The Art of the Sale

The Art of the Sale - Learning From The Masters About The Business Of Life is a non-fiction book by the author and journalist Philip Delves Broughton. He also authored the bestseller Ahead of the Curve.

The book was published by Penguin Press in 2012. It analyses the role of persuasion in everyday life and the qualities of effective salespeople. The author had international travels to learn the art and science of selling. The book deals with the importance and the cultural influence of sales and role of sales as social discourse, as the means to generate revenue.^[1] BBC Radio in interviewed the author of the book.^[2]

Summary[]

The subject of selling things isn't covered in most MBA programs of Harvard Business School.^{[further explanation needed]}

External links[]

• Book review, [1], 28-April-2012.
• Book review, [2]
• Book review, [3], 15-February-2012.
• Book's website at [4].

References[]

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