WROX-FM

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WROX-FM
WROX-FM 2016.PNG
CityExmore, Virginia
Broadcast areaHampton Roads
Eastern Shore of Virginia
Frequency96.1 FM MHz
Branding96X
Programming
FormatAlternative rock[1]
Ownership
OwnerSinclair Telecable, Inc.
WNIS, WNOB, WTAR, WUSH
History
First air date
1986 (as WIAV)[2]
Former call signs
WIAV (1986-1988)
WKSV (1988-1991)
WMYA (1991-1993)[3]
Call sign meaning
W ROX
"rocks"
Technical information
Facility ID60479
ClassB
Power23,000 watts
HAAT220 meters (720 ft)
Transmitter coordinates
37°15′45.0″N 76°0′45.0″W / 37.262500°N 76.012500°W / 37.262500; -76.012500
Links
WebcastWROX-FM Webstream
WebsiteWROX-FM Online

WROX-FM is an alternative rock formatted broadcast radio station licensed to Exmore, Virginia, serving Hampton Roads and the Eastern Shore of Virginia.[1] WROX-FM is owned and operated by Sinclair Telecable, Inc.[4] WROX's studios are located on Waterside Drive in Downtown Norfolk, and its transmitter is located in Cape Charles.

History[]

The station signed on in 1986. Though it initially was planned to be a classical music station as WWGH, it instead signed on as WIAV, "Wave 96", with a Top 40/CHR format. It was then co-owned with WVAB (1550 AM).[5]

Bishop L.E. Willis later bought the two stations and then bought 92.1, later spinning off WVAB. It then shifted to a dance-leaning CHR as WKSV, "Kiss 96", in December 1988. Six months later, in May 1989, it flipped to Christian after WXRI was sold.[6][7]

WROX on a SPARC HD Radio with RDS. WROX Broadcast in HD on WUSH HD2 From 2014-2016 [8]

On June 21, 1991, WKSV adopted WMYK's urban format as 'Touch 96' and adopted the call letters WMYA on August 5, 1991.[9][10]

In October 1993, Willis sold the station to current owner Sinclair Telecable. Shortly after the sale, WMYA flipped to its current format and "96X" branding on October 25.[11]

In 1995, in order to fill a coverage gap in the core portion of Hampton Roads, they put their new 250 watt translator at 106.1 MHz (W291AE) on the air; it was best heard in downtown Norfolk to help eliminate signal dropout in the downtown area. The translator existed until 2004, when WUSH was born.[12]

On June 24, 2019, WROX-FM shifted its format from alternative rock to adult album alternative, still branded as "96X".[13]

On June 29, 2020, 96X quietly changed its format back to alternative rock in the midst of iHeartRadio's abrupt format flip of WNOH, launching an African American-oriented national news radio network.

References[]

  1. ^ a b "Arbitron Station Information Profiles". Nielsen Audio/Nielsen Holdings. Retrieved March 26, 2016.
  2. ^ Broadcasting Yearbook 2010 (PDF). ProQuest, LLC/Reed Publishing (Nederland), B.V. 2010. p. D-572. Retrieved March 26, 2016.
  3. ^ "Call Sign History". Federal Communications Commission, audio division. Retrieved March 26, 2016.
  4. ^ "WROX Facility Record". Federal Communications Commission, audio division. Retrieved March 26, 2016.
  5. ^ http://www.americanradiohistory.com/Archive-BC-YB/1987/B2-BC-YB-1987.pdf
  6. ^ http://www.americanradiohistory.com/Archive-BC-YB/1989/B-2%20Radio%20Neb%20to%20Terr%201989-5.pdf
  7. ^ http://www.americanradiohistory.com/Archive-BC-YB/1990/B-Radio-NE-Terr-BC-YB-1990.pdf
  8. ^ "96x TOTH HD ID 2015 (Recorded from WUSH-HD2) (Norfolk Virginia)".
  9. ^ http://www.americanradiohistory.com/Archive-RandR/1990s/1991/RR-1991-06-28.pdf
  10. ^ WMYK K94 - Final Hour of Urban Format - 1991
  11. ^ http://www.americanradiohistory.com/Archive-RandR/1990s/1993/RR-1993-10-29.pdf
  12. ^ http://hamptonroads.vartv.com/
  13. ^ 96X Norfolk Moves Towards AAA Radioinsight - June 25, 2019

External links[]


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