KMLM-FM

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KMLM-FM
CityGrover Beach, California
Broadcast areaSan Luis Obispo, California
Frequency107.3 MHz
BrandingLa M 107.3
Programming
FormatRegional Mexican (KMLA simulcast)
Ownership
OwnerGold Coast Radio, LLC
KMLA
History
First air date
July 4, 1984 (as KLOI)
Former call signs
KLOI (1984–1987)
KOSZ (1987–1989)
KWCD (1989–1992)
KIXT (1992)
KIXT-FM (1992–1998)
KQJZ (1998–2000)
KURQ (2000–2016)
Former frequencies
107.1 MHz (1984–1987)
Technical information
Facility ID54364
ClassB
ERP3,500 watts
HAAT503 meters (1,650 ft)
Links
WebcastListen Live
Websitelam1037.com

KMLM-FM (107.3 FM) is a commercial radio station licensed to Grover Beach, California and broadcasting to the San Luis Obispo, California area. The station is owned by Gold Coast Radio LLC and airs a regional Mexican format.

History[]

Early years (1984–2000)[]

The station first signed on July 4, 1984 on the 107.1 MHz frequency as KLOI.[1] In 1987, the station changed its call sign to KOSZ[2] and moved to 107.3 MHz.[3] In November 1988, R&L Broadcasters sold KOSZ to P-B Broadcasting for $1.225 million. At the time of the sale, the station aired an adult contemporary music format.[4] The new owner changed the call letters to KWCD the following year.[5] KWCD went silent in November 1991.[6] In April 1992, Westcom Communications, headed by Kathleen Phalen who originally purchased the station in 1988, sold KWCD back to R&L Broadcasters for $378,000.[7] R&L installed a country music format[8] and changed the call sign to KIXT (later adjusted to KIXT-FM).[9] In June 1997, R&L sold KIXT-FM to Photosphere Broadcasting LLC for $900,000; this transaction brought the station under common ownership with KSLY-FM, KSTT-FM, and KXFM.[10] After going silent in December 1997,[11] the station re-emerged in early 1998 as smooth jazz-formatted KQJZ.[12]

KURQ (2000–2016)[]

After two years with smooth jazz, KQJZ flipped to active rock in March 2000 with the branding "The Rock" and matching call letters KURQ.[13][14] In September, Mondosphere Broadcasting Inc. sold 11 stations throughout Central California, including KURQ, plus a construction permit for a twelfth station, to Clear Channel Communications for $45 million.[15]

Logo for KURQ as "New Rock 107.3" until June 2016.

Later in the 2000s, KURQ segued to modern rock as "New Rock 107.3". The station aired a variety of syndicated programming, including The Bob & Tom Show,[13] Loveline, and Full Metal Jackie.[16] In July 2007, KURQ was one of 16 stations in California and Arizona which Clear Channel sold to El Dorado Broadcasters for $40 million.[17]

KURQ continuously promoted local rock and modeling talent. The station's playlist included such local rock artists from the San Luis Obispo area as Still Time, , Malo Culo, New Tomorrow, 3's & 9's, and Siko. The Punk Ass Bitches Show was a program featuring local punk rock acts. Each spring, the station released a CD titled SLO & Dysfunctional featuring local rock acts. Each fall, KURQ released a calendar, "The Ladies of The Central Coast"; the 2008 edition featured a variation, the "Hottest Bartenders on the Central Coast". KURQ's website featured "The Babe of The Day Page", which included assorted pictures of women wrestling in such substances as Jell-O, mashed potatoes, and K-Y Jelly.

KMLM-FM (2016–present)[]

On July 1, 2016 at midnight, KURQ dropped the modern rock format without warning and flipped to regional Mexican music branded as "La M 107.3", simulcasting sister station KMLA in Oxnard, California. This move resulted from a new local management agreement between El Dorado Broadcasting, which was in the process of divesting its Central Coast stations, and KMLA owner Gold Coast Radio LLC.[18][19] The New Rock website was replaced with a black screen, with the New Rock logo and the words "New Rock... out. It's been a great ride. Thanks for everything." In October, Gold Coast Radio purchased KURQ from El Dorado for $600,000.[20] The station changed its call sign to KMLM-FM on December 1.

References[]

  1. ^ "Directory of Radio Stations in the United States and Canada" (PDF). Broadcasting Cablecasting Yearbook 1986. Broadcasting Publications Inc. 1986. p. B-28. Retrieved April 10, 2021.
  2. ^ "Call Sign Changes" (PDF). Radio & Records. May 1, 1987. p. 17. Retrieved April 10, 2021.
  3. ^ "Facilities Changes" (PDF). Broadcasting. May 4, 1987. p. 87. Retrieved April 10, 2021.
  4. ^ "Osborn Sells Pennsylvania Combo For $12 Million" (PDF). Radio & Records. November 25, 1988. p. 8. Retrieved April 10, 2021.
  5. ^ "Call Letters" (PDF). Broadcasting. February 18, 1989. p. 104. Retrieved April 10, 2021.
  6. ^ "Format Changes" (PDF). The M Street Journal. Vol. 8, no. 46. Alexandria, Virginia: M Street Corporation. November 18, 1991. p. 1. ISSN 1052-7109. Retrieved April 10, 2021.
  7. ^ "Conrad Claims Control Of Cleveland Classic For $1.8 Million" (PDF). Radio & Records. April 24, 1992. p. 6. Retrieved April 10, 2021.
  8. ^ "Format Changes" (PDF). The M Street Journal. Vol. 9, no. 18. New York City: M Street Corporation. May 4, 1992. p. 1. ISSN 1052-7109. Retrieved April 10, 2021.
  9. ^ "Call Letter Changes" (PDF). The M Street Journal. New York City: M Street Corporation. June 3, 1992. p. 3. ISSN 1052-7109. Retrieved April 10, 2021.
  10. ^ "Children's Broadcasting Goes (To) Global" (PDF). Radio & Records. June 13, 1997. p. 6. Retrieved April 10, 2021.
  11. ^ "Format Changes & Updates" (PDF). The M Street Journal. Vol. 14, no. 50. Madison, Tennessee: M Street Corporation. December 17, 1997. p. 1. ISSN 1052-7109. Retrieved April 10, 2021.
  12. ^ "Format Changes & Updates" (PDF). The M Street Journal. Vol. 15, no. 9. Madison, Tennessee: M Street Corporation. March 4, 1998. p. 1. ISSN 1052-7109. Retrieved April 10, 2021.
  13. ^ Jump up to: a b "Not-So-Smooth Jazz" (PDF). The M Street Journal. Vol. 17, no. 12. Madison, Tennessee: M Street Corporation. March 22, 2000. p. 1. ISSN 1052-7109. Retrieved April 10, 2021.
  14. ^ "Rumbles" (PDF). Radio & Records. March 24, 2000. p. 28. Retrieved April 10, 2021.
  15. ^ "Changing Hands" (PDF). Broadcasting & Cable. R.R. Bowker. September 18, 2000. p. 39. Retrieved May 3, 2018.
  16. ^ "KURQ Adds Full Metal Jackie". All Access. All Access Music Group. April 9, 2012. Retrieved April 10, 2021.
  17. ^ "Price For 16 AZ, CA Clear Channel Stations: $40 Million". All Access. All Access Music Group. July 11, 2007. Retrieved April 10, 2021.
  18. ^ Venta, Lance (July 1, 2016). "New Rock 107.3 San Luis Obispo Signs-Off". RadioInsight. RadioBB Networks. Retrieved May 18, 2018.
  19. ^ Venta, Lance (July 11, 2016). "M103.7 Ventura Expands To San Luis Obispo". RadioInsight. RadioBB Networks. Retrieved May 18, 2018.
  20. ^ Venta, Lance (October 7, 2016). "Station Sales Week Of 10/7". RadioInsight. RadioBB Networks. Retrieved May 18, 2018.

External links[]

Coordinates: 35°21′36″N 120°39′22″W / 35.360°N 120.656°W / 35.360; -120.656

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