Tata Cliq

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Tata CLiQ
Tata Cliq logo.svg
Type of businessPrivate
Type of site
Available inEnglish, Hindi
Founded27 May 2016; 5 years ago (2016-05-27)
HeadquartersMumbai, Maharashtra, India[1]
Area servedIndia
Owner
Key peopleVikas Purohit
(CEO)[1]
Industry
ServicesOnline shopping
ParentTata Unistore Limited Monthly visits =70 million
URLwww.tatacliq.com
AdvertisingNo
CommercialYes
RegistrationRequired
Current statusActive
Native client(s) onAndroid
iOS

Tata Cliq (stylised as Tata CLiQ) is an Indian e-commerce company based in Mumbai, India.[2] It is owned by Tata Digital Limited, of Tata Group.[3] TataCLiQ operates in categories such as Electronics, Fashion, Footwear and Accessories. Tata Group's E-commerce platform Tata CLiQ also launched a premium and luxury fashion and lifestyle destination, Tata CLiQ Luxury and It have house a wide range of apparel and accessories for men and women by luxury and bridge-to-luxury brands.

History[]

Tata Cliq was launched on 27 May 2016.[4] It tied up with Genesis Luxury Fashion on to sell international luxury brands,[5] and partnered with Adobe, for digital shopping.[6] It launched Tata CLiQ Luxury, a luxury fashion and lifestyle venture, on December 2016.[7][8]

Business Model[]

TataCLiQ has an omni-channel marketplace model.

Tata CLiQ is the flagship digital commerce initiative of the Tata Group, the India-headquartered global conglomerate with over USD 100 billion in annual revenue.

See also[]

References[]

  1. ^ a b "Tata CLiQ Competitors, Revenue and Employees - Owler Company Profile". owler.com. San Mateo, California, U.S.: Owler. Retrieved 26 April 2019.
  2. ^ Mukherjee, Writankar (28 March 2018). "Tata CLiQ takes on bigger rivals with big discounts". economictimes.indiatimes.com. India: The Economic Times. Retrieved 26 April 2019.
  3. ^ "Tata Unistore to launch its e-commerce platform, Tata CLiQ". www.tata.com. India: Tata. Retrieved 26 April 2019.
  4. ^ "Tata Enters E-Commerce Market With Apparel, Electronics Site 'Cliq'". gadgets.ndtv.com. NDTV Gadgets. Retrieved 26 April 2019.
  5. ^ Chaturvedi, Anumeha (20 May 2016). "Tata CLiQ ties up with Genesis Luxury, to bring international brands for online portal". economictimes.indiatimes.com. India: The Economic Times. Retrieved 26 April 2019.
  6. ^ PTI. "Tata Cliq, Adobe partner for enhancing digital shopping experience". thehindubusinessline.com. India: Business Line. Retrieved 26 April 2019.
  7. ^ "Tata CLiQ launches Tata CLiQ Luxury". economictimes.indiatimes.com. India: The Economic Times. 21 December 2016. Retrieved 26 April 2019.
  8. ^ "Tata Cliq History". Friday, 26 July 2019

External links[]

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