Rxbar
A chocolate hazelnut RXBAR
RXBAR is a protein bar produced by Chicago Bar Co., which is owned by Kellogg's. It is made with egg whites, dried fruit, nuts, and dates.
History[]
Peter Rahal made the first RXBAR in 2013 in his parents' Glen Ellyn basement with co-founder Jared Smith.[1] As of 2017, Chicago Bar Co. employed 75 people.[2] In October 2017, the company was acquired by Kellogg's for $600 million.[3][4] In March 2018, the company launched a line of nut butters that contain egg whites for added protein.[5]
On January 15, 2019, RXBAR announced that it was voluntarily recalling certain varieties of bars because they may contain undeclared peanuts.[6]
References[]
- ^ O'Connor, Rod (December 11, 2017). "The Improbable Success of RXBar's Peter Rahal". Chicago. Retrieved January 26, 2018.
- ^ "The Improbable Success of RXBar's Peter Rahal". Chicago magazine. Retrieved 2018-09-21.
- ^ Davis, Katherine (October 26, 2017). "RXBAR CEO after $600M sale: 'There's more work to be done'". Chicago Business Journal. Retrieved 25 November 2017.
- ^ Channick, Robert (October 6, 2017). "Founded in a suburban basement four years ago, Chicago-based RXBar sells to Kellogg for $600 million". Chicago Tribune. Retrieved 25 November 2017.
- ^ "RX Goes Beyond the Bar with Nut Butters | NOSH". NOSH. Retrieved 2018-09-21.
- ^ https://www.fda.gov/Safety/Recalls/ucm629527.htm
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