Datsun Go

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Datsun Go/Go+ (AD0)
2019 Datsun Go Panca A 1.2 AD0 (20200222) (cropped).jpg
2019 Datsun Go Panca A (facelift, Indonesia)
Overview
ManufacturerDatsun (Nissan)
Production
  • 2014–present
  • 2014–2020 (Indonesia)
Assembly
DesignerKoichiro Okamoto, Koji Nagano, and Kazuyuki Yamaguchi (pre-facelift, 2013)
Yoshihisa Okuno and Inyeok Chung (Datsun Go T Active)
Body and chassis
Class
Body style
LayoutFront-engine, front-wheel-drive
PlatformNissan V platform
RelatedNissan Micra (K13)
Powertrain
Engine1.2 L HR12DE I3 (petrol)
Power output50–57 kW (67–76 hp; 68–77 PS)
Transmission
Dimensions
Wheelbase2,450 mm (96.5 in)
Length
  • 3,785 mm (149.0 in) (Go)
  • 3,995 mm (157.3 in) (Go+/Cross)
Width
  • 1,635 mm (64.4 in) (Go/Go+)
  • 1,670 mm (65.7 in) (Cross)
Height
  • 1,485 mm (58.5 in) (Go)
  • 1,490 mm (58.7 in) (Go+)
  • 1,560 mm (61.4 in) (Cross)
Kerb weight
  • 785 kg (1,731 lb) (Go)
  • 812 kg (1,790 lb) (Go+)
Chronology
SuccessorNissan Magnite (Go/Cross, Indonesia)[2]

The Datsun Go is the first car released by the Japanese automaker Nissan under the Datsun brand since its revival in 2013. The brand was used for Nissan exports prior to its discontinuation in 1986. Named after the "Dat-Go", Datsun's first car launched in the early 20th century,[3] the Go is available in developing markets such as India, South Africa and Indonesia. It is based on the same Nissan V platform as the Micra/March.[4] The Indonesian-market Go is officially succeeded by Nissan Magnite in early 2021 after Nissan ceased production of the Go in 2020.[2]

Overview[]

On 20 March 2012, it was announced that Nissan would revive the Datsun marque as a low-cost car brand for use in Indonesia, South Africa, India, and Russia,[5] and on 15 July 2013, nearly three decades after it was phased out, the name was formally resurrected. Nissan said the brand's reputation for value and reliability would help it gain market share in emerging markets.[6] It has many features in common with the Micra, from which it has inherited much of its interior parts.

On 15 July 2013, Nissan unveiled the Datsun Go globally in Delhi, India,[7] and planned to be on sale in India in early 2014.[8][9] On 17 September 2013, Nissan unveiled both Datsun Go and Datsun Go+ in Jakarta, Indonesia[10] and showcased both the cars in Indonesia International Motor Show 2013 and was planned to be on sale in mid-2014 under the Low Cost Green Car (LCGC) program.

The Go is powered by a 1.2-litre (1198 cc) straight-three engine EFI which is also used in the Micra. This engine produces 68 hp (51 kW; 69 PS)[11] and 104 N⋅m (77 lbf⋅ft) of torque. The Go sacrifices performance in order to further improve fuel consumption.

Markets[]

Indonesia[]

In Indonesia, the Datsun Go+ (marketed as Datsun Go+ Panca)[12] was launched in May 2014 under the LCGC program. It was available in 4 trims: basic D, A, T, T Option, and later T Style (introduced in August 2014). On August 6, 2014, Datsun Go T Style (higher than T Option) and Datsun Go T Active was introduced.[13]

In August 2014, the two-row Datsun Go (marketed as Datsun Go Panca)[14] was launched in Indonesia following the Go+ Panca. As of 2015, it was available in 3 trims: T, T Option and the stylish T Active as Datsun's flagship product.

The Indonesian-market Datsun Go is equipped with 13-inch steel wheels with cover as a standard equipment for all variants, especially the flagship T Active, and also available with electric mirrors and fog lamps. As of 2018, the facelifted Datsun Go is available in 4 trims: T CVT (top model with CVT automatic transmission), T (top model), A, and D (entry-level), plus one special edition T Ultimate.

The facelifted Datsun Go and Datsun Go+ with automatic transmission were launched in Indonesia on 7 May 2018.[15] Both shared the same dashboard as the Datsun Cross. On 2 August 2018, Datsun Go Live special version was introduced.[16] Later in 2019, the Go Live is equipped with Vehicle Dynamic Control (VDC) as seen in Datsun Cross.

India[]

Nissan launched Datsun Go+ in the Indian car market in 2015. At that time, Go+ was available in four trim levels. The company claims that the engine returns an impressive ARAI certified fuel economy of 20.62 km/l.[17]

Gallery[]

Datsun Cross[]

The Datsun Cross is the crossover-inspired variant of the Go+. It was launched in Indonesia on 18 January 2018 in two versions; the manual-transmission version and the automatic CVT version. After it received criticism for its low crash test rating in ASEAN NCAP and Global NCAP, Nissan equipped the Cross with dual airbags and Vehicle Dynamic Control (VDC), later available in Datsun Go Live.

Safety[]

During a crash test in India, the Go received a zero rating from Global NCAP, prompting NCAP's chairman Max Mosley to request that the car be withdrawn from the market in a letter to Renault-Nissan CEO Carlos Ghosn as it was completely wrecked during the test.[18]

Awards[]

In the 2016 Frost & Sullivan Automotive Awards, Datsun Go+ Panca got Indonesia Value-For-Money Car of the Year Award for its market share, product innovation and also marketing and business development strategies.[19]

Sales[]

From its launch in 2014 up to May 2015, Datsun Go Panca and Datsun Go Panca Plus sold almost 30,000 units in Indonesia, 70 percent of it came from Datsun Go Panca Plus which 5 seaters plus 2 seaters for children. The best sales among South Africa, India and Russia.[20]

Year Indonesia
Go Go+ Cross
2014 2,733 17,787
2015 9,462 19,896
2016 8,833 16,650
2017 4,303 6,181
2018 4,782 3,263 2,293
2019 3,013 1,612 1,862
2020 215 85

References[]

  1. ^ "Datsun 2014 Go - First look: Datsun is Go!". GoAuto. 16 July 2013. Retrieved 2 January 2014.
  2. ^ Jump up to: a b Media, Kompas Cyber (22 December 2020). "Kesempatan Kedua Datsun Lewat Nissan Magnite" [Datsun's second chance with the Nissan Magnite]. KOMPAS.com (in Indonesian). Retrieved 4 January 2021.
  3. ^ "New Datsun Car Is All Go". Top Gear Philippines. 16 July 2013. Retrieved 18 July 2013.
  4. ^ "Nissan revives Datsun brand with Go hatchback". Automotive News. 15 July 2013. Retrieved 18 July 2013.
  5. ^ "India bound Datsun will also head to South Africa by 2014". 28 February 2013. Archived from the original on 3 March 2013. Retrieved 28 February 2013.
  6. ^ Dawson, Chester (1 October 2012). "For Datsun Revival, Nissan Gambles on $3,000 Model". The Wall Street Journal Online. Retrieved 16 June 2015.
  7. ^ "Datsun is Back with All-New Datsun GO for the New Risers". Nissan Global. 15 July 2013.
  8. ^ "Nissan on the GO with Datsun". The Hindu. 15 July 2013.
  9. ^ Ashish K Mishra (8 July 2013). "Nissan's Indian Gamble with Datsun". Forbes.
  10. ^ "Datsun Go Bakal Saingi Agya-Ayla". Tribun News. 18 September 2013.
  11. ^ "Datsun is Back! Meet the Datsun Go". Automoblog.net. Retrieved 15 July 2013.
  12. ^ Datsun Indonesia. "Datsun Go-plus". Datsun Indonesia. Retrieved 12 December 2014.
  13. ^ "MPV Murah Datsun GO+ Buka Kelas Baru". 17 September 2013. Archived from the original on 29 October 2013. Retrieved 18 September 2013.
  14. ^ Datsun Indonesia. "Datsun Go". Datsun Indonesia. Retrieved 12 December 2014.
  15. ^ Ari Wibowo, Eko (8 May 2018). "Facelift Datsun Go Diluncurkan, Harga Mulai Rp 102,9 Juta". Tempo. Indonesia. Retrieved 31 May 2019.
  16. ^ Maulana, Aditya (3 September 2018). "Terbatas, Datsun GO-Live Diproduksi Berapa Unit?". Kompas.com. Indonesia. Retrieved 31 May 2019.
  17. ^ Chatterjee, Aditya (15 January 2015). "Datsun Go+ MPV launched; priced at Rs. 3.79 lakh". Car Trade. India. Retrieved 27 May 2017.
  18. ^ Confino, Jo (6 November 2014). "Nissan called on to withdraw dangerous car model from Indian market". The Guardian. Retrieved 8 November 2014.
  19. ^ Choirul Arifin (30 January 2016). "Datsun Go+ Panca, Mobil Paling 'Value For Money' Versi Frost & Sullivan".
  20. ^ Praga Utama (14 May 2015). "Datsun Hits Record High in RI in First Year".

External links[]

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