Common Goal (charity)
 | |
| Founded | 4 August 2017[1] |
|---|---|
| Founders | |
| Type | Fundraising |
| Legal status | Active |
| Focus | "We’re uniting the world of professional footballers behind a shared commitment to give back to society."[3] |
| Website | www |
Common Goal is a pledge-based charitable movement by streetfootballworld for the football industry, that was launched with the support of Spanish footballer, Juan Mata.[4]
The movement encourages professional football players and coaches to pledge at least one percent of their salaries to a collective fund that supports football charities around the world.[5]
On 29 November 2017, UEFA president, Aleksander Čeferin became the first football leader to join Common Goal. Čeferin believes that football has the power to change the world and he was inspired by Juan Mata to join this movement. He also called on his fellow football players, coaches, clubs and leagues to show if they care about social responsibility.[6]
On 18 January 2018, AFC executive committee member, Moya Dodd joins Common Goal and she will be taking on a role as the management committee of this movement where she will be working to allocate money to various football programs across the globe. Dodd believes that football encourages us to be a better human beings and now she is going to make the world better through football.[7]
On 21 May 2018, FC Nordsjælland become the first football club to join Common Goal. The club's CEO, Søren Kristensen says that they would like to make a difference to others through football, whether it is regarding gender equality or developing young people and football players.[8] Additionally, the entire ten member management, club chairman and backroom staff has pledged one percent of their salary. All players and administrative staff contracts include the same pledge with an ability to opt-out.[citation needed]
On 30 August 2018, Banco Santander become the first sponsor of the UEFA Champions League to support Common Goal and will work together over the next three years to use football to support financial inclusion.[9][10]
On 5 October 2018, Alex Hunter, a popular fictional character in the FIFA video game series, has partnered with the Common Goal as part of a partnership with EA Sports. The partnership will see Common Goal included in the FIFA 19 as players will have the chance to join up with the charity as part of "The Journey", a mode which sees players take control of Hunter's rise through the professional game.[11] EA Sports has also donated $200,000 in support of this movement and its capacity to drive progress towards achieving the UN Global Goals with the aid of football.[12]
On 17 January 2019, the Manchester United Supporters' Trust became the first supporters trust in the world to sign up and make the pledge to Common Goal. M.U.S.T members will be donating 1% of their membership fees to this movement but perhaps more importantly they will be helping to promote Common Goal to the wider global Manchester United supporter base, and through the other fan organisations.[13]
In May 2019, Australia women's players, Aivi Luik and Alex Chidiac became the 99th and 100th players to join Common Goal, making the men and women ratio equal.[14]
On 23 September 2019, Jürgen Klopp has become the latest high-profile person and also the first Premier League coach to join Common Goal. He made the announcement during his speech as he collected the Men's Coach of the Year prize at the Best FIFA Football Awards in Milan, Italy. The current Liverpool coach used the moment to share the news that he will pledge 1% of his annual salary to the movement of professionals in the football industry changing the lives of disadvantaged young people all over the world.[15][16]
History[]
According to Common Goal founder, Jürgen Griesbeck, the movement was created to build a sustainable and lasting connection between the football industry and social change.[17]
The movement was launched on 4 August 2017, with Juan Mata announcing his intention to make the pledge via an article in The Player's Tribune. He then urged his fellow footballers to join him and stating that Common Goal is the most effective and sustainable way that football can deliver long-term social impact on a global scale.[18]
Current members[]
Players and managers[]
Note
Businesses[]
| Name | Nationality | Joined On | Source |
|---|---|---|---|
| World Football Summit |  Spain
|
15 September 2017 | [26] |
| The Fussball Project |  United States
|
27 October 2017 | |
| Donosti Cup | Spain
|
29 November 2017 | |
| 11 Players |  Canada
|
10 December 2017 | |
| Kampoos | Spain
|
18 December 2017 | |
| FC Nordsjælland |  Denmark
|
21 May 2018 | |
| MUSC Hongkong |  Hong Kong
|
11 July 2018 | |
| EFF Rosalía | Spain
|
31 October 2018 | |
| WARUBI Sports | United States
|
27 December 2018 | |
| Manchester United Supporters' Trust |  United Kingdom
|
17 January 2019 | |
| Pinatar Arena | Spain
|
20 March 2019 | |
| A.D. Calasanz Pozuelo | Spain
|
5 November 2019 | |
| Aficiones Unidas | Spain
|
N/A | |
| Butcher Kennedy | Spain
|
N/A | |
| Colonial Soccer Club | United States
|
N/A | |
| Goal Click | United Kingdom
|
N/A | |
| The Goal Hanger | United Kingdom
|
N/A | |
| Mixed Bag United |  Ireland
|
N/A | |
| New Entertainment Order |  Australia
|
N/A | |
| Prosper Era | United Kingdom
|
N/A | |
| Red Box Productions | United Kingdom
|
N/A | |
| SAM Sports |  Germany
|
N/A | |
| Spielerrat | Germany
|
N/A | |
| University Soccer | United States
|
N/A |
External links[]
References[]
- ^ "A Common Goal". The Players' Tribune. 4 August 2017. Retrieved 29 November 2017.
- ^ Jump up to: a b "100 DAYS OF COMMON GOAL". streetfootballworld.org. 21 November 2017. Retrieved 26 November 2017.
- ^ "Man Utd star Juan Mata to donate one per cent of salary to Common Goal charity". Express. 4 August 2017. Retrieved 26 November 2017.
- ^ "WHAT IS COMMON GOAL? JUAN MATA'S NEW CHARITABLE INITIATIVE EXPLAINED". Goal. 25 October 2017. Retrieved 27 October 2017.
- ^ "OUR COMMON GOAL". streetfootballworld.org. 4 August 2017. Retrieved 27 October 2017.
- ^ Jump up to: a b "UEFA president Aleksander Ceferin joins Juan Mata's Common Goal charity project". Independent. 29 November 2017. Retrieved 30 November 2017.
- ^ Jump up to: a b "DIY". The Players' Tribune. 16 January 2018. Retrieved 26 January 2017.
- ^ "FC Nordsjaelland become first club to join Common Goal movement, donating 1% of all salaries to good causes". Independent. 21 May 2018. Retrieved 23 May 2018.
- ^ "Santander signs Ronaldo as global ambassador for their UEFA Champions League sponsorship". Banco Santander (via SlideShare). 30 August 2018. Retrieved 13 September 2018.
- ^ "Common Goal is partnering with @bancosantander over the next three years in conjunction with them becoming a sponsor of the @UEFA #ChampionsLeague. Let's get to work". Common Goal official Twitter. 30 August 2018. Retrieved 13 September 2018.
- ^ "FIFA 19's Alex Hunter joins Common Goal as part of partnership with EA Sports". Goal. 5 October 2018. Retrieved 7 November 2018.
- ^ "Alex Hunter, star of EA's FIFA19, joins Common Goal". Medium. 5 October 2018. Retrieved 7 November 2018.
- ^ "M.U.S.T leads the way as the first supporters trust to make the pledge to Common Goal". M.U.S.T. 17 January 2019. Retrieved 26 May 2019.
- ^ "Mata's 'Common Goal' movement reaches 100 signatories". Reuters. Retrieved 30 May 2019.
- ^ "Common Goal: Liverpool boss Jurgen Klopp makes 1% salary pledge". BBC Sport. 24 September 2019. Retrieved 27 September 2019.
- ^ "Jürgen Klopp join Common Goal". Medium. 24 September 2019. Retrieved 27 September 2019.
- ^ "Juan Mata's Common Goal and the ambitious plans to change football". Sky Sports. Retrieved 8 December 2017.
- ^ "A Common Goal | By Juan Mata". The Players' Tribune. Retrieved 8 December 2017.
- ^ Common Goal (6 May 2019). "Today we are pleased to announce that Gorka Etxeberria, Director of Football for Spanish side Unionistas de Salamanca CF, has decided to take the Common Goal pledge!". Retrieved 25 May 2019.[non-primary source needed]
- ^ Common Goal (15 November 2019). ""I have felt so privileged throughout my whole football career and now it's time to give something back." Welcome to our newest supporter, @FCBfrauen Sporting Director @jayjayrech33