KWWV

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KWWV
KWWV-FM logo.png
CitySanta Margarita, California
Broadcast areaSan Luis Obispo, California
Frequency106.1 MHz (HD Radio)
BrandingWiLD 106
Programming
FormatTop 40 - CHR
SubchannelsHD2: K-News 98.5 (Conservative talk)
HD3: KYNS simulcast "Alt 93.7" (Alternative rock)
Ownership
OwnerMartha Fahnoe
(Dimes Media Corporation)
KPYG, KXDZ, KXTZ, KYNS
History
First air date
July 29, 1986 (as KWSP)
Former call signs
KWSP (1986-1997)
KWEZ (1997-1999)
KKAL (4/1999-11/1999)
Call sign meaning
K-WaVe (former smooth jazz format)
Technical information
Facility ID25960
ClassB1
ERP1,100 watts
HAAT441 meters (1,447 ft)
Translator(s)HD2: 98.5 K253BR (San Luis Obispo)
HD3: See KYNS § Translators
Links
WebcastListen Live
Listen Live (HD2)
Listen Live (HD3)
Websitewild1061.com
knews985.com (HD2)
alt937.com (HD3)

KWWV (106.1 FM, "Wild 106.1") is a commercial radio station that is licensed to San Luis Obispo, California. The station is owned by Dimes Media Corporation and broadcasts a Top 40 - CHR radio format. Programming includes The Zach Sang Show weekday evenings, American Top 40 with Ryan Seacrest weekends, and Sunday Night Slow Jams hosted by R Dub.

History[]

The station first signed on July 29, 1986 as KWSP, originally on the 106.3 FM frequency[1] but later switching to 106.1. In August 1996, Hance Communications Ltd. sold KWSP to Gary and Virginia Brill for $500,000.[2]

The KWWV call letters originally were used on the 99.7 FM frequency, which carried a smooth jazz format called "K-Wave". In 1997, smooth jazz was dropped in favor of rhythmic contemporary hit radio (CHR) as "Kiss 99.7".[3] In the fall of 1999, station owner American General Media moved the format and the KWWV call sign to 106.1 FM to provide better signal coverage throughout San Luis Obispo County.[4] Eventually, the station was forced to drop the "Kiss" moniker after Clear Channel Communications (now iHeartMedia) filed suit claiming ownership of the name "Kiss". Following a period of American General Media ownership, the station was purchased by Clear Channel.

Following the demise of Clear Channel-owned mainstream top 40 outlet KSLY ("SLY 96"), "Wild 106.1" adjusted its rhythmic CHR format to a more mainstream Top 40 presentation, reclaiming the number-one spot in the Arbitron ratings among females ages 18–34.[citation needed]

HD radio[]

KWWV broadcasts in HD Radio. KWWV-HD1 simulcasts the analog signal at 106.1 FM. KWWV-HD2 carries a news/talk format branded as "K-News 98.5". KWWV-HD3 is a simulcast of KYNS, an AM station broadcasting alternative rock as "Alt 93.7".

On June 1, 2020, KWWV-HD2 changed their format from soft adult contemporary to conservative talk, branded as "K-News 98.5".[5]

References[]

  1. ^ "Directory of Radio Stations in the United States and Canada" (PDF). Broadcasting Yearbook 1990. Broadcasting Publications Inc. 1990. p. B-47. Retrieved November 7, 2018.
  2. ^ "Evergreen Dealing in Motown's Secrets" (PDF). Radio and Records. August 16, 1996. Retrieved November 7, 2018.
  3. ^ "Rumbles, Pt. 2" (PDF). Radio and Records. February 6, 1998. p. 33. Retrieved November 7, 2018.
  4. ^ "Rumbles, Pt. 1" (PDF). Radio and Records. October 1, 1999. p. 40. Retrieved November 7, 2018.
  5. ^ K-News 98.5 Debuts in San Luis Obispo Radioinsight - June 1, 2020

External links[]

Coordinates: 35°21′40″N 120°39′25″W / 35.361°N 120.657°W / 35.361; -120.657

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