The game was played on January 24, 2009, at 6 p.m. local time at Ladd–Peebles Stadium in Mobile, Alabama.[1] The South defeated the North, 35–18, and quarterbackPat White of the South team was named game's Most Valuable Player (MVP). Various players were seen to have either improved or harmed their NFL draft prospects through their play in the game and the week leading up to the competition, which was closely monitored by NFL scouts and the media.[2][3]
Coverage of the event was in high-definition on the NFL Network. Clothing company Under Armour sponsored the event for the third consecutive year and provided apparel for the game.