When Betty Met YETI

"When Betty Met YETI" is the ninth episode in the third season, the 50th episode overall, of the American dramedy series Ugly Betty, which aired on November 20, 2008. The episode was directed by Victor Neili, Jr.

Plot[]

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While getting ready for work at the beginning of the day, Betty is interrupted by Amanda who is ringing a bell in the bathtub. Betty is annoyed because Amanda treats her like an assistant at home. Betty has bigger concerns after she sees former Mode assistant Nick Pepper returning to tell his former colleagues about his success as Deputy Culture Editor of "The New York Review". His secret to success is the prestigious Young Editors Training Initiative (YETI). Since his departure, he has been able to catapult and become an editor.

Betty grabs an application to YETI, only to discover that she has a mere 48 hours to put together a magazine concept that reflects herself. She also must get a letter of recommendation from a sponsor, Daniel, who seems to be distracted. At first, she tries to present a fashion magazine mockup, and with help from Hilda, Ignacio, Justin and Christina, Betty walks into YETI as she gives her presentation about B Magazine, a lifestyle magazine for young women to be inspired and cultivate who they already are. As Betty and supporters Hilda and Ignacio walk out, they are stunned to see Marc showing up with an entourage that includes Amanda in tow. He is applying with his own fashion magazine, which he had worked on for three months, called A-List. Both Marc and Betty understand that YETI only chooses one winner per magazine. Sensing that he has a better presentation and better sponsors who personally know the judges (Mark Badgley and James Mischka), Betty feels like her chances at making it into YETI are slim.

Back at the office, Betty, after dreaming about being stuck as Daniel's assistant, gives Daniel the cold shoulder via text messaging. As he tries to apologize for his neglect, the phone rings and Betty discovers she has been selected for the YETI program. Betty approaches Marc who tries to ignore her consoling. He tells Betty that the reason she was chosen because she is Latina, helping YETI meet its quota. Betty is offended by Marc's claims, but calls YETI for clarification and realizes that Marc was telling the truth. Betty feels that she should not take advantage of this, because she wants to be judged on her work. Hours later she stops by to tell Marc that she turned down YETI so that Marc can attend. He reluctantly accepts and apologizes to Betty; the two reconcile. Daniel learns of Betty's sacrifice, writes her a six-page letter, and calls YETI. Once Betty returns to her desk, Daniel surprises her with a YETI internship. He explains that earlier in the year, Betty had worked with him at Player; therefore, Marc are from different magazines. In the end, both Betty and Marc celebrate from their desks while still working for their bosses.

Meanwhile, Justin continues to hang out with Randy, the bully who became his friend after they tried out for Billy Elliot: The Musical, even though Randy has started to distance himself from Justin due to peer pressure from his old friends. Hilda surprises Justin with Broadway tickets to In the Heights for him and Randy, but at school Justin gets a reality check on true friendship when Randy embarrasses him outside of the school by telling him to stop following him around and get a life. This causes Justin to lash out at Hilda after he comes home and goes to his room. The following morning at breakfast, Hilda sits down to talk to Justin and as he opens up about what Randy did, Hilda tells her son that he is perfect and that he should never change who he is. Justin then invites his mother to come with him to In the Heights that evening.

Wilhelmina does her best to get Connor's attention as they head off to Key Largo, Florida, for a business meeting, which Connor accepts, resulting in Connor asking Daniel to substitute him at Molly's school to show him off to her students for a Thanksgiving Day project, where it appears that Daniel and Molly seem to be hitting it off. As Molly later calls Daniel that she enjoyed the time she had with him, Wilhelmina's attempts to get Connor drunk at her hotel room turn out to be a bust as Connor tells her that he is still devoted to Molly. As Wilhelmina returns to work, she tells Marc that she will give up on seducing Connor for now, before congratulating him on his YETI internship.

Comparisons[]

Around the time this episode aired, its Philippine counterpart I ♥ Betty La Fea had a storyline in which the titular character was preparing to launch a similar magazine that was also called B. This case of similarities can also be contributed to the Filipino version using some of the elements from the American version, as well as from Yo soy Betty, la fea, from which the Filipino and American versions derived their ideas.^[1]

Reception[]

In a review from zap2it's Hahn Nguyen, "For anyone who has struggled to break out of their entry level position, does Ugly Betty have an episode for you. I kinda loved this part [Betty's attempt to get into YETI] of the episode."^[2]

The episode's take on affirmative action, especially on racial and homosexual stereotyping, didn't go unnoticed in this review from Television Without Pity.^[3]

Entertainment Weekly's Tanner Stransky notes that the scenes involving Betty and Marc were among the best in this episode.^[4]

Ratings[]

The episode ran second in most categories at 8 o'clock with a 5.4/9 rating, a 2.5/7 in 18-49s and 8.3 million viewers overall. However it was off by 900,000 viewers (down 10 percent) from the previous episode after several weeks of rating increases.^[5][6][7]

Also starring[]

• Grant Bowler as Connor Owens
• Sarah LaFleur as Molly
• Max Greenfield as
• Max Ehrich as Randy

Guest starring[]

• as Magazine Editor
• Mark Badgley as himself
• James Mischka as himself

References[]

See also[]

• Ugly Betty
• Ugly Betty (season 3)