Reddi-Wip

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A gelatin dessert topped with Reddi-Wip

Reddi-Wip is a brand of nitrous oxide–propelled, sweetened whipped cream produced by ConAgra Foods. It is sold in the following varieties: Original; Extra Creamy; Light; Fat Free; Non-Dairy; and Chocolate. In 2019, two new varieties of its Reddi-wip whipped topping—Non-Dairy Coconut and Non-Dairy Almond—were released.[1] Both products are dairy-free and plant-based.[2]

Reddi-Wip was packaged in Chicago, Illinois, by Hunt-Wesson Foods and Beatrice Foods at until 1982, when operations were moved to Holland, Michigan and later sold to ConAgra Foods. In 2007, ConAgra relocated the production of Reddi-Wip to its Indianapolis, Indiana facility.[citation needed]

Reddi-Wip remains one of ConAgra Foods' major brands[3] and is the second most eaten brand of whipped topping in the United States behind Cool Whip.[4]

History[]

During the food rationing era of World War II, Aaron S. "Bunny" Lapin[5][failed verification] invented as a cream substitute using vegetable oil.[citation needed]

In 1948 he invented Reddi-Wip in collaboration with Aaron Block, using real cream. They developed a new valve more suitable for dispensing whipped cream, with fluting to create a pattern and a tilt-to-open design that preserves the propellant.[citation needed] Other similar products were on the market at the time, including the non-dairy Rich's Whip Topping and , which were developed at Henry Ford's soybean laboratories.[6] Delsoy Presto Whip was packed in pressurized cans that had been developed for military insecticide sprays during the war.[citation needed]

Lapin applied and received a patent for "dispensing valves for gas pressure containers". He achieved national distribution in 1954, selling his company in 1963.[citation needed] In 1968, Hunt-Wesson acquired Reddi-Wip from Marcus Lipsky, Lapin's brother-in-law.[7][8] Lipsky was an associate of Chicago mobster Ross Prio.[9]

In 1983, then Reddi-Wip brand owner Hunt-Wesson Foods briefly experimented with amaretto and butterscotch flavors.[citation needed]

Norton-Simon merged with Beatrice Foods in 1985 and was subsequently acquired in 1990 by ConAgra, Norton-Simon's corporate heir.[10]

References[]

  1. ^ Leach, Taylor (2018-06-22). "Reddi-wip Goes Non-Dairy with New Toppings". Dairy Herd. Retrieved 2019-03-20.
  2. ^ Siegner, Cathy (2018-06-26). "Reddi-wip goes non-dairy with almond and coconut varieties". Food Dive. Retrieved 2019-03-20.
  3. ^ Rohde, Bruce C. (16 August 2004). "ConAgra Foods, Inc". Mergent's Dividend Achievers Banner. 1 (3): 74. doi:10.1002/div.1106.
  4. ^ "U.S. population: Most eaten brands of whipped topping (cream type) from 2011 to 2017". Statista: The Statistics Portal. Statista, Inc. 2017. Retrieved 2018-05-09.
  5. ^ "Over 75 years of aerosol innovations". Clayton Corporation. Retrieved 9 May 2018.
  6. ^ Shurtleff, William; Ayoagi, Akiki (2011). Henry Ford and His Researchers—History of Their Work with Soybeans, Soyfoods and Chemurgy (1928–2011): Extensively Annotated Bibliography and Sourcebook. Lafayette, CA: Soyinfo Center. p. 268. ISBN 978-1-928914-36-5. Retrieved 25 November 2020.
  7. ^ "Forrest Donnell Named to Reddi-Wip, Inc., Post". St. Louis Post-Dispatch. 1960-03-23 – via Newspapers.com.
  8. ^ "Hunt - Wesson Acquires Reddi - Wip, Inc". The Decatur Herald. Decatur, Illinois. 1969-10-14. p. 18 – via Newspapers.com.
  9. ^ Demma, Joe; Renner, Tom (1971-10-15). "Hoods muscle in on food market". The Capital Journal. LA Times-Washington Post Service – via Newspapers.com.
  10. ^ Ravo, Nick (14 July 1999). "Aaron S. Lapin, Reddi-wip Creator, Dies at 85". The New York Times (Business). Retrieved 9 May 2018.

External links[]

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