Boomerang (Asian TV channel)
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Broadcast area | Asia |
---|---|
Programming | |
Language(s) | English Indonesian Chinese Thai Vietnamese |
Picture format | 1080i (HDTV) (HD feed downscaled to letterboxed 480i for SDTVs) |
Ownership | |
Owner | WarnerMedia International |
Sister channels | Warner TV Cinemax Asia HBO Asia Cartoon Network Asia Cartoon Network Philippines CNN International HLN Oh!K (Singapore, Malaysia, Brunei, Philippines, and Thailand only) |
History | |
Launched |
|
Replaced | Cartoonito (relaunch) Disney Channel (Astro) |
Closed | December 1, 2012 | (original)
Replaced by | Toonami (original) |
Links | |
Website | www.boomerang.asia |
Availability | |
Satellite | |
Astro (Malaysia) | Channel 619 (HD) |
TransVision (Indonesia) | Channel 215 (HD) |
TrueVisions (Thailand) | Channel 165 (HD) Channel 450 (SD) (Starting November 2021) |
IPTV | |
Unifi TV | Channel 555 (HD) |
Singtel TV | Channel 228 (HD/VOD) |
Boomerang is a pan-Asian cable and satellite television channel owned by AT&T's WarnerMedia under its International division. Like the original US version, this localization first began as a programming block that aired on Cartoon Network Asia from (from 2001 to 2005), before becoming its own channel in 2004.
On December 1, 2012, the channel was shut down and replaced with Toonami Asia. Eventually, the channel was relaunched on January 1, 2015 as part of Boomerang's 2014-15 global rebranding effort, replacing Cartoonito Asia.[1]
As of 15 December 2020, Boomerang and Nick Jr. is currently available on Astro, Malaysian satellite TV provider replacing Disney Channel and Disney Junior which ceased transmission on 1 January 2021.[2]
Programming
Availability
Malaysia
In Malaysia, Boomerang broadcasts via Astro & Unifi TV plus local advertisements from the service provider.
Philippines
In the Philippines, Boomerang broadcasts as channel and also had a block on TV5 kids that ran from September 2015-October 2017 the channel is in Filipino.
Thailand
In Thailand, Boomerang Asia has a localized feed in Thai that began broadcasting since August 14, 2013. Boomerang Asia's original feed launched on March 14, 2004 was broadcast in Thailand until the channel closed in December 2012. Boomerang Thailand can be viewed via TrueVisions. Boomerang Thailand is also the only Boomerang channel in the world which hasn’t changed its logo & still uses the 2012 EMEA rebrand.
Vietnam
In Vietnam, Boomerang Asia broadcasts in Vietnamese and localized Vietnamese commercials, Boomerang Vietnam also has an Official Youtube channel like the Thai feed.
Taiwan
In Taiwan, Boomerang has broadcast since November 2016 and is in Taiwanese Mandarin..
Japan
In Japan, Boomerang Asia has been available via satellite since 2004. It is broadcasts in Japanese. Boomerang Asia's original feed launched on March 14, 2004 was broadcast in Japan until the channel closed in December 1, 2012.
India
In India, Boomerang was able to be viewed via DishTV India the Indian feed ceased broadcasting on March 2, 2009 along with Turner Classic Movies Asia.
Boomerang on TV5 Kids
A weekday afternoon, Boomerang-themed block ran on TV5 Kids from September 2015 and September 2017. Its programming came straight from the pan-Asian feed (with a few from the Boomerang channel in Australia and New Zealand), such as The Looney Tunes Show, Rat-A-Tat, Inspector Gadget, and Mr. Bean: The Animated Series.
Since October 2017, the Boomerang block on TV5 Network Philippines was dropped out due to preparing for the collaboration with the U.S.-based sports channel, ESPN; which is formerly in the Philippines since December 2017 (during the 2016-2017 PBA Governor's Cup Finals). It is called "ESPN5" (formerly "Sports5") until March 8, 2020 was rebranded as One Sports.
Former programming blocks
Boomeraction
Boomeraction was a block which, as its name suggests, consisted of classic action-oriented shows such as Jonny Quest, Birdman and the Galaxy Trio, Sealab 2020 and among others. The block aired weekdays at 5:00 PM.
Boom! Boom! Boom!
Boom! Boom! Boom! was an unstoppable weekend block with no commercial interruptions, featuring all-time toon favorites.
Tiny TV
Tiny TV began airing on March 1, 2010, and was shown each weekday from 9:00 AM to 2:00 PM. Previously, the block aired younger-skewing versions of classic Warner Bros. and Hanna-Barbera cartoons (such as The Flintstone Kids, Baby Looney Tunes, Tom & Jerry Kids, and A Pup Named Scooby-Doo), but eventually introduced other acquired toddler-themed cartoons like Postman Pat and Care Bears: Adventures in Care-a-lot.
Boomerang Theatre
Boomerang Theatre is Boomerang's movie block, and is currently airing in the U.S.
Boomysteries
Boomysteries is a mystery-themed late night block on weekends at 11:00 PM which features the strangest but mysterious toon stories ever.
Boomeracers
Boomeracers was a car-racing-themed programming block that aired weekdays at 1:30 PM.
The Zoo
The Zoo is an animal-themed programming block that aired weekdays at 9:00 to 11:00 AM. As with Boomeracers, The Zoo was a spinoff of the Boomerang block of the same name, and has aired in the United Kingdom as well.
The Big Bucket
The Big Bucket was Boomerang's marathon block. Started in June 2006, The Big Bucket featured a three-hour marathon of Boomerang's Character of the month.
Free Classic
Free Classic was Boomerang's cartoon classic block. Started in July 2007, Free Classic featured a five-hour cartoon classic of Boomerang's Character of the month.
Logo history
2004 – December 1, 2012
logo used in Thailand since 2013
January 1, 2015 – present
References
- ^ "Boomerang Bounces Back to Asia". Animation World Network.
- ^ "Astro perkenal dua saluran baharu bagi pek hiburan kanak-kanak | Astro Awani" (in Malay). Astro Awani. 11 December 2020.
- Mass media in Southeast Asia
- Boomerang (TV network)
- Turner Broadcasting System Asia Pacific
- Children's television channels in the Asia Pacific
- Television channels and stations established in 2004
- Television channels and stations disestablished in 2012
- Television channels and stations established in 2015
- 2009 disestablishments in India
- Television stations in Singapore
- Television stations in the Philippines
- Television stations in Vietnam
- Television stations in Hong Kong
- Television stations in Taiwan
- Television stations in Japan
- Television stations in Malaysia
- Television stations in Indonesia
- Television stations in Macau