Valleyarm

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Valleyarm

Industry	Digital Distribution
Founded	2009
Headquarters	Melbourne , Australia
Area served	Worldwide
Website	valleyarm.com

Valleyarm is a digital content distribution company that was founded in 2009. Initially the company focused on digital music delivery, working primarily with independent artists and record labels to distribute content to music streaming and download stores globally. Artists and labels have included Gotye, Silverchair, Missy Higgins, Devo, Shock Records, and Eleven Music.

In 2012 Valleyarm extended its services to include YouTube channel management and optimisation services for content owners and creators. Current clients include Turner Broadcasting, Beyond International, Southern Cross Austereo, and .

Valleyarm have offices in Melbourne and Sydney, Australia.

History[]

Valleyarm was founded in 2009 by a group of music industry execs as a digital music distribution platform. On July 8, 2010, Valleyarm acquired Brisbane-based competitor Musicadium.

In 2012 Valleyarm were presented an iAward for New Media and Entertainment recognising the companies pioneering method of content delivery.^[1]

By 2012 Valleyarm had broadened their services to include YouTube channel management, and were invited by Google to become a multi-channel network (MCN) partner. By 2014 Google considered Valleyarm the largest MCN in the Asia-Pacific (APAC) region. Their network includes over 160 channels of content owners and creators that generates over 300 million views and 1.5 billion minutes watched per month.

In 2016, former BMG, Warner Music Australia and ARIA executive Ed St John joined the board of directors.^[2] In 2017, former Warner Music Australia and Murdoch Books executive Mark Ashbridge joined as Managing Director.

Current artists and labels[]

Below are a list of selected artists and labels currently with Valleyarm:^{[as of?]}

• Half A Cow Records
• Devo
• Vanessa Amorosi
• The Fauves
• Dragon

Current YouTube clients[]

Below are a list of selected content owners and creators currently with Valleyarm:^{[as of?]}

• Turner Broadcasting
• Beyond International
• Southern Cross Austereo

References[]