Prentice Hall

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Prentice Hall
Prentice Hall (logo).jpg
Parent companyPearson Education
Founded1913
FounderCharles Gerstenberg and Richard Ettinger
Country of originUnited States
Headquarters locationHoboken, New Jersey
Publication typesBooks
Official websiteprenticehall.com

Prentice Hall[1] is an American major educational publisher owned by Savvas Learning Company. Prentice Hall publishes print and digital content for the 6–12 and higher-education market. Prentice Hall distributes its technical titles through the Safari Books Online e-reference service.

History[]

On October 13, 1913, law professor Charles Gerstenberg and his student Richard Ettinger founded Prentice Hall. Gerstenberg and Ettinger took their mothers' maiden names, Prentice and Hall, to name their new company.[2] Prentice Hall became known as a publisher of trade books by authors such as Norman Vincent Peale; elementary, secondary, and college textbooks; loose-leaf information services; and professional books.[1] Prentice Hall acquired the training provider Deltak in 1979.[1]

Prentice Hall was acquired by Gulf+Western in 1984, and became part of that company's publishing division Simon & Schuster.[3] S&S sold several Prentice Hall subsidiaries: Deltak and Resource Systems were sold to National Education Center.[4] Reston Publishing was closed.[5]

In 1989, Prentice Hall Information Services was sold to Macmillan Inc..[6] In 1990, Prentice Hall Press, a trade book publisher, was moved to Simon & Schuster Trade and Prentice Hall's reference & travel was moved to Simon & Schuster's mass market unit.[7] Publication of trade books ended in 1991.[8] In 1994, Gulf+Western successor Paramount was sold to Viacom.[9] Prentice Hall Legal & Financial Services was sold to CSC Networks and CDB Infotek. Wolters Kluwer acquired Prentice Hall Law & Business.[10] Simon & Schuster's educational division, including Prentice Hall, was sold to Pearson plc by G+W successor Viacom in 1998. Pearson sold its K-12 educational publishing in the United States in 2019; the division was renamed Savvas Learning.

Notable titles[]

Prentice Hall is the publisher of Magruder's American Government as well as Biology by Ken Miller and Joe Levine, and Sociology and Society: The Basics by John Macionis. Their artificial intelligence series includes Artificial Intelligence: A Modern Approach by Stuart J. Russell and Peter Norvig and ANSI Common Lisp by Paul Graham. They also published the well-known computer programming book The C Programming Language by Brian Kernighan and Dennis Ritchie and Operating Systems: Design and Implementation by Andrew S. Tanenbaum. Other titles include Dennis Nolan's Big Pig (1976), Monster Bubbles: A Counting Book (1976), Alphabrutes (1977), Wizard McBean and his Flying Machine (1977), Witch Bazooza (1979), Llama Beans (1979, with author Charles Keller, and The Joy of Chickens (1981).

In "personal computer" history[]

A Prentice Hall subsidiary, Reston Publishing,[11][12] was in the foreground of technical-book publishing when microcomputers were first becoming available. It was still unclear who would be buying and using "personal computers", and the scarcity of useful software and instruction created a publishing market niche whose target audience yet had to be defined. In the spirit of the pioneers who made PCs possible, Reston Publishing's editors addressed non-technical users with the reassuring, and mildly experimental, Computer Anatomy for Beginners by Marlin Ouverson of People's Computer Company. They followed with a collection of books that was generally by and for programmers, building a stalwart list of titles relied on by many in the first generation of microcomputers users.

See also[]

References[]

  1. ^ Jump up to: a b c Eric Pace (April 4, 1982). "Cradle To Grave With Prentice-hall; Englewood Cliffs, N.J." The New York Times. ISSN 0362-4331. Retrieved October 15, 2019.
  2. ^ "About Prentice Hall". Archived from the original on May 3, 2007. Retrieved May 23, 2007.
  3. ^ Cole, Robert J. (November 27, 1984). "Prentice Accepts $71 Bid by G.& W." The New York Times. ISSN 0362-4331. Retrieved April 2, 2019.
  4. ^ "2 GW Divisions Acquired by National Educational". Los Angeles Times. March 6, 1986. Retrieved October 15, 2019.
  5. ^ Tucker, Elizabeth; Schrage, Michael (May 15, 1985). "Publishing Firm Ends Operations In Reston Unit". The Washington Post. ISSN 0190-8286. Retrieved October 15, 2019.
  6. ^ "P. M. Briefing 2 Simon & Schuster Units Sold". Los Angeles Times (P.M. Final ed.). October 31, 1989. p. 3. ISSN 0458-3035. ProQuest 280803448.
  7. ^ McDowell, Edwin (December 18, 1990). "THE MEDIA BUSINESS; Simon & Schuster Will Shift Consumer Group Into 2 Units". The New York Times. ISSN 0362-4331. Retrieved November 10, 2019.
  8. ^ Cohen, Roger (July 10, 1991). "THE MEDIA BUSINESS; Simon & Schuster to Absorb Prentice Hall Press Division". The New York Times. ISSN 0362-4331. Retrieved January 13, 2018.
  9. ^ "Viacom captures Paramount". tribunedigital-baltimoresun. Retrieved September 12, 2018.
  10. ^ "S&S sells two peripheral assets". Publishers Weekly. November 28, 1994. Retrieved October 15, 2019.
  11. ^ "Publishing: Keeping Up With The Supply Side". The New York Times. April 10, 1981.
  12. ^ "Advertising: Eileen Kiel Joins Grey Lyon & King". The New York Times. February 1, 1982.

External links[]

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