known as POCO by Xiaomi and Pocophone, is a Chinese smartphone company. The Poco brand was first announced in August 2018 as a mid-range smartphone line under Xiaomi. Poco India became an independent company on 17 January 2020, followed by its global counterpart on 24 November 2020. Poco released its first smartphone, the Pocophone F1 in August 2018.[1][2][3]
History[]
The Poco brand was launched as a Xiaomi sub-brand in August 2018. Xiaomi introduced the Pocophone F1 under the Poco branding which become a success.[4] POCO India become an independent brand before the launch of its second device in January 2020. During the span of 3 years, the company launched 11 devices, most of them are rebranded Redmi smartphones.[5] [6]
In January 2021, POCO India introduced its new logo, mascot, and slogan Made of Mad.[7] POCO Global continues to use the old logo.
Products[]
POCO F Series[]
Model | Codename | Model number | Release date | Display type | Display size | Display resolution | 4G LTE support | 5G support | SoC | GPU
(Integrated with SoC) |
RAM | Internal Storage | Camera | Battery | Operating System | Colours | ||
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Main | Front | Initial | Latest | |||||||||||||||
Xiaomi Pocophone F1
India: POCO F1 |
beryllium | August 2018 | IPS LCD
With Gorilla Glass 4 |
6.18" | 1080x2246px
(Full HD+, ~403 ppi) |
Yes | No | Qualcomm Snapdragon 845
4x 2.8 GHz Kryo 385 Gold + |
Adreno 630
@710 MHz |
6 GB 8 GB LPDDR4x |
64 GB 128 GB 256 GB UFS 2.1 |
12 MP, f/1.9 +
5 MP, f/2.0, (Depth) |
20 MP, f/2.0 | 4000 mAh
(Li-Po) |
Android 8.1
(MIUI 9) |
Android 10
(MIUI 12) |
Graphite Black, Steel Blue, Rosso Red, Armored Edition | |
POCO F2 Pro
China: Redmi K30 Pro |
lmi | May 2020 | Super AMOLED
With Gorilla Glass 5 |
6.67" | 1080x2400px
(Full HD+, ~395 ppi) |
Yes | Qualcomm Snapdragon 865
1x 2.84 GHz Kryo 585 + |
Adreno 650
@587 MHz |
6 GB 8 GB |
128 GB UFS 3.0 256 GB |
64 MP, f/1.9 +
5 MP, f/2.2, (Telephoto macro) + 13 MP, f/2.4, (Ultrawide 123˚) + 2 MP, f/2.4, (Depth) |
20 MP, f/2.2 (Pop-Up) | 4700 mAh
(Li-Po) |
Android 10
(MIUI 11) |
Android 11
(MIUI 12.5) |
Neon Blue, Phantom White, Electric Purple, Cyber Gray | ||
POCO F3
China: Redmi K40 |
alioth | March 2021 | AMOLED, 120 Hz
With Gorilla Glass 5 |
Qualcomm Snapdragon 870
1x 3.2 GHz Kryo 585 + |
Adreno 650
@670 MHz |
128 GB 256 GB UFS 3.1 |
48 MP, f/1.8 +
8 MP, f/2.2, (Ultrawide 119˚) + 5 MP, f/2.4, (Macro) |
20 MP, f/2.5 | 4520 mAh
(Li-Po) |
Android 11
(MIUI 12) |
Arctic White, Night Black, Deep Ocean Blue, Moonlight Silver | |||||||
POCO F3 GT
China: Redmi K40 Gaming |
ares | July 2021 | MediaTek Dimensity 1200
1x 3.0 GHz Cortex-A78 + |
Mali-G77 MC9
@886 MHz |
6 GB 8 GB LPDDR4x |
64 MP, f/1.7 +
8 MP, f/2.2, (Ultrawide 120˚) + 2 MP, f/2.4, (Macro) |
16 MP | 5065 mAh
(Li-Po) |
Android 11
(MIUI 12.5) |
Predator Black, Gunmetal Silver |
POCO X Series[]
Model | Codename | Model number | Release date | Display type | Display size | Display resolution | 4G LTE support | 5G support | SoC | GPU
(Integrated with SoC) |
RAM | Internal Storage | Camera | Battery | Operating System | Colours | ||
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Main | Front | Initial | Latest | |||||||||||||||
POCO X2
China: Redmi K30 |
phoenixin | February 2020 | IPS LCD, 120 Hz
With Gorilla Glass 5 |
6.67" | 1080x2400px
(Full HD+, ~395 ppi) |
Yes | No | Qualcomm Snapdragon 730G
2x 2.2 GHz Kryo 470 Gold + |
Adreno 618
@825 MHz |
6 GB 8 GB LPDDR4x |
64 GB 128 GB 256 GB UFS 2.1 |
64 MP, f/1.9 +
8 MP, f/2.2, (Ultrawide) + 2 MP, f/2.4, (Macro) + 2 MP, f/2.4, (Depth) |
20 MP, f/2.2 +
2 MP, f/2.4, (Depth) |
4500 mAh
(Li-Po) |
Android 10
(MIUI 11) |
Android 11
(MIUI 12.5) |
Atlantis Blue, Matrix Purple, Phoenix Red | |
POCO X3 (India) | karna | September 2020 | Qualcomm Snapdragon 732G
2x 2.3 GHz Kryo 470 Gold + |
64 GB 128 GB UFS 2.1 |
64 MP, f/1.9 +
13 MP, f/2.2, (Ultrawide 119˚) + 2 MP, f/2.4, (Macro) + 2 MP, f/2.4, (Depth) |
20 MP, f/2.2 | 6000 mAh
(Li-Po) |
Android 10
(MIUI 12) |
Cobalt Blue, Shadow Gray | |||||||||
POCO X3 NFC | surya | 5160 mAh
(Li-Po) | ||||||||||||||||
POCO X3 Pro | vayu (Global)
bhima (India) |
March 2021 | IPS LCD, 120 Hz
With Gorilla Glass 6 |
Qualcomm Snapdragon 860
1x 2.96 GHz Kryo 485 Gold + |
Adreno 640
@675 MHz |
128 GB 256 GB UFS 3.1 |
48 MP, f/1.8 +
8 MP, f/2.2, (Ultrawide 119˚) + 2 MP, f/2.4, (Macro) + 2 MP, f/2.4, (Depth) |
Android 11
(MIUI 12) |
Phantom Black, Frost Blue, Metal Bronze | |||||||||
POCO X3 GT
China: Redmi Note 10 Pro 5G |
chopin | July 2021 | IPS LCD, 120 Hz
With Gorilla Glass Victus |
6.6" | 1080x2400px
(Full HD+, ~399 ppi) |
Yes | MediaTek Dimensity 1100
4x 2.6 GHz Cortex-A78 + |
Mali-G77 MC9
@850 MHz |
8 GB
LPDDR4x |
64 MP, f/1.8 +
8 MP, f/2.2, (Ultrawide 120˚) + 2 MP, f/2.4, (Macro) |
16 MP, f/2.5 | 5000 mAh
(Li-Po) |
Android 11
(MIUI 12.5) |
Stargaze Black, Wave Blue, Cloud White |
POCO M Series[]
Model | Codename | Model number | Release date | Display type | Display size | Display resolution | 4G LTE support | 5G support | SoC | GPU
(Integrated with SoC) |
RAM | Internal Storage | Camera | Battery | Operating System | Colours | ||
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Main | Front | Initial | Latest | |||||||||||||||
POCO M2 Pro | gram | July 2020 | IPS LCD
With Gorilla Glass 5 |
6.67" | 1080x2400px
(Full HD+, ~395 ppi) |
Yes | No | Qualcomm Snapdragon 720G
2x 2.3 GHz Kryo 465 Gold + |
Adreno 618
@700 MHz |
4 GB 6 GB LPDDR4x |
64 GB 128 GB UFS 2.1 |
48 MP, f/1.8 +
8 MP, f/2.2, (Ultrawide 119˚) + 5 MP, f/2.4, (Macro) + 2 MP, f/2.4, (Depth) |
16 MP, f/2.5 | 5000 mAh
(Li-Po) |
Android 10
(MIUI 11) |
Android 11
(MIUI 12.5) |
Out Of The Blue, Green and Greener, Two Shades of Black | |
POCO M2
Global: Redmi 9 |
shiva | September 2020 | IPS LCD
With Gorilla Glass 3 |
6.53" | 1080x2340px
(Full HD+, ~395 ppi) |
MediaTek Helio G80
2x 2.0 GHz Cortex-A75 + |
Mali-G52 MC2
@950 MHz |
6 GB
LPDDR4x |
64 GB 128 GB eMMC 5.1 |
13 MP, f/2.2 +
8 MP, f/2.2, (Ultrawide 118˚) + 5 MP, f/2.4, (Macro) + 2 MP, f/2.4, (Depth) |
8 MP, f/2.0 | Brick Red, Pitch Black, Slate Blue | ||||||
POCO M2 Reloaded
Global: Redmi 9 |
April 2021 | 4 GB
LPDDR4x |
64 GB
eMMC 5.1 |
Android 10
(MIUI 12) |
Pitch Black, Slate Blue | |||||||||||||
POCO M3 | citrus | November 2020 | Qualcomm Snapdragon662
4x 2.0 GHz Kryo 260 Gold + |
Adreno 610
@750 MHz |
4 GB 6 GB |
64 GB UFS 2.1 128 GB |
48 MP, f/1.8 +
2 MP, f/2.4, (Macro) + 2 MP, f/2.4, (Depth) |
8 MP, f/2.1 | 6000 mAh
(Li-Po) |
POCO Yellow, Power Black, Cool Blue | ||||||||
POCO M3 Pro 5G
Also: Redmi Note 10 5G |
camellian | May 2021 | IPS LCD, 90 Hz
With Gorilla Glass 3 |
6.5" | 1080x2400px
(Full HD+, ~405 ppi) |
Yes | MediaTek Dimensity 700
2x 2.2 GHz Cortex-A76 + |
Mali-G57 MC2
@950 MHz |
8 MP, f/2.0 | 5000 mAh
(Li-Po) |
Android 11
(MIUI 12) | |||||||
POCO M4 Pro 5G
China: Redmi Note 11 5G |
evergo | November 2021 | IPS LCD, 90 Hz | 6.6" | 1080x2400px
(Full HD+, ~399 ppi) |
MediaTek Dimensity 810
2x 2.4 GHz Cortex-A76 + |
Mali-G57 MC2 | 4 GB 6 GB |
64 GB
128 GB |
50 MP +
8 MP, f/2.2, (Ultrawide 118˚) |
16 MP | 5000 mAh
(Li-Po) |
Android 11
(MIUI 12.5) |
POCO Yellow, Power Black, Cool Blue |
POCO C Series[]
Model | Codename | Model number | Release date | Display type | Display size | Display resolution | 4G LTE support | 5G support | SoC | GPU
(Integrated with SoC) |
RAM | Internal Storage | Camera | Battery | Operating System | Colours | ||
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Main | Front | Initial | Latest | |||||||||||||||
POCO C3
Global: Redmi 9C |
angelicain | October 2020 | IPS LCD
With Panda Glass |
6.43" | 720x1600px
(HD+, ~270 ppi) |
Yes | No | MediaTek Helio G35
4x 2.3 GHz Cortex-A53 + |
PowerVR GE8320
@680 MHz |
3 GB 4 GB |
32 GB 64 GB |
13 MP, f/2.2 +
2 MP, f/2.4, (Macro) + 2 MP, f/2.4, (Depth) |
5 MP, f/2.2 | 5000 mAh
(Li-Po) |
Android 10
(MIUI 12) |
Android 10
(MIUI 12) |
Arctic Blue, Lime Green, Matte Black | |
POCO C31
Global: Redmi 9C |
30,September 2021 | Royal Blue, Shadow Gray |
Update Policy[]
The Android and MIUI upgrades support may vary depending on the series model.[8]
Series | Android | MIUI |
---|---|---|
F | +2 | +4 |
X | +2 | +4 |
M | +1 | +3 |
C | +1 | +2 |
References[]
- ^ "Xiaomi spins off POCO as an independent company". techcrunch.
- ^ "Xiaomi Pocophone F1 launches globally in 65 countries". xda.
- ^ "POCO Global announces that it is now an independent brand". gizmochina.
- ^ "POCO F1 review, 18 months later: Still going strong in 2021". android central.
- ^ "Country Director of POCO, Anuj Sharma explains the reason for rebranding Redmi devices". gizmochina.
- ^ "POCO explains why some phones are rebranded Xiaomi devices". 91mobiles.
- ^ ""The new POCO mascot will be our brand ambassador, sans the celeb cost and baggage": POCO's Anuj Sharma". afaqs!. Retrieved 2021-04-06.
- ^ "Xiaomi's Update Policy". telegram.
External links[]
- Xiaomi
- Chinese brands
- Electronics companies of China
- Mobile phone companies of China
- Mobile phone manufacturers